Jennifer Lawrence has been announced as the face of the new Dior women’s perfume launching soon.
She lends her Hollywood glamour and joie-de-vivre to this new creation by FrançOis Demachy, Dior perfumer-creator. An unprecedented scent marks the beginning of a new era for fragrance at the house of Dior.
She’s no stranger to the French house as she’s been acting as the face of their fashion campaigns for the last few seasons. She fronted the handbag campaign in 2013 and most recently you would’ve spotted her in leading publications as the muse for Fall 2018 campaign.
Although we don’t have further details on the name and key notes of this new scent, it will mark the first time that Dior’s launched a new fragrance since 1999.