As the Egyptian born jewellery house Azza Fahmy launches it’s new traditional collection, we take a closer look at the inspiration.
Azza Fahmy has a fondness for history and uses it as reference in her work. Trained at the Faculty of Fine Arts, she launched her jewellery house in 1969 that brought 7000 years of Egyptian heritage and culture to a modern audience. Her journey began in the passageways of old Cairo’s Khan El Khalili bazaar, where, in the 60’s she was the first woman to apprentice in Egypt’s jewellery district. Fast forward to today and her designs hold international recognition as well as a strong fan base in the region – she must be doing something right.
The unique blend of contemporary jewellery, calligraphy and wedding bands in silver and gold, mixed with semi-precious gemstones that are inspired by Ancient Egyptian civilisation have earned her loyal customers that are looking for something with a deeper meaning. Now, Fahmy delivers a handcrafted 12-piece interpretation designed to appeal to all ages.
Focusing on intricate fine wire work, the latest venture offers a fresh artistic perspective that fuses Egyptian, Greco-Roman and Victorian origins. Expect bangles, rings, and earring, in addition to a necklace and matching earrings with healthy dose of semi-precious stones, rose cut diamonds and pearls.
Azza Fahmy said: “The Egyptian woman, whether from a desert or urban location, has had and continues to have a huge impact on modern jewellery, and who we should acknowledge for introducing and popularizing many styles including kerdan and the ubiquitous serpent motif.”
Azza Fahmy available at Harvey Nichols – Dubai.
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