For the very first time in many years, Prada decides to debut its latest men’s show in a new location in Milan. Not too far away from the company’s headquarters, the show was staged at a warehouse in Viale Ortles 35, which was a way to celebrate the brand’s new project- their collaboration with four creative artists, Ronan & Erwan Bouroullec, Konstantin Grcic, Herzog & de Meuron and Rem Koolhaas — where each delivered a unique design by using Prada’s signature nylon material for the runway.
Miuccia Prada’s Fall 2018 menswear collection combined high-end streetwear fashion with industrial extravagance, featured through boxy silhouettes, chic colourful attires topped with black bucket hats, which was an obvious ‘90s inspired statement.
In celebration of the signatures of architects and designers, the lineup features plenty of patterns that keep both men and women designs in harmony. One must say that Miuccia’s industrial spin contrasted perfectly well with her iconic Italian trench coat design. The collection focused on multi-layering, which drew attention to its industrial glam ensembles.
Explore the patterned galore collection in the gallery above.
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