The Panthère de Cartier is one of the most iconic symbols in the world of jewellery and watchmaking. Its history is intertwined with the evolution of Cartier itself, reflecting the brand’s creativity, craftsmanship, and deep connection to the world of high fashion.
Its story began in the early 20th century, during a period when Cartier was already established as a leading jeweller in Europe. The panther motif first appeared in 1914 when Louis Cartier commissioned a watch with a panther-spotted design, crafted using onyx and diamonds. This marked the first use of the panther theme, although it was more abstract than the lifelike depictions that would follow.

The panther symbol began to solidify its place in Cartier’s identity thanks to Jeanne Toussaint, a visionary designer and a key figure at Cartier in the early to mid-1900s. Toussaint was appointed Director of Haute Joaillerie at Cartier in 1933. She was a close associate of Louis Cartier and shared his passion for bold, exotic designs. Toussaint’s personal style and love for the panther became a driving force behind its transformation into a significant motif in Cartier’s collections.
The iconic motif
The panther motif gained prominence in the late 1930s and early 1940s, becoming a recurring theme in Cartier’s creations. The first full-fledged Panthère piece was a brooch made for the Duchess of Windsor, Wallis Simpson, in 1948. This brooch featured a three-dimensional panther perched on top of a sapphire cabochon, marking a significant evolution from the earlier, more abstract use of the motif.
This piece was followed by more intricate designs, including brooches, bracelets, and necklaces, often combining the panther with precious stones like emeralds, diamonds, and sapphires. The use of yellow gold became a signature in many Panthère pieces, adding to the luxurious and exotic appeal of the collection.

The motif came to symbolise power, elegance, and the untamed spirit, resonating with the women who wore these pieces. Over the decades, the Panthère de Cartier collection became synonymous with luxury and sophistication, worn by royalty, Hollywood stars, and the world’s elite.
Jeanne Toussaint’s influence remained strong through the 1950s and beyond, and her association with the panther motif ensured its continued evolution. The designs became more realistic, with meticulously crafted pieces that captured the panther’s grace and ferocity in exquisite detail.

In 1983, Cartier introduced the Panthère de Cartier watch, blending the elegance of jewellery with the precision of watchmaking. This collection became iconic for its sleek design and versatility, appealing to both men and women. The Panthère watch was known for its square case, seamlessly integrated bracelet, and smooth lines that echoed the panther’s fluidity.
The collection was popular throughout the 1980s and 1990s, becoming one of Cartier’s most recognisable designs. After a brief hiatus, Cartier relaunched the Panthère watch in 2017, reviving the classic style with modern updates, further cementing its place in the brand’s history.

The Panthère de Cartier is more than just a collection; it’s a testament to the brand’s innovation and ability to blend tradition with modernity. From its inception under the guidance of Jeanne Toussaint to its current status as an icon of luxury, the panther has become an indelible part of Cartier’s legacy, representing the fierce beauty and timeless elegance that define the brand.
Modern interpretations and legacy
Today, the Panthère de Cartier continues to be a vital part of Cartier’s offerings, with new interpretations of the motif appearing in contemporary jewellery and watch collections. The panther has been adapted into various styles, from minimalist to opulent, using a range of materials and gemstones.

Cartier’s creative directors have continually reimagined the panther, keeping it relevant for new generations while staying true to its origins. Whether in bold statement pieces or subtle, everyday accessories, the Panthère de Cartier remains a symbol of luxury, elegance, and enduring style.
For 2024 Cartier has revealed new iterations of the Panthère in both its watch and jewellery collections.
2024 Jewellery collection
In jewellery, fully articulated sculptural creations define the collection, with statement pieces featuring the iconic pattern. These necklaces and bracelets wrap around the neck or wrist, hugging the body as closely as possible, thanks to their magnetic design.

Simple pieces are given a unique eye-catching design with the panther motif which appears across earrings bracelets and rings that capture the essence of the collection. The pieces are brought to life using the finest and highest quality techniques, often creating real challenges for the expert artisans.
Panthère de Cartier Watch

The Panthère de Cartier was first created in the 1980s before being reissued in 2017. Defined by its flexible bracelet and elegant design, it has become one of the most recognisable watches of today. In 2024, the Panthère watch takes on an even more sophisticated appearance, introducing new jewellery variations in rose gold or yellow gold with dials that enhance the precious aesthetic. Whether grained, sunray-brushed, satin-finished or set with diamonds, they capture the light and enhance the Panthère’s jewel-like quality.

Available in yellow gold, gold and steel, or all-steel versions, a newly added large model maximises style for all to appreciate and consider. The new variations are available in either classic or large models, worn with a standard or double loop. Ideal for pairing with Juste un Clou, Love or Clash de Cartier, this stylish jewellery watch lends itself to combinations with other jewellery creations, allowing you to accumulate a personalised collection of multiple Cartier designs.

Debuting at Watches & Wonders earlier this year, the 2024 watch offering featured two panther pieces in the Animal Jewellery watch collection. “In the new Animal Jewellery watches, we pay tribute to the Maison’s treasure trove of living heritage by electrifying our stylistic vocabulary,” explains Marie-Laure Cérède, Cartier Director of Watchmaking and Jewellery Design.

One piece is presented in rhodium-finish white gold. Its case, dial, bracelet and panther head are set with sapphires and brilliant-cut diamonds, with pear-cut emerald eyes and an onyx nose.

A second panther timepiece features a case, dial, ardillon buckle and panther set with rhodolite garnets, spessartite garnets, onyx, yellow and white brilliant-cut diamonds. It also has an enamel motif, pear-cut emerald eyes, onyx nose. It has a strap in iridescent purple calfskin and a second strap in iridescent brown calfskin.
These are the trends you need to know about for the new season.
Tailored Relaxation
The suit has always been a cornerstone of men’s fashion, but this season, it features a relaxed silhouette. Think looser fits, softer fabrics, and an overall sense of ease that marries comfort with sophistication.

At Prada, we saw oversized blazers paired with wide-leg trousers, offering a modern take on suiting that’s as comfortable as it is chic. Meanwhile, Giorgio Armani stayed true to its roots with impeccably cut suits, but with va slight twist—unstructured shoulders and a more laid-back approach to layering.
High Performance

Techno tailoring integrates high-performance fabrics with classic tailoring, creating pieces that are both functional and stylish. Zegna’s collection stood out with its use of technical wool blends and water-resistant materials, offering suits that are as practical as they are luxurious. Louis Vuitton took this trend further by incorporating innovative textiles and details like hidden zippers and adjustable hems, making their pieces as versatile as they are fashion-forward.
Earthy Tones

Colour palettes for Fall/Winter 2024 are grounded in nature, with earthy tones like deep browns, rich greens, and warm ochres dominating the runway. This trend is all about embracing the warmth and tranquillity of natural hues, creating looks that are both grounded and sophisticated. Bottega Veneta showcased head-to-toe outfits in shades of forest green, while Loewe played with textures and tones, layering different shades of beige and brown to create depth and interest.
Statement Outerwear

Outerwear is taking centre stage this season, with designers pushing the boundaries of traditional coats and jackets. Oversized puffer jackets, shearling coats, and trench coats with exaggerated proportions were all key pieces. Balenciaga’s runway featured voluminous puffer jackets in neon colours and graphic prints, making a bold statement against the winter chill. Meanwhile, Burberry reinvented the classic trench coat with dramatic silhouettes and unexpected fabrications, blending heritage with modernity.
Layered Luxuries

Layering is essential for Fall/Winter, and this season, it’s all about mixing textures, patterns, and unexpected combinations. Dries Van Noten presented runway looks that combined velvet blazers over silk shirts, paired with wool trousers, creating a rich tapestry of textures. Givenchy played with layering in a more avant-garde way, mixing streetwear-inspired pieces with high-fashion elements, such as hoodies under tailored overcoats or oversized sweaters with sleek trousers.
Luxe Leather

Leather is making a strong statement this season, not just in the form of jackets but in full leather looks. From leather trousers to long coats, this trend is about embracing a rebellious yet refined edge. At Saint Laurent, we saw sleek leather trench coats and tailored leather pants, creating a look that’s both powerful and polished. Meanwhile, Alexander McQueen presented full leather suits, showcasing the material’s versatility and timeless appeal.
Maison Margiela became synonymous with avant-garde fashion and radical deconstruction. stands as a pillar of innovation and mystery in the fashion world.
From its founding by Martin Margiela in 1988 to its current incarnation under John Galliano, Maison Margiela has consistently defied conventions, reshaping the boundaries of fashion. We delve into the rich history, pioneering designs, and influential figures that define this iconic couture house.
In 1988, Belgian fashion designer Martin Margiela founded his house, Maison Margiela, alongside his business partner Jenny Meirens. A graduate of the Royal Academy of Fine Arts in Antwerp, Margiela worked under Jean Paul Gaultier before venturing out on his own, exploring the deconstructed style that was becoming popular in Europe in the eighties. Margiela began working out of his Paris apartment before opening an unmarked store in Paris soon after.

