You Have To See Inside Chanel’s Seasonal Boutique In Saint-Tropez

Diana Bell-Heather   |   24 - 04 - 2018


Saint-Tropez is the home of Riviera chic which makes it a perfect destination for Chanel’s seasonal boutique.


The French house have installed La Mistralée townhouse in the heart of the seaside village where shoppers can delight in a relaxed and modern décor from now till October. Inspired by the container and the docks of the Port of Hamburg, the design pays tribute here to the Metiers d’art 2017/18 collection that will be available from May 31.



From the large living room to the vast conservatory, the walls are covered with big sheets of untreated metal while the floor is finished with a waxed green concrete. In metal alcoves, on floating tables and on metal rails you’ll find the SS18 collection and accessories. A selection of Fine Jewellery will also be presented including the COCO CRUSH and the latest CODE COCO watch in steel or black ceramic.



Outside, the garden furniture is minimalist and geometric: large square-shape poufs surround the swimming pool – a perfect setting to browse the newest COCO BEACH de CHANEL swimwear and beachwear collection, available from June.


The Maison knows how to make your vacation extra special.


Chanel Design First Swim and Snow Collections
Chanel Unveil New Coco Crush Collection At A Dubai Pop Up