As you enter the Prada show space you straight away notice the pop art decorating the walls. Some had comic book quotes with one reading ‘what’ll I wear? I don’t wanna look too femme I don’t wanna look too butch.’ Can you already sense a theme?
Muccia has fun with fashion and for SS18 it’s all about youthful spirit of rock n roll meet a comic book story. The soundtrack mixed between heavy guitar to gentle vocals of Sinead O’Conner’s Nothing Compares To You translated into the collection – a balance of hard and soft.
The sharply cut jackets had a masculine feel and decorated with strong feminine touches like studding, beading and patchwork. There was plenty of print clashing and powerful colours mixed with bold silhouettes such as animal printed skater skirts and jackets as well as red polka dot coat.
She also played with textures such as PVC, velvet, soft leather, jacquard and satin – glamorous grunge indeed. As for accessories, statement kitten heels, masculine brogues, pop art printed bowling bags and exotic leather totes made their way down the vast runway.
Prada worked with eight visionary artists, spanning the generational spectrum, each of whom has illustrated women in a uniquely empowering way — Brigid Elva, Joëlle Jones, Stellar Leuna, Giuliana Maldini, Natsume Ono, Emma Ríos, Trina Robbins and Fiona Staples — and with the archive of Tarpé Mills, creator of the first female action hero.
There was an element of undone edgy elegance, a collection created for a powerful woman, a modern day superhero.
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