His brand quickly became known for its conceptual approach, emphasising anonymity, deconstruction, and a challenge to traditional fashion norms. There was a unique sense of anonymity to his designs. The garment’s labels were simple blank white pieces of fabric, for instance, sewn in to signify the brand. Distinct product ranges were given numbers as signifiers in no particular chronological order.
Margiela’s designs would shock and surprise audiences, and New York Magazine described the brand’s early shows as “perhaps more like art happenings than the thematic and operatic productions ‘80s Paris fashion is known for.”
Margiela himself remained quite anonymous, not bowing at shows, only taking a few interviews and insisting that all media was handled collectively by his design team. Many in the fashion media contended that the anonymity was a publicity stunt, although Maison Martin Margiela asserted that Margiela’s anonymity was a reaction to an overly commercialised fashion industry.

In 2002, Maison Margiela was acquired by the OTB Group, a holding company led by the owner of Italian fashion label Diesel, Renzo Rosso. In December 2004, Maison Martin Margiela moved into a new headquarters in an eighteenth-century convent in Paris’ 11th arrondissement. In 2006, the brand was invited by The Chamber Syndicale in Paris to showcase its first haute couture collection, a ground-breaking moment for the brand which showed designs unlike anything previously considered as haute couture.
In 2009, Martin Margiela resigned as creative director of the house, leaving the anonymous design team to continue to design the label, with no single creative director in place. At the time, CEO Giovanni Pungetti stated that “we want to stay avant-garde and provocative, but without a new creative director. It’s a challenge. We know this. We will probably make mistakes, but the most important thing is to learn from them.”

This anonymous approach continued until October 2014, when John Galliano, Martin’s former mentor, took over as Creative Director. Presenting his debut collection in January 2015, Galliano brought his theatrical and opulent style to the house, blending it with Margiela’s deconstructivist legacy. His tenure has revitalised the brand, maintaining its relevance and innovation.
The Maison Margiela atelier in Paris remains unlike any other. Designers work in white lab coats, a practice that emphasises the collective over the individual. This choice underscores Margiela’s ethos of anonymity, where the focus is placed on the garments rather than the creators. This anonymity extends to the runway shows, where models’ faces are often obscured by masks or fabric, allowing the audience to concentrate solely on the clothing.

Under John Galliano’s leadership, Maison Margiela continues to push the boundaries of fashion while honouring the legacy of its founder. The brand’s latest collections blend Margiela’s iconic deconstruction with Galliano’s opulent sensibilities, resulting in a unique and contemporary vision.
The Maison Margiela Artisanal collection, which showcases the highest level of craftsmanship and creativity, remains a highlight in the fashion calendar. The brand’s commitment to innovation and sustainability ensures its ongoing relevance in an ever-evolving industry.

This season’s collection celebrated Paris and the beauty of haute couture and attracted celebrities such as Kim Kardashian and Kylie Jenner to its front rows. The sisters have become synonymous with the brand and its hourglass silhouette, reigniting an elegance and appreciation of the female form in fashion. Other celebrities such as Rhianna, Miley Cyrus, Zendaya and Kanye West have also been revealed as fans of the brand, often wearing its avant-garde creations.

Maison Margiela’s story is a testament to the power of innovation and the courage to defy conventions. From its deconstructed designs and anonymous atelier to its influence on contemporary fashion, Margiela’s legacy is one of enduring impact and inspiration. As the brand continues to evolve under John Galliano’s visionary direction, it remains a symbol of avant-garde fashion, maintaining its status as a true icon in the world of couture.
Louis Vuitton’s Autumn accessories combine warm tones and elegant metalwork.

Bag: SAUMUR BB, by Louis Vuitton

Bag: NANO BUCKET, by Louis Vuitton

Bag: GO-14 PM, by Louis Vuitton

Bag: GO-14 PMB, by Louis Vuitton

Bag: CARRYALL DARK MM, by Louis Vuitton

Tumbler Ring, White Gold and Diamonds; Tumbler Earrings,White Gold and Diamonds; by Louis Vuitton
This month we’re setting the tone for the Fall 2024 season, in the picturesque British seaside city of Brighton.
The shoot spans the must-have looks from fashion houses such as Hermès, Emporio Armani, Dior, Louis Vuitton, Prada and more. The vibrant editorial encapsulates the essence of Fall, with styles that transcend both location and season.

All by Zegna

All by Celine

All by Dior

All by Emporio Armani

All by Fendi

All by Givenchy

All by Hermès

All by Hermès

All by Loro Piana

All by Louis Vuitton

All by Miu Miu

All by Prada
Credits:
Photographer: John Rowley
Fashion Director Lindsay Judge
Stylist: Faye Sawyer
Hair and makeup: Lisa Valencia
Models: James at Models 1 and Arianna at Next
Surf Abu Dhabi, a manmade surf centre will open this October and will be home to the world’s most advanced manmade wave.
Developed by Modon in collaboration with the Kelly Slater Wave Company, an entity founded by world-class surfer Kelly Slater, Surf Abu Dhabi will give UAE residents and visitors the chance to experience surfing with the world’s most advanced man-made wave.

Located on Hudayriyat Island Surf Abu Dhabi will feature a broad array of world-class sports facilities, leisure and hospitality experiences. It will be open to surfers of all abilities, and the man-made wave will be tailored for all skill levels, from beginners to elite surfers. Surf Abu Dhabi’s WSL certification will set it apart, ensuring the highest standards and allowing it to host professional surfing events. The sports destination will also feature the world’s longest ride and the world’s biggest barrel, making it a one-of-a-kind experience and allowing it to host professional surfing events.

Commenting in 2023 on his involvement in the project and first ride at Surf Abu Dhabi, 11-time World Surf League champion Kelly Slater said, “I’ve surfed hundreds of incredible waves across the world, and this wave in Abu Dhabi stacks up well against some of the best waves on earth. I’ve drawn on that travelling surf education to design the wave at Surf Abu Dhabi. Surfing reaches people in all corners of the globe, but I am always surprised with who gravitates towards this world of ours. Actually, designing and building a wave in Abu Dhabi is something I’ve never believed would become a reality but here it is.”
These are the best beauty highlights from the Haute Couture shows earlier this summer.
Dior

Dior
Dior’s beauty look captured the same Olympic spirit that Maria Grazia Chiriu achieved with the clothing designs. Peter Philips, Creative and Image Director for Dior Makeup created“a look accentuating a fresh and luminous dewy complexion. Eyes were subtly illuminated with a golden eyeshadow.” The look featured dewy, glowing skin, achieved by the use of Dior Forever Skin Glow and Dior Forever Skin Correct. Eyes were a key focal point, and the translucent golden shade from the Diorshow 5 Couleurs 539 Grand Bal palette offered a luminous glow. Lips were a soft, natural nude tone, while hair was pulled back neatly off the face. A simple yet impactful look.
Chanel

Chanel
Chanel’s rosy makeup look was envisioned by the brand’s makeup artist Lisa Butler, who opted for a sheer glowy look. The skin was kept clean and fresh with Les Beiges Water-Fresh Complexion Touch and finished with the 2-In-1 Foundation Brush Fluid and Powder N.101. Any imperfections were blurred with the Le Correcteur De Chanel. Models were then given a glow on the cheeks with either Baume Moonlight Kidd or Baume essential solar glow applied to the apples of the cheeks. Eyes were also given a rosy glow with the Stylo Ombre & Contour in 42 Celestial Pink or 52 Ataaya, which was applied to the lids and softly blended. The overall beauty look was completed with a low bun and oversized bows to finish.
Schiaparelli

Schiaparelli
Schiaparelli’s makeup look was created by international makeup artist Pat McGrath, who worked to achieve an “alien-like” look that has been evolving with the brand’s last few shows. McGrath created an iridescent glow by layering the model’s faces with Skin Fetish: Highlighter + Balm Duo and finishing with Skin Fetish: Divine Glow Highlighter. Models’ looks were completed with an icy blue smudge around the eye that offered moonlike qualities. Many of the model’s faces were covered with translucent fabric and hair was pulled back from their faces.
Zuhair Murad

Zuhair Murad
Zuhair Murad turned to British makeup artist Charlotte Tilbury to create the look for his fall/winter 2024 Haute Couture show. The look was designed by Artistry Director & Brand Muse Sofia Tilbury using Charlotte Tilbury Beauty & Skincare. “For the makeup look, we wanted to reflect Zuhair’s depiction of an enigmatic woman who is unpredictable, courageous and free. To bring her strong, passionate personality to life, we created a bold, dramatic winged liner, keeping the rest of the face more neutral and pared down.” Sofia said. The team created a flawless skin effect with a soft, diffused finish. The skin was given a sheer glow with the Unreal Skin Sheer Glow Tint Hydrating Foundation Stick, gliding it across the cheekbones and temples for a lit-from-within glow. To conceal and perfect, they combined Charlotte’s Magic Away and Beautiful Skin Concealer, using a slightly darker shade of the latter around the perimeter of the face to create some soft dimension. To set, they applied Airbrush Flawless Finish underneath the eyes, focusing more on the T-zone to achieve the look of smooth, blurred and perfected skin. Brows were gently brushed up to create some soft definition. Since the look was all about the eyes, the team finished with a barely-there look on the lips, adding hydration and subtle shine with Charlotte’s Magic Lip Oil Crystal Elixir.
Giorgio Armani Privé

