To celebrate Resort 2018 collection, Valentino is installing several active pop-ups round the world to capture the fundamental principle of the collection – sport.
Tokyo, New York, Hong Kong and Milan have been chosen by the fashion house to host their urban vision which will incorporate aspects of the collection in concrete spaces that shoppers can explore from today.
Further to the Valentino Resort 2018 items and accessories, the active areas will also have a limited edition collection that will include multiple contemporary sports facets: basketballs, yoga mats, sneakers and other objects that unite the Maison’s artisanal savoir-faire culture in the sport oriented movement.
If this doesn’t inspire you to hit the gym, maybe fashion models trying their hand at basketball in the video below will.
Paris Fashion Week: Valentino SS18