Watch this video of Gigi Hadid’s new boot collaboration with Stuart Weitzman

  |   25-10-2016

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This fall, Stuart Weitzman has collaborated with model Gigi Hadid, the face of the Fall 2016 ad campaign, on an exclusive design for the brand – the Gigi boot. The hiker-inspired high heel, combat bootie reflects her sleek street style and fashion-forward flair. 

Hadid was inspired by the brand’s stellar boot reputation, but used her creative vision to put a unique, personal spin on the lace-up bootie silhouette. The Gigi boot is set on a stacked heel, boasts bold metallic eyelets accented by duo-toned laces designed to wrap around the ankle and is finished with a detailed collar. It’s also a celebration of the Stuart Weitzman partnership with Pencils of Promise, a financial commitment to build three schools: one each in Ghana, Guatemala and Laos. The aim is to create quality elementary education programs within the rural regions of developing nations. 

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A short film directed by James Franco and starring Hadid, titled #doitright, will kick off the Gigi boot’s global retail debut on www.stuartweitzman.hk. Shot at Brooklyn’s iconic Gleason’s Gym, the dynamic film features Gigi as “the champ,” as she jabs and moves around the boxing ring, dominating every opponent – all while wearing the Gigi boot. Art imitates life in the film, as the boxing concept was inspired by Hadid’s real-life workout regimen – and, like the global advertising campaign, it captures her power, agility and gracefulness. The energetic visuals are enhanced by the upbeat soundtrack “Do It Right” by Martin Solveig and Tkay Maidza.

The bootie is available in three materials: a classic-yet-modern nero soft croco-calf leather and two shiny chic metallics, including iron specchio and copper glass. It comes in a signature Gigi Hadid box and is available exclusively at Stuart Weitzman retail location at Level Shoe District and global websites.