Giorgio Armani Privé
Giorgio Armani’s Fall/Winter 2024 Haute Couture collection was inspired by pearls and that luminous glow followed through to the beauty look that models showcase on the runway. Equipped with glowy skin and a natural finish, models looked as elegant and luminous as the pearls that inspired them. On the eyes, a simple black flick was applied to the lids and brows were brushed to attention. The look was completed with a pink lip tint that offered a touch of Hollywood glamour. Hair was sleek and straight with side partings and tucked behind the ears.
Lebanese artist Anthony Abi was fascinated by art from a young age. As a child, he would paint for fun but his art took a backseat as he pursued his passion for music, before embarking on a corporate career in Qatar.
After many years working in the professional industry, Abi began to realise that his art was more than just a passion, it was something he wanted to pursue as a career. In 2018, he took the leap to launch his own art company with a unique style that would immediately capture clients’ attention.
Anthony’s art focuses on portraits imagined in a unique pop art style, which, at first glance, seems to be reminiscent of Andy Warhol’s iconic images. But Abi’s paintings are about more than simply what’s on the surface. Each portrait is a harmony and coexistence between two worlds, reality and fantasy, reminding the viewer that there’s more to this life than what we can see. His work is an invitation to look beyond the surface and is a celebration of the human spirit and all its complexities. Every portrait is a unique story waiting to be discovered and features a deeper level of understanding. The signature eye in his works symbolises the notion of seeing the tangible and intangible in life. Its exaggerated size symbolises a greater capacity for insights and understanding that sees beyond normal appearances.

While his art career is still in its infancy, Abi has exciting plans to expand his footprint further in the region, and ultimately across the world. In one of his first interviews, we discover more about his art and his exciting ambitions for the future.
How would you categorize your style of art, and why did you choose to go with this style?
My art focuses primarily on portraits, and what’s really visible in my work is that the face is not symmetrical. The idea is that every face is a marriage or a union between reality and fantasy, what’s on the surface and what’s beneath. I try to show that both worlds coexist to remind everyone that there is more to life than what we can see on the surface.

How do you decide on the subjects of your portraits?
One side of my work is that I take on commissions from clients to create portraits based on a brief. On the other hand, I always have my own collection, for which I choose the characters or faces based on celebrities, icons, or cartoon figures.

How did you come to follow your passion for art and turn it into a career?
I have always painted since I was young, but initially, it was more of a hobby. I started painting on a more professional level while still working at a multinational oil and gas company. It was something I used to do after work. Then, in 2018, I decided to work on my art full-time and take it to the next level.

Why did you decide to go with this pop-art style to your work?
When I was working in my corporate job in Qatar, I was looking for art pieces for my house, and when I was browsing through the works of artists, unfortunately, they were all somehow the same, and I wanted something different that would stand out. So I decided to create my own. I started experimenting and came up with this unique and unusual style, which I’m extremely proud of.
What are some of your favourite works that you have created?
That’s like asking someone about their favourite child! There are many that I love, and it’s a really hard question to answer, but there is always something about painting the faces of celebrities that allows me to really connect with the pieces.

Tell us about your creative process.
I follow my instincts and try to experiment as much as possible. Every piece should catch the attention and should be artistically correct. I am very picky, so if I like it, I’m usually quite certain that someone else will like it. I do many drafts, and I only stop experimenting when I reach a level that I like and, therefore, believe someone else will like. It can take anywhere from 10 days to a few weeks to create each portrait.
What’s the biggest challenge that you have faced while launching your career as an artist?
There’s not just one challenge, there are so many challenges that I don’t know where to start! Personal challenges, social challenges, risks, uncertainty, overthinking – it has been the hardest thing I’ve ever done in my life. It was not easy at all, but you have to have patience and eventually, you will find yourself on the right path.
What is your vision for your brand?
My vision is to be the most famous artist in the world! Or maybe I could take second place as Michaelangelo has the first!
Looking back, where did your passion for art begin?
When I was nine years old, I started playing in a rock band. For a while, music was my priority, but I was also keen on painting. I got to the point where I started to choose painting over music, and at the beginning of 2018, I resumed painting on a more professional level. At this point, painting won over music and I’m hardly playing instruments anymore.

What’s the most rewarding part of what you do?
The positive feedback from my clients. It’s really hard to do something that people appreciate and are willing to pay for. When you start a new venture of any kind, customer feedback is the most important part.
Are there any artists who inspire you?
Yes, a lot. Some would be Michaelangelo, Picasso, Andy Warhol, Roy Lichtenstein and George Condo.
What are your thoughts on the art scene in the Middle East, and what would you like to see happening for artists in the region?
More light should absolutely be given to Middle Eastern artists because there are so many talented artists here. I believe that every real talent should have a chance to showcase their work on a further level, and this is the case for many good artists in the region.

What’s in the pipeline for you?
We are working on some collaborations with Middle Eastern artists that will be out soon. We will soon have some presence in Dubai through a collaboration with a gallery or a hotel. That will be revealed soon, so stay tuned!
What’s a message you would send to our readers to help them understand your art?
My art is beyond what you see. It makes you think more about the person themselves and go beyond what is on the surface. My artworks can be interpreted in individual ways. I don’t want to tell people what to do, but I give them complete freedom to express themselves when they see my art.
For her fall/winter 2024-25 ready-to-wear collection for Dior, Maria Grazia Chiuri reflected on the late 1960s, when in 1967, Miss Dior was born.
The first iteration of this women’s line was introduced by Marc Bohan to his assistant Philippe Guibourgé. The challenge for fashion then was to make dresses that could be reproduced and were, above all, suited to a pace of life where imagination was paramount. This was about created clothes for the modern woman who was living in an ever-changing society.

The collection celebrates the shapes and materials that, when the Miss Dior boutique opened in Paris, gave impetus to a new way of dressing that could unite numerous women and make them all special. The scarf, dear to Maria Grazia Chiuri, is once again the must-have accessory. In everyday life, at work, or on a journey, the scarf is adjustable and compact, protective, enveloping, and embellishing as required. Free and flowing silhouettes, such as those in the A-line, facilitate movement towards new horizons, enhancing the woman’s body without constricting it.

This season’s collection echoes Marc Bohan’s range with shades of white, orange, pink, and green. The Miss Dior logo appears across coats, dresses, skirts and jackets, either embroidered or screen-printed onto garments. Free and flowing silhouettes, such as those in the A-line, facilitate movement towards new horizons, enhancing the woman’s body without constricting it.
Versace has revealed a new icon for Fall 2024.
The Kleio bag, which first appeared on the runway in Milan offers a new take on the classic Medusa ’95 with a soft pillow-like texture. The Kleio shoulder bag is crafted from butter-soft nappa plongé leather that will only soften further with wear. The signature golden metal Medusa clasp frames the bag perfectly on the front. A linked metal chain allows the style to be worn as both a shoulder bag and crossbody, while the bag’s interior is lined in tonal nappa leather for a harmonious look and feel. Versace has enlisted NINGNING, member of the K-pop group, aespa, to front the Kleio’s new campaign, with the star embodying the same easy-cool attitude of this statement accessory.
UAE-born designer Wafa Balaswad founded her namesake fashion brand as a way of embracing her Emirati culture and weaving it with modern fashion trends and styles.
Designing pieces for the strong, confident woman, she has found a unique niche and is continuing to grow her brand regionally in the Middle East. With a passion for embracing and elevating femininity, Wafa Balaswad’s creations are a harmonious blend of elegance and empowerment, offering more than just clothes to the wearer.
Looking forward, there are exciting plans for global expansion and developing the brand further in terms of its offering and sustainable practices. Wafa’s bespoke tailoring service, AAMRI, is also a key part of the company’s future, allowing women to create personalised luxury pieces through a private service with the designer. Here we find out more about what’s to come for this growing Emirati brand.

Tell us about your fashion brand and how it came to life.
My fashion brand was born out of a deep passion for design and a desire to create something that resonates with modern women. I wanted to bridge the gap between traditional craftsmanship and contemporary fashion, offering pieces that are elegant, sophisticated, and practical for everyday wear. The brand has evolved over time, but the core vision has always been to empower women by providing them with versatile wardrobe staples that reflect their individuality and strength.
What can you tell us about your latest collections?
Our latest collection, “Geometric Fusion,” celebrates timeless elegance with a modern twist. It draws inspiration from geometric shapes, blending them with neutral tones to create pieces that are effortlessly chic and versatile. This collection, like all our others, reflects meticulous attention to detail and craftsmanship, ensuring that each piece can transition seamlessly from day to night. We’ve also introduced the AMRII service, which allows our clients to personalise and tailor pieces to their unique style.

