Instagram.com/ Jacquemus
At the end of his last ready-to-wear show, designer Jacquemus revealed that his will start designing for men, and now we have finally seen the results during the runway on a beach in Marseille.
Simon Porte Jacquemus has become the fashion world’s darling after a series of successful collections all paying tribute to his late mother. Now his has a new love in his life which in part inspired him to branch out into menswear, but unlike the dramatic shapes and sculptured shoes that we regularly see him design for women, he has taken a more casual approach by offering something he himself would wear. In the show notes he wrote:
‘I grew up here, right behind those big limestone rocks. I grew up here, between the olive trees and the red tomato fields. I grew up here, with those men in blue tracksuits, matching blue bags and hats, all light blue. I grew up here, with those Saturday night white shirts clean and pressed, that give you a nice tan in summer.…I grew up here, barefoot, bare-chest[ed], strong perfume. I grew up here, in the Mediterranean.’
Instagram.com/ Jacquemus
If you’ve ever struggled to put your holiday wardrobe together then you’re in luck because Jacquemus delivers the perfect beachside capsule with printed shirts, worn unbuttoned, canvas shorts, rolled up, and two-button jacket paired with a Bermuda shorts. There was also a wide selection of summer knits, sporty zip up jackets and bucket hats, which we also spotted at Fendi.
This is the kind of no-fuss dressing any guy would appreciate, especially if you would rather enjoy the golden sunsets of the Mediterranean over figuring out what to wear.
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