Givenchy Night Noir FW18 campaign celebrates the thrill of where the night may lead.
We had the Gucci collectors and the Versace Clans, now it’s the turn of Givenchy who present an edgy underground gang who like to fuse modern elegance with boldness of the eighties.
Photographed by Steven Meisel under the direction of Clare Waight Keller, the images celebrate stolen moments, captured on the go. In a statement, designer said:
“I wanted to capture the reality of the modern couple in all its diversity: amid a bustling scene or on a crowded dance floor, these urban characters always manage to find each other and flock together in the dark. I loved the idea of capturing a Givenchy romance through Steven Meisel’s masterful cinematic lens.”
In keeping with the spirit of the Night Noir advertising campaign, Givenchy will be conducting a 4G wildposting sticker campaign in various cities around the world. The images will become real: be on the lookout, and stay tuned for details.
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