Tell us more about how you blend traditional and modern styles.
Blending traditional and modern styles is at the heart of what we do. I believe that the richness of our cultural heritage can coexist beautifully with contemporary fashion. By incorporating traditional craftsmanship, such as intricate embroidery or unique fabric choices, and pairing it with modern silhouettes and design elements, we create pieces that are timeless yet relevant to today’s fashion landscape. This fusion allows our clients to embrace their cultural roots while expressing their individuality in a modern context.
Who is the woman you design for?
The woman I design for is confident and sophisticated, and she values both tradition and modernity. She appreciates the finer details in fashion and seeks pieces that not only make a statement but also offer versatility and practicality. She is empowered, knows her worth, and uses fashion as a means to express her inner strength and elegance.

Where did your passion for design come from?
My passion for design has always been an intrinsic part of my identity. Growing up, I was fascinated by how clothing could transform and empower an individual. My appreciation for art and craftsmanship further fueled my desire to create something meaningful through fashion. Over time, this passion evolved into a vision for a brand that would marry my love for traditional craftsmanship with modern design, allowing me to create pieces that resonate with women on a deeper level.
Tell us about your creative process and your choice of materials.
My creative process begins with inspiration, which can come from anywhere – nature, architecture, art, or even a conversation. From there, I start sketching ideas and exploring different fabrics and textures that can bring those ideas to life. The choice of materials is crucial; I always look for high-quality fabrics that look beautiful and feel comfortable and luxurious. Sustainability is also a consideration, and I strive to use ethically sourced materials. Once the design and materials are finalised, we work closely with skilled artisans to bring each piece to life, ensuring that every detail is perfect.

Who or what inspires you?
Inspiration comes from many places, but the strength and resilience of women particularly inspires me. Their stories, challenges, and triumphs are a constant source of motivation for me. I’m also inspired by the rich cultural heritage of the Middle East, which I try to incorporate into my designs in a fresh and contemporary way. Finally, I draw inspiration from the world around me—nature, architecture, and art—all of which significantly shape my creative vision.
What’s the biggest challenge you face as a designer today?
One of the biggest challenges as a designer today is finding the balance between creativity and commercial viability. In a fast-paced industry where trends change rapidly, it’s important to stay true to your creative vision while also ensuring that your designs appeal to a broad audience. Another challenge is sustainability—ensuring that our practices are environmentally responsible while maintaining the high standards of quality and craftsmanship that our clients expect.

What more would you like to see being done to support designers in the Arab region?
I would love to see more platforms and initiatives that support emerging designers in the Arab region. This includes more opportunities for exposure, whether through fashion shows, exhibitions, or media coverage. Mentorship programs would also be incredibly valuable, allowing experienced designers to share their knowledge and guide the next generation. Additionally, greater access to resources, such as sustainable materials and production facilities, would help designers in the region to innovate and grow their brands on a global scale.
What would you like to achieve with the brand looking ahead?
Looking ahead, I want to continue growing the brand while staying true to our core values of craftsmanship, quality, and empowerment. I want to expand our reach globally, bringing our unique blend of traditional and modern fashion to a wider audience. At the same time, I want to continue innovating in terms of design and sustainability, creating collections that are not only beautiful but also meaningful. Ultimately, my goal is for the brand to be recognised as a leader in the ready-to-wear industry, known for its timeless elegance and dedication to empowering women.

How would you describe your brand in one word?
Empowering.
What else is coming up this year?
This winter, we will be launching our new collection, which will be a continuation of our current brand aesthetic, but taking it one step further into even more detailed embroidery, intricate patterns and thicker material, which is suitable for the season.
The latest collection from Prada’s fine jewellery line, Eternal Gold, reconsiders the classic gold chain with new volumes, weights and combinations that have never been seen before in the collection.
Adding to the line’s timeless pieces, these new designs reflect the collection’s aesthetic of eternal shapes with a modern appeal.

Centred around the gold chain, the collection takes on slender, contemporary forms with new bracelets, necklaces, rings and earrings. The soft, body-facing lines of each link in Prada’s chains contrast with the geometric corners on the outside, giving a modern appeal. The emblematic triangle returns as a clasp, to be worn at the front, side or back, for a variety of effects.

The two versions of the necklace are designed to be worn alone or paired together, thanks to their varying volumes. Multiple necklaces and bracelets can also be connected together to form a single sautoir. The soft bracelet is suitable for wearing from day to night, and the ring and earrings also have a chain as their key component. The nano design and the longer bracelet can be styled as a pair or worn separately.
Designer to be worn all day long, these new accessories are made with the utmost precision and assembled entirely by hand, perfectly balancing a pleasant lightness with a solid feel that reflects each piece’s precious nature. All of the pieces are crafted in 100% certified recycled 18K gold and made using the most responsible practices and materials combined with the most sophisticated traditional production techniques.
Available at prada.com and at selected stores worldwide.
Founded in 2007, ASHI Studio quickly became known for its sculptural silhouettes and architectural designs.
A brand with close connections to the Middle East (its founder, Mohammed Ashi, was born and raised in Saudi Arabia until the age of 13), it has universal appeal and has subsequently achieved international success. Seven years after founding his brand, Ashi moved his atelier to Paris and soon began to gain a loyal clientele.
In 2023, ASHI Studio made history as it became the first Saudi Arabian brand to be invited to join the Fédération de la Haute Couture et de la Mode (FHCM), making it the first from The Kingdom to show collections on the official calendar at Paris Haute Couture Week. Since his debut at couture week, Ashi has developed the brand, further exploring his recognisable aesthetic and design style.

While Paris has become home for the designer, he remains closely connected to his roots and he was recently appointed as a mentor for Saudi’s Fashion Commission, advising upcoming designers and students on how to grow their own brands. As he prepares for his upcoming Haute Couture collection, we talked to Mohammed Ashi to find out what it means for him to be in this new era of his career.
Tell us about the current vision and direction of ASHI Studio.
As you know, the brand started in 2007, and in recent years, it has progressed further in terms of visibility after we joined the official Haute Couture calendar during Paris Fashion Week. We have amplified the vision towards something more solid, so today, the brand stands with a strong message rather than being commercially driven. That doesn’t mean that we’re not commercially successful. It just means that we have a direction towards a broader brand vision.

And what message or vision is driving the brand today?
The vision is to continue creating a style that ASHI Studio has always had but amplifying and directing this to be a clearer style and look that’s more recognisable. Apart from the storytelling, we have also strengthened the shows and our collections, and we are making them stronger season by season. We’re experimenting and not staying in a safe zone, exploring further and seeing how far we can go.
What does it mean to you to focus more heavily on the haute couture side of the brand?
It meant a lot when I officially got announced to be on the calendar, but today, I look at it differently. It was an exciting moment in the beginning; now, it’s like putting the brand’s footprint into that schedule and trying to have an individual solid aesthetic. I think that showed more this season than in previous seasons as we pushed our style, values, and craftsmanship to another level. We are working towards something and making the brand stronger.

Tell us about the Fall/Winter 2024 Haute Couture collection.
When I started designing this collection I was lost with the theme. It evolved a lot, and by the end, it became clear. So it was an experimental move. We use the word sculpted a lot at ASHI as we are quite architectural in our style and shapes. Sculpted Ink was the title of the collection last season, and it was inspired by Japanese calligraphy and the tools that are used. This season, we called it Sculpted Cloud, which is kind of an emotion that I was going through, and so it’s an emotional collection. It’s more of an expression of a certain moment in life.
Tell us about your design process.
Every season is like riding a bicycle – maybe you will fall, maybe your basket will be full of flowers, but you will never forget. So, I usually start by thinking about the message I want to portray through each collection, and this is where my emotions start to sing. At this point, I don’t think about the fabric or the lookbook, etc.; it’s more about the message that I want to share and then the conceptual part, then realising it and then, from that realisation, taking it down a notch for the audience to understand so it doesn’t look too crazy. I like to keep it elegant and chic, so there is a sense of honing in on the idea to perfect it.

As a designer with close links to the Middle East, how do you feel that Arab designers are growing on a global platform, and what more would you like to see?
I would describe the Arab world today as fashion consumer-driven, more than designer-driven. What’s happening right now in that region is that the consumers are the most amazing consumers – everyone knows that – so the designers follow what the consumers want. But this is evolving. I’m starting to see many streetwear designers, which I would like to see more of. Evening wear is a very strong category in the Middle East, and if you go to Beirut, Dubai, or Egypt, for example, you see what people are wearing, and there is a big change. It is a very consumer-driven economy, but there is an evolution. I think it is still missing edge and modernity, and I think this will be the next chapter. When fashion began, designers weren’t looking to give consumers what they wanted; they were trying to give them something new that they didn’t know they wanted. If you think about Yves Saint Laurent or Cristobal Balenciaga, for example, it was about giving something new to the consumer. This is where I think I stand out. I am trying to come up with a different approach.
What’s the biggest challenge you face as a brand today?
Identity. This is the most difficult part of having a brand today. We all have struggles, and it isn’t easy to create something consistent. For example, you might change your mind and the consumers or fans might take that well or take it the wrong way. That’s the most difficult challenge I face every season – wondering whether to change things too much.
What would you still like to achieve with the brand?
Even though the brand has been around for 18 years, I still consider it very young. It started with an ambition. That ambition took me somewhere, and now, it’s moving towards something bigger. Every season is my first step to something bigger and greater. So, in five or six seasons, I envision myself being in a more solid place with the brand, particularly in Paris. I want to be politically acknowledged more. The fashion industry is all about politics, so I want to be politically more stable.
As you mentioned, you are still, in a way, a young brand. You’re also an independent brand. How do you balance yourself against the big industry players and ensure that you grow and remain successful?
I’m enjoying the designer musical chairs that have been happening recently! That gives me a little bit of strength and more ambition to move forward with the brand. Of course, I wish everyone a successful path, but it is challenging to be a young brand and go against the bigger brands. Whatever you do, other brands will come with all the means to make themselves successful. But all I can do is try my best, and that’s what counts. If you look back to Saudi, I am the only Saudi designer who started that whole movement.

Can you tell us about the collaboration with Riyadh Air?
There is a history of designers and aviation – Cristóbal Balenciaga, Christian Dior, Pierre Cardin – all of those iconic designers have been involved in this industry, and I think aviation is part of luxury. If you have a national airline, they will often choose a designer to represent them and capture the image they want to portray. It is a different expression for the designer to dive into that luxury world, and it was a way for me to express another aspect of my creativity. It was a challenge, and the collaboration will continue.
What’s the motto that you live by?
I always challenge myself and ask myself what I can do to improve and excel.
Who or what inspires you?
I read a lot of books. I watch a lot of movies. I love old cinema. Anything intellectual.
What else is in the pipeline for this year?
Last season, we launched a collection called 8pm. This is more of a commercial version of what I usually do. This will be released in October. We have a destination collection, which we revealed in Riyadh earlier this year, and we are talking with another country about doing a fashion show there in October. We tend to focus on countries that we want to expand in with these collections – Thailand, Azerbaijan, UAE, and others. These are countries whose fashion industry is still developing and have room for growth.
What message would you send to our readers?
I think ASHI today is on the path to becoming a more solid brand. There is a lot of expansion happening, and I would tell the readers to expect more to come in the near future.
Dior presented a collection rich in history and heritage with its Cruise 2025 offering. Maria Grazia Chiuri and her team took inspiration from Scotland, mirroring Monsieur Dior’s first presentation in the country in 1955.
For the occasion, the brand returned to Gleneagles Hotel in Perthshire, the same location from almost 70 years ago, hosting VIP guests, and immersing them into the world of the brand. The collection was presented in the beautiful gardens of Drummond Castle, taking inspiration from the surroundings, history and heritage of the country.
The brand’s connections to Scotland date back as far as 1947, when Christian Dior named a haute couture ensemble Écosse, meaning Scotland in French. In 1951, he presented his spring-summer line in Perthshire, where he returned in 1955 to reveal 172 models wearing the collection at a charity ball held at The Gleneagles Hotel. Following that, in 1960, Christian Dior London – the House’s English subsidiary – staged a fund-raising show for two organisations at Scone Palace.

The Dior Cruise 2025 collection features symbols and motifs from Scotland, beginning with the unicorn and thistle which provide an unprecedented variation of the Millefleurs motif. These symbols are transposed into heraldic embroidery, recalling the savoir-faire of this exceptional technique. A map of Scotland adorns some of the models in this cruise line, sketching cartography of collaborations and cultural encounters deployed specially for this défilé, such as the tribute to tartan. Photographs from the spring-summer 1955 presentation are transformed into prints or employed as appliques on the edges of kilts or pea coats, in a kind of cinematic montage.

The looks merge contrasting elements, including the diverging textures of velvet and lace dressing the contemporary equestrian. Certain silhouettes feature exaggeratedly wide sleeves which, on white shirts, appear under little dresses with gathered skirts and bustiers resplendent with embroidery. The latter can be found on several dark, iridescent pieces that are sometimes adorned with pearls. Lace collars, in their turn, brighten up the black.

Also used in very light materials, tartan is the common thread running through this veritable celebration of the kilt, whether made directly in Scotland or reinterpreted. Not to forget dresses conceived in diverse lengths, as well as coats and capes with large hoods. Rain boots come and go. Small jackets adopt the grey of menswear fabrics and the iconic Bar jacket sports black velvet Brandenburg buttons.

This same velvet magnifies an evening gown, the fitted bust of which emphasises the oversized skirt. Feathery woven fishnet metamorphoses into long, lightweight dresses, embracing the mauve hue of nostalgia.

The collection was presented alongside an exhibition of the pieces and a brief history of the brand’s connection to the region. The show attracted international celebrities including Jennifer Lawrence, Anya Taylor-Joy, Lily Collins, Geri Halliwell and more.
Riyadh Air launches with a collection in collaboration with Mohammed Ashi.
Saudi Arabia’s new world-class airline, Riyadh Air, hosted an exclusive event during Paris Haute Couture Week in collaboration with Saudi fashion designer and founder of ASHI Studio Mohammed Ashi. The runway show presented the first-ever lifestyle fashion collection on behalf of the airline, featuring looks for men and women.

The collection includes dozens of looks – 15 of which were unveiled on the runway – featuring timeless cashmere outerwear, dresses and trousers made of fine wool, custom leather footwear, amethyst earrings, and iconic pillbox hats, all of which are inspired by 1950s airline fashion, widely considered to be the ‘golden age’ of aviation, but with bold, modern styling for a future-forward brand.

The launch event in Paris saw distinguished guests from around the world attend to see the official reveal of the collection, which will be showcased by Riyadh Air staff and worn by cabin crew, pilots, concierges, and airport agents. It will be changed seasonally to keep the looks fresh all year round. Riyadh Air and Lucid, makers of the world’s most advanced electric vehicles, also took the opportunity to reaffirm their shared commitment to sustainable transport and eco-friendly practices. Lucid and Riyadh Air have an innovative partnership with a shared vision for the future of sustainable transportation, exploring the collaboration across co-marketing, commercial, and operational streams for guests.
For his new fashion collection, Ashi focuses on the colour amethyst with varying shades playing out across men’s and women’s pieces. The Saudi fashion designer took inspiration from the Riyadh Air aircraft livery to deliver completely bespoke colours for the new timeless collection. They were also carefully designed to complement the cabin interiors which will be revealed later this year.

Ashi cleverly included distinctive Riyadh Air elements within the concepts, such as the iconic canopy twist found in the Riyadh Air brand, and incorporated them in the lines, shadows and silhouettes of the new fashion line. The coats and jackets worn at the Paris launch also include the same modern lines as seen on the Riyadh Air logo.
Ashi, Founder and Creative Director of ASHI Studio said: “Designing for the new national airline from Saudi Arabia has had a big impact on me, knowing that we are making a mark in history. Fashion and aviation have seen collaborations in the past, but its pinnacle was over 50 years ago and I was keen to be inspired by that time. This is an amazing collaboration where fashion is helping to make an airline modern with completely unique looks. It shows that Riyadh Air has no limits and that luxury and attention to detail is key across every aspect of the experience. It’s another first for Riyadh Air, and I’m proud to collaborate with the airline.”
Riyadh Air is on track to make its maiden flight in 2025.
Dubai’s Executive Council has set out plans to significantly expand its metro system by 2040, doubling the number of stations.
The plans will see new metro lines and stations in newly developed areas, allowing ease of access for residents living all over the city.
At the heart of the project will be a new Metro Blue Line that is designed to make schools and universities in the city more accessible to help shorten travel times and reduce transport costs. The Blue Line will include 78 stations and will service areas including Mirdif City Centre, Dubai Silicon Oasis, Dubai International City, Ras Al Khor, Academic City and more.

The Metro system currently has 55 metro stations on the red and green lines, as well as 22 tram stops. The new line will increase this number to 96 stations by 2040. Work will start on the project this year.

The metro expansion project is part of a wider economic strategy that is set to transform the city and ensure that the increasing number of residents can have ease of living and easy navigation around their city. The strategy is also set to improve the quality of public spaces with green areas to encourage walking and outdoor activities, as well as further developing populated areas and expanding to new areas. The plan will also concentrate on boosting the populations of areas served by public transport.
These are the must-have seasonal accessories for 2024
Valentino

For its new capsule collection, Valentino celebrates the art of slow living, focusing on uplifted, vibrant and effortless looks and Valentino Garavani accessories. Permeated by a festive allure, the Escape capsule explores sun-drenched afternoons and outdoor evenings. The lineup of looks ranges from free-flowing kaftans and chemises to fluid dresses and skirts, one-shoulder tops, flared pants and, of course, bikinis and swimsuits. All the components of harmonious, intentional living with joyous energy and boundless vision.
Aquazzura

This summer, Aquazzura is focusing on raffia and crystal, showcasing the intricate craftsmanship that the brand is known for with an exclusive collection of shoes and bags. The colourful offering features pieces with hand-woven fruits, handcrafted by female artisans in Colombia. They use natural dyes and materials, such as palm of Iraca, to create these exquisite items, which are then incorporated into the shoes in Italy. This initiative not only adds a unique touch to the collection but also supports sustainability and the livelihoods of these artisans.

The summer offering also includes the Vacanza slip-on slide, with an elegant textured effect, combining exceptional weaving with modern infusions for beautiful and contemporary design. The Visconti Mule with pointed silhouette and kitten heel adding a dash of textural playfulness to a true wardrobe staple, ideal for everyday use, crafted from raffia with inspiration from Slim Aarons’s iconic photographs from the 1960s.
Schiaparelli

As he does every season, Daniel Roseberry, Artistic Director of Schiaparelli, gives free rein to his abundant imagination with the creation of exclusive free-line prints that reflect the Maison’s codes.
This season he works with delicate shapes – faces, anatomical details, signature Keyholes and Padlocks with subtly irregular lines which embellish silk shirt dresses, blazer jackets and even our elegant leather travel bags, in contrasts of colours that are both graphic and sober.
Louis Vuitton

LV By the Pool is an annual collection that brings the desire for exotic travel into everyday lifestyle. Like a tropical dream interpreted through a multitude of new products, it celebrates the season of escape, conjuring the feeling of wanderlust and revelling in vibrant designs.
Saint Laurent

Saint Laurent has introduced new raffia iterations of some of its icons for summer 2024. Designed by Anthony Vaccarello, the latest pieces will take you from the office to the beach, and to dinner. Highlights include the Tote bag in delicate woven raffia with subtle logo embroidery, as well as the raffia crochet tote bag, which will make the perfect companion during a summer shopping expedition.

All woven raffia and crocheting are done by hand by the most skilled artisans, who specialise in their crafts. These are truly pieces created to last for many summers to come.
Chloé

For her debut collection, Chloé’s Creative Director, Chemena Kamali, introduces the Bracelet bag, which is set to be a new must-have in the brand’s accessory offering. First revealed on the Winter 2024 runway, this soft, crescent-shaped bag is the new take on the original Chloé icon from the early 2000s, reinterpreted from the Maison’s archives for today.

In keeping with classic Chloé codes of ease, fluidity and “un-doneness”, the look of the Bracelet bag is defined by the contrast between its soft body, crafted from shiny-grained calfskin leather and the gloss of its bi-colour metal hardware.
The bag is available in black, dark khaki, woodrose, and clay brown, the patina of the vegetal-tanned leather will get better over time. This new accessory can be worn multiple ways by playing around with the removable hook-ring bracelet handle, ensuring an easy day-to-night transition. Its detachable strap can either sit on the shoulder or be worn across the body.
Etro

Etro has revealed a fabulous summer collection, inspired by the dreamy atmosphere of an Italian vacation. Each piece is a passport to paradise, blending luxurious fabrics and intricate designs that capture the essence of Italian chic.

The collection is completed with bags, small accessories, and footwear that range from flat models to platform sandals and canvas espadrilles. The Vela and Saturno embrace the summer vibes along with the Love Trotter in jacquard denim, the soft quilted Bond, and the spacious Shopper Essential.
Rene Caovilla

Paired with the sun and a vibrant holiday mood, the Rene Caovilla selection for the summer showcases flats, thongs, and block-heeled sandals designed with comfort and effortless elegance in mind.

Enriched with the brand’s signature crystals or defined by the metallic serpent, these styles are the key pieces for soaking up the sun in impeccable and glamorous style.
From the recent Euro Championships and Wimbledon to the upcoming Olympic Games, summer 2024 is well and truly the season of sport. Several of the leading luxury houses have taken inspiration from the sporting events, we discover the latest collections below.
Dior
The 2024 Olympic and Paralympic Games will take place in Paris this July and a number of luxury brands are marking the occasion in their own way. Parisian brand Dior is one of those weaving new dialogues with fascinating international athletes.

The house has selected a series of athletes as new ambassadors to represent the brand over the summer of sport. The chosen athletes are fencers Sara Balzer, Misaki Emura, Arianna Errigo, Rossella Fiamingo, Andreea Mogoș, Loredana Trigilia, Beatrice Vio Grandis and Alice Volpi; judoka Clarisse Agbégnénou; swimmer Emma McKeon; surfer Carissa Moore; football player Alex Morgan; boxer Estelle Mossely; skateboarder Louise-Aïna Taboulet and sprinter Elaine Thompson-Herah. Each of the women appears in a new impactful campaign that will support the brand’s latest collections.
Lacoste
Lacoste has unveiled a new “Olympic Heritage” collection in tribute to the 1924 Paris Games, inspired by the legendary Olympics that took place in the same city 100 years ago. The capsule collection, comprising eight pieces reinterprets the graphic heritage of the historic 1924 event, infusing it with vintage style codes across a varied range of iconic clothing and accessories.

The collection features sports-inspired essentials from a polo shirt, to a cap, to a waterproof jacket, each embodying the shared values of the Crocodile brand and the Olympic heritage.

Designed for all generations, the “Paris 1924” collection can be discovered online on Lacoste’s digital flagship and on the Olympic Shop. It is also available in-store at Lacoste Arena, the brand’s flagship store located in the heart of the Champs-Elysées, as well as in the Marais boutique in Paris, on rue Vieille du Temple, within a space themed in the colours of “Paris 1924”.

All Lacoste stores in the Paris region and in the host cities of the events will also feature pieces from this unique collection. Finally, an exclusive “Paris 1924” pop-up store will open its doors on August 1st for one month at Charles de Gaulle Airport, Terminal 2E, Gate M.
Jacquemus
Jacquemus is continuing its long-standing partnership with Nike with the Spring 2024 collection, which features women’s and unisex ready-to-wear pieces including T-shirts, a hoody and sweatpants, as well as a new J Force 1 and the Le Swoosh Bag, which has been imagined into a handbag for the first time.

“Late in 2020, when we started to work on Le Swoosh bag, I was obsessed with the Swoosh itself, on its own. It’s a unique logo, I wanted to reinterpret it and make it minimal and all about it,” says Simon Porte Jacquemus. “Plus, I always love to work on unique shapes when it comes to bags, and not thinking only about its utility. I wanted a statement accessory that represents Nike at its purest: the iconic Swoosh itself.

For their Spring 2024 campaign, Nike and Jacquemus have enlisted track and field world champion, Olympic hopeful, Nike athlete, and one of the most stylish and fastest women in the world, Sha’Carri Richardson.

When asked about the moment he knew he wanted to work with Sha’Carri, Jacquemus says, “I was amazed by Sha’Carri’s performance in 2023 in Budapest when she became the world champion of the women’s 100m.

I also loved how she kept her own style and was so fierce and unique when she was competing, regardless of the rules of dressing and uniforms. It’s so powerful to be your own self in the athletic world! I instantly wanted to collaborate with her.”
Brunello Cucinelli
With Wimbledon kicking off in London this month and many other tournaments set to take place over the summer, Brunello Cucinelli has created a tennis sets capsule collection which celebrates the meeting point of fashion and the historic sport. Designed for those who play or who hang out at the local tennis club.

The collection features pieces for men, women and kids, as well as a selection of lifestyle pieces. The clothing ranges from sophisticated casualwear to technical-inspired elements, with details such as badges, graphic logos and contrasting colours and textures giving the creations a distinctive touch.

Dresses, sweatshirts and tops paired with skirts, shorts or trousers, are the ideal choice for those who want to maintain a sophisticated image off the court, faithful to the characteristic tennis style. A wide range of accessories has been designed to accompany the activities, allowing the passion for this sport to be expressed in every detail.
Berluti
As part of a wider partnership between LVMH and the brought together the savoir-faire and experience of its artisans to dress athletes for the opening ceremony of the events on 26th July and 28th August.

In collaboration with the athletes, as well as the Paris 2024 Organising Committee, the French National Olympic and Sports Committee and the French Paralympic and Sports Committee, every one of the Maison’s teams devoted months of energy and creativity to designing an outfit that embodies true elegance à la française. The outfits will be worn by France’s 1,500 team members.

The outfits include a tuxedo, shirt, belt, scarf or pocket square and shoes. The entire ensemble will be presented in a bag created especially for the occasion. The outfits were designed in France and made in Italy at the ateliers that create Berluti’s collections.
Rami Al Ali
For this season’s couture collection, Rami Al Ali surprised clients with a collection dedicated to sports, coinciding with the upcoming Olympic Games. Titled “Couture in Motion” the collection was presented with a digital presentation featuring top athletes from around the world.

On the rooftop of the recently renovated Landscape Tower in the heart of Paris La Défense, Rami Al Ali invited Christian Lartillot to photograph Nawal Meniker, the high jump champion representing France at the Paris 2024 Olympic Games, Luna Kozacska, known for her basketball prowess and who also practises a number of sports, including boxing, Olivia Jean Gilles, a top-level competitor in the 400m race, and Maribel Koucke, a talented surfer and skateboarder who travels the world in search of the best waves.

A man was also needed, and as Rami Al Ali launched his first men’s couture looks last January, Simon Baur was chosen. He is a multiple French Kung Fu champion and in the Nangun and Naquan Top 10.
These are our timepiece highlights from 2024
TAG Heuer
The new TAG Heuer Professional 300 Date & GMT is designed for those who love and adventure and who answer to the call of nature in mind. This new watch is the latest addition to the brand’s Acquaracer collection, which has become a symbol of the brand’s adventurous spirit and Jack Heuer’s visionary heritage.
As the next evolution of the Aquaracer legacy unfolds, TAG Heuer reaffirms its mastery of luxury craftsmanship with the unveiling of the new Aquaracer Professional 300 Date and the Aquaracer Professional 300 GMT. These watches are sculpted for those who defy depths and time zones, achieving remarkable performance beyond the edge. They represent TAG Heuer’s innovative spirit, combining outstanding design with unrivalled functionality.
The watch is crafted with a focus on easy legibility and smooth handling. he updated minute track and more prominent hour hand, now featuring the shield shape, ensure immediate legibility, while the second hand and wave pattern on the dial capture the essence of aquatic exploration. The introduction of a case with reworked proportions has elevated ergonomics and comfort to another level, transitioning from 43mm to 42mm. The case’s balance as also seen improvements, gaining 0.5mm in thickness and now measuring 12mm thick, ensuring comfort for all kinds of adventures.
The colours chosen pay tribute to the mesmerising depths of the ocean and its variant shades, offering options in black, blue and green that reflect the beauty of the underwater world. At the heart of the TAG Heuer Aquaracer Professional 300 Date is the COSC-certified manufacture TH31-00 calibre. With an impressive 80-hour power reserve, a 5-year extended warranty, and chronometer-level precision, this calibre elevates itself within the realm of high-end level of complications with its top-tier technical features.
Ulysse Nardin

Ulysse Nardin introduces two ultra-dynamic creations with a sporty-chic style: the Diver [NET OPS] and the Diver [X SKELETON OPS], as in “operations.” Following the launch of two Freak OPS in 2023, these new edgy models enrich the brand’s “OPS” capsule collection and celebrate its indomitable in-house watchmaking savoir-faire, while adding an adventurous twist to the Diver lineage.
The audacious Diver [X SKELETON OPS] is an avant-garde reimagining of a dive watch as a piece of haute horlogerie. Water resistant to 200 metres, the 44 mm Diver [S X SKELETON OPS] features the brand’s exceptional skeletonised automatic movement UN-372, showcasing an oversized oscillator and an escapement in silicon.
The Diver [NET OPS] is a high-performance timepiece that stands as the most sustainable sports watch with a manufacture movement on the market. With water resistance down to 300 metres, it’s powered by the automatic manufacture calibre UN-118, featuring a 60-hour power reserve and a balance spring in silicon, a cutting-edge material first introduced by Ulysse Nardin in 2001.
The original case is made from 95% recycled stainless steel, and its construction features a combination of breakthrough materials that Ulysse Nardin has been pioneering.
Breitling

Breitling’s iconic Superocean watch debuts a new colour collection, including a rainbow dial, as well as a 45mm model. The versatile watch is taking a colourful twist with the introduction of the Superocean Automatic 42 and 36 rainbow-dial editions, alongside a new iteration of the bestselling 44 mm turquoise-dial version, now with a tone-on-tone strap.
The watches is inspired by the legendary SuperOcean Slow Motion of the 1960s and 1970s, which simplified the dive watch into its most essential elements. The new additions to the collection stand out with unique rainbow dials with hour markers and hands coated in a brilliant gradient of Super-LumiNova® hues—yellow, green, blue, indigo, violet, red, and orange—that not only add a playful pop of colour during the day, but also glow in an array of shades in low light. These models are available in four vibrant 42 mm stainless-steel versions with rubber straps in turquoise, aquamarine, orange, and yellow, and a sophisticated 36 mm version in white combined with a stainless-steel and 18k red gold case.
The 44 mm turquoise-dial model extends the colourful theme. Previously available on a black strap, it now sports a tone-on-tone turquoise rubber bracelet, providing a striking contrast with its black ceramic-inlaid bezel.
Additionally, the new Superocean Automatic 46 Super Diver features a large dial with water resistance of up to 1000 meters and dial options in stealthy green or black camouflage, each paired with matching ceramic inlays that make a statement in and out of the water. What sets this diver apart is its bidirectional rotating bezel with a patented safety lock. The clever feature ensures that every twist counts and stays put, guarding against unintended adjustments so you can focus on the wonders of the deep without worrying.
Zenith

Zenith has revealed two new models to the DEFY line; the DEFY Extreme Diver and the DEFY Revival A3648, a remake of one of the most sought-after vintage Zenith Diver’s watches.
The DEFY Diver was, in fact, one of the brand’s earliest DEFY offerings, dating back to 1969. Inspired by this historic timepiece, the new DEFY Extreme Diver features a modern yet highly intricate design focusing on depth-defying performance, which was conceived to take on extreme conditions where ice, water and mist present a host of challenges. Its 42.5mm case is crafted in titanium, one of the more durable metals to be used in watches today. It not only boasts a significant weight-to-strength ratio but is also highly resistant to corrosion from salty seawater. The case is equipped with a helium escape valve for saturation diving. Above the fixed dodecagonal bezel, the ceramic unidirectional rotating bezel features grooved edges for a better grip when operating – even with gloves on. The bezel is engraved and filled with Super-LumiNova and bright colours for effortless reading underwater where light is scarce.

The oversized screw-down crown feature is protected by titanium crown guards on either side. Just like the historical DEFY A3648 from 1969, the DEFY Extreme Diver is rated to 600 metres (60 ATM) of water resistance, which happens to be 1’969 feet – a symbolic number for the DEFY diver. It meets the ISO 6425 requirements for professional diver watches, including ISO 764 for paramagnetism and ISO 1413 for shock resistance, making it a comprehensive diver’s watch suited to the most demanding conditions.

Something of a signature in the contemporary DEFY line, the dial features a geometric pattern of engraved four-pointed stars. The metallic dials in black and blue with matching ceramic bezels feature a sunburst finish, with rays emanating from the applied ZENITH star at 12 o’clock. The date at 3 o’clock is colour-matched to the dial. The dial’s oversized hands and applied hour markers feature three different pigments of “X1” grade Super-LumiNova with light emissions in blue, green and orange, making it easy to distinguish between the functions.

The bright orange accents are a nod to historical DEFY diver models. The DEFY Extreme Diver is powered by the El Primero 3620-SC automatic high-frequency manufacture calibre with 60 hours of power reserve, visible through a sapphire display back – an uncommon feature among diver’s watches. This version of El Primero features a paramagnetic escapement with key components in non-metallic silicon.
The DEFY Revival A3648 was originally launched in 1969 as an alternative take on Zenith’s avant-garde and rugged steel bracelet watch. Even by today’s standards, the A3648 boasts incredible performance in a watch that seamlessly merges style and substance.
In ZENITH’s recent tradition of bringing back its most emblematic past references, the DEFY Revival A3648 represents the first time ever that a vintage ZENITH diver’s watch receives the Revival treatment.
These are our favourite collections for the new summer 2024 season.
Buccellati
For summer, Buccellati’s Blossoms Colour and Opera Tulle collections are the perfect option. The Blossoms Colour collection is a range of silver jewels inspired by the beauty of flowers. They feature a fresh, playful design that is great for everyday wear. The collection features modern interpretations of the gardenia and daisy and combines handmade silver designs with semi-precious stones such as blue and yellow agate and pink opal. Stones are surrounded by gold-plated bezels set with brown diamonds.

The Opera Tulle collection combines the tradition of ancient goldsmithing techniques with the originality and beauty of the house’s design. The collection includes rings, sautoirs, flexible and bangle bracelets, pendants and button earrings, presented in three different versions, but all having a common denominator: the radial tulle layer, which is the hallmark of most precious Buccellati creations. The logo element is set with semi-precious stones (like onyx and mother-of-pearl), with coloured enamels, or even left unset to exalt the tulle workmanship’s transparency and lightness. All versions are available with or without diamonds.
Chaumet

Chaumet’s Bee My Love collection returns this summer with new pieces that pay tribute to its signatures but with new surprises. The highlight of the collection is the Bee My Love necklace which required more than 750 hours of design development before being meticulously assembled and polished by hand. It is composed of 410 grams of gold and 43.73 carats of diamonds. Its unique design reflects the texture of honeycomb.
The collection also introduces new pieces whose glittering gold echoes the incomparable radiance of the sun. With a delicate openwork design that evokes the pollen gathering of a bee, the mirror-polished rose gold cells dialogue with the brilliant-cut diamonds, sparkling with a thousand fires. The rounded, feminine motif is available on a pendant, a ring and a bracelet inspired by the toi et moi, as well as transformable earrings whose lower part can be detached, offering the possibility of being worn three different ways: as studs, full earrings or mismatched.
Chopard

Chopard’s My Happy Hearts collection is a sign of self-love embodied in delicate jewellery pieces. The new collection consists of necklaces, chain bracelets, rings and earrings based on the principle of a single heart motif. The pieces are presented in ethical 18-carat rose or white gold, with the heart of each piece of jewellery in carnelian, mother-of-pearl or diamond-set versions. The collection’s rings and earrings are also available with a dancing diamond.
The heart has long been a favoured symbol of the maison, paired with elegant coloured stones. Carnelian conjures up a passionate and incandescent symbolic field, while pure, silky, iridescent mother-of-pearl wraps the spirit in a comforting presence.
Tiffany & Co.

Tiffany & Co. Has revealed an exclusive collection by Pharrell Williams. The Tiffany Titan by Pharrell Williams collection is inspired by the mythological Poseidon’s trident and features bold designers that are an expression of one’s energy, power and force. The motif is juxtaposed by a unique-shaped link that is curved and soft against the sharpness of the spear.
The collection incorporates sharp, spear-like spikes within an array of necklaces, earrings, bracelets and rings embodying a sense of punk spirit. Offered in 18k yellow gold or titanium with all metal and diamond iterations, each piece challenges conventional methods in its design. With an unexpected twist on traditional diamond settings, the pavé pieces feature reverse-set diamonds that expose the diamond’s pavilion, maximising brilliance. The use of titanium contrasts the subdued, reflective quality of the material itself to produce an impactful statement, setting the designs apart from traditional jewellery. With technical precision in each design that is intended to move with the wearer, the collection showcases the House’s commitment to flawless craftsmanship.
Van Cleef & Arpels

Van Cleef & Arpels has revealed the new Pâquerette Collection, inspired by vibrant flora and an ode to summer’s blooming beauty. The limited collection of rings seamlessly blends golden hues with the vibrant tones of ornamental stones, evoking the warmth of sunlight and opening a new chapter of Van Cleef & Arpels’ floral story. Drawing on over a century of expertise, each ring is meticulously crafted to showcase the Maison’s commitment to excellence. From carefully selecting stones, including onyx, malachite, turquoise and more, to the intricate detailing of the flower motif, every element reflects Van Cleef & Arpels’ unparalleled savoir-faire.
As a tribute to the Maison’s rich heritage, the Pâquerette Collection continues its storied tradition of botanical themes, offering a contemporary interpretation that captivates with its bold contrasts and elegant composition. Embodying the spirit of summer, these rings invite you to immerse yourself in a garden of timeless beauty.
From Chanel’s 2023/24 Métiers d’art collection revealed in Manchester to Nicolas Ghesquière’s Louis Vuitton show in Shanghai, we’ve compiled a round-up of all the essential looks to watch out for from the latest collections.
Chanel

Chanel’s 2023/24 Métiers d’art collection was presented to an audience of British fashionistas in North England’s stylish city of Manchester. A city that shaped a generation of music culture, “For me, Manchester is the city of music. It incites creation.” Said the brand’s creative director Virginie Viard, in the show notes.
The show took place on Thomas Street in the north of the city and was focused on feelings and emotions and a nod towards the swinging sixties. With tweed at the centre of this collection, it was reinterpreted across suits, bags, dresses and accessories through a colourful palette of salmon pink, pumpkin orange, apple green, mustard yellow, sky blue and red—strings of pearl-decorated garments and accessories with a playful yet opulent touch.
It was a collection that was faithful to the house codes but offered a modern twist with details such as chains at the bottom of jackets, contrasting inner fabrics, and multiple topstitched panels allowing for great freedom of movement – a celebration of Gabrielle Chanel’s own art of tailoring.
Ideas of Great Britain evoke wraparound skirts, miniskirts with godets, Bermuda shorts, shirts, and coat dresses, all featured in tweed, knitwear in Shetland and cashmere. Cuts are fitted, and skirt waists are worn slightly low on the hips.
Pleats, feathers and embroidery work, along with hats and jewelled buttons crafted by the Métiers d’art resident at le19M, enhance the allure of this collection. Teapots, vinyl records and cute flowers all add fun touches. The collection dares a certain candour with black Mary-Jane shoes. Jeans, leather, and knitwear, including babydoll nighties and strapless dresses, complete the ensemble, investing domains as varied as football, Manchester’s music scene or the English countryside.
With a vibrant sensitivity and musicality, the 2023/24 Métiers d’art collection evokes the ever-youthful love story between Chanel and Great Britain, an adventure that has lasted for over a century.
Dior

Dior’s Fall 2024 ready-to-wear collection debuted in New York City, paying homage to the Big Apple and its connections to France (the city was a gift from the French to the United States in the 19th century). In Christian Dior’s autobiography, the chapter dedicated to his Paris-New York trip opens up a dialogue between the style capitals, a connection that’s highlighted by Maria Grazia Chiuri in two key prints: the Statue of Liberty and the Eiffel Tower, flourishing in large format on numerous models.
The bridge between both cultures is Marlene Dietrich, a charismatic, contrarian actress attached to Dior, in life and on screen. Maria Grazia Chiuri was inspired to build a collection that fuses the Dior silhouette with the diva’s phantasmagorical presence and boyish allure, with tweeds coming directly from a selection of English menswear fabrics. Marlene Dietrich’s masculine suits provoked scandal, asserting, let us not forget, a woman’s right to choose her attire as she pleases, a tie or a sleeveless vest, for instance: so many emblems that complement each other. Jackets are paired with wide-leg pants or below-the-knee pencil skirts.
Precious and light dresses recall the style of the 40s, giving a glimpse of the lingerie that turns out to be an essential part of the outfit. Fabrics such as hammered satin, crushed velvet and crepe are reinterpreted in a contemporary spirit. Some of the lace-encrusted slip dresses, often revealed beneath large, lined coats, are made from quilted nylon featuring the cannage motif. The embroidery evokes brooches and echoes the signature codes so dear to the founding couturier: the star, the lily of the valley, the clover and the bee. The lace collars become veritable structural intarsias. As for knitwear, a virtuoso level of inventiveness has allowed multiple facets of its extraordinary plurality to be developed.
Elie Saab

Elie Saab’s Pre-Fall 2024 collection, “Perfectly Marvelous”, celebrates the irresistible magnetism of the woman who wears the designer’s clothes. She is perfectly marvellous, effortlessly embracing a more glamorous life. The Elie Saab woman is never boring, in fact, she is quite the opposite: she bursts on the scene with bold vibrancy and colour. Saab was inspired by aspirational fashion editor Diana Vreeland and the China Red and vivacious Paradise Pink shades she often wore bring powerful life to more classic silhouettes in soft neutral beige wools.
Cool sculpted décolleté in magenta and nude accentuate emblematic Elie Saab silk gowns in dramatic a-symmetries. Large pinched pleats define the waistlines of structured peplum jackets and strapless A-lines while contrasting white stitches trace the hemlines of black tailored suits and skirts. Abstracted monograms appear as embroidered cuff sleeves and puff shoulder illusions. Adventurous patterns and scintillating shine command the evening as the Elie Saab woman continues to set la mode.
Daring black and white zebra prints stripe down plunging V-neck crepe tunics and into fun belle-bottom pants. Flared tulle cocktail dresses and modest slip gowns come into bloom in maximalist oversized florals in red, white, black and a touch of pink petaled outlines. Peep-toe platforms and woven stilettoed sandals elevate each silhouette into the echelons of charm and charisma.
Erdem

Erdem’s Pre-Fall 24 collection is inspired by opera singer Maria Callas, who, in character, had an electric capacity to project complex emotional states with her voice. Off stage, she wore her vulnerability in public. The collection tells the story of this contrast and the balancing act of control and passion, restraint and ferocity, image and expression.
The collection examines how Callas dressed and carried herself, at times deriving pieces from garments worn by the singer and at others taking volumes, details and motifs of the era as starting points. Structure, drapery, tailoring, and organic shapes are combined and contrasted to intriguing effect. There are late-50s and 60s silhouettes: cocoon shapes, boat-neck dresses and felted pea coats with voluminous backs. The feeling is decadent with a sharp edge, not unlike how some critics described why the voice of Callas was so memorable.
In several looks, there’s a tussle between austerity and playfulness that could almost be riotous or wild. A black dress is swathed with an oversized fuchsia bow. Monastic dresses have built-in bows and capes with jewel-encrusted shoulders. A cloqué gown with exaggerated bows on the shoulders feels elegant and exuberant. A black Duchesse dress with a structured bustier and waist has a sculptural quality. Knits with mint green draped skirts are casual and formal simultaneously.
Flower motifs, particularly roses, feature throughout the collection as symbols of adoration. On silk dresses, they appear blurred, as if caught in motion mid-flight, thrown from the audience to the star with rapturous applause. A long gown is entirely covered with hand-dyed applique roses in varying shades from red to pink.
Elsewhere, more subtle hints and echoes of adulation appear, with silk-printed roses beneath black tulle skirts and a black peplum suit jacket with hundreds of black crushed flowers that are almost camouflaged.
The collection has rich glamour; this is the wardrobe of a character who lived on stage and in the society limelight, dressed by the now-forgotten couturier Madame Biki, who happened to be Puccini’s granddaughter. The threshold between on and off-stage is thin and porous. Garments for performance can become garments for protection under the fierce gaze of the public eye.
Givenchy

Givenchy’s pre-fall collections for men and women showcase the house’s new elegance and new ease of dressing. The brand continues to build on the fluidity of dresses, as well as further exploring ideas of new formality as seen on the runway. With this collection, House expands on ideas gleaned from Hubert de Givenchy’s later collections, reworking them through a contemporary lens.
Two