Name to Know: Em Basics

Dana Mortada   |   27-10-2017

 

A post shared by Michella Bteiche (@em.basics) on

 

Founded by Michella Bteiche, Em Basics was launched in 2015 and is Lebanon’s very first ready-to-wear brand heavily focused on silks; just as the name suggests “Em Basics” in Arabic translates to Mother of Basics, Bteiche’s aim is to call out to all modern hardworking, modern and independent women.

 

Michella’s initiative started from a personal appreciation and liking of classic vintage cut clothes that are rarely found today’s world. Inspired by  classic silhouettes and cuts, Em Basics is a ready-to-wear brand offering a series of delicate silk staples from shirts to pants, lace trimmed tops, skirts and more; all produced in Beirut.

 

Basically it is a refined silk brand for everyone (literally), and the pieces are made to help readjust your wardrobe to fit sensual cuts and silk fabrics;  leaving you with timeless pieces suitable for every style.

 

For orders follow em.basics and are also available across many local e-retailers.

 

READ MORE 

Designer Confidential: SECOND.st