Super Models Casts the New Versace SS18 Campaign

Dana Mortada   |   20 - 12 - 2017







We believe everyone recalls Versace’s SS18 show finale, that paid homage to the Italian house’s founder Gianni Versace; revealing top ’90s models Carla Bruni, Claudia Schiffer, Naomi Campbell, Cindy Crawford and Helena Christensen, all dressed in gleaming gold dresses. And today, a new gang of super models are staring the label’s new SS18 campaign.


“This campaign represents the link between past and present. You need to know who you are, and where you are coming from, to build your future. And when you are at the head of a brand with such a strong heritage as mine, you can only embrace it. This is the reason why I wanted to see this iconic super model cast next to the soon-to-be-iconic girls of the future”- said Donatella Versace.


Photographed by Steven Meisel, together for the very first time in decades the campaign fronts Naomi Campbell alongside Gisele Bündchen, Christy Turlington and Kaia Gerber. Donatella’s Tribute Collection celebrates the legacy of Gianni with an Ad campaign portraying iconic looks from the brand’s original archive designs- Barocco and Animalier prints.


Calling them the ‘#VFamily’ scroll through the gallery above to view Versace’s SS18 campaign.



First Look: Versace Versus Pre-Fall’18

Top SS18 Fashion Campaigns So Far