Oscar-winning actress Penélope Cruz is the newest Chanel ambassador and will be the face of the next campaign for the 2018/19 Cruise collection photographed by Karl Lagerfeld.
Cruz is no stranger to the Maison as her first ever Chanel fashion show was in 1999, and since then she has regularly wore their creations to the Oscars, the Goyas, the Cannes Film Festival and countless openings nights. Choosing Haute Couture silhouettes as well as outfits from the Ready-to-Wear collections, in 2009 the Spanish actress was dressed by the brand for Pedro Almodóvar’s film Broken Embraces.
“It’s such an iconic brand and Karl is a genius, and I’ve been admiring everything he’s done since I was a little girl, so it’s such a pleasure working with him. He’s like the king of fashion and we had a really, really interesting photo shoot, so to be in front of his camera is an adventure,” Cruz told WWD.
We expect to see the star siting front row at today’s Couture show alongside other ambassadors like Kristen Stewart, Kaia Gerber and Margot Robbie who was photographed by Lagerfeld for Chanel’s first ever ski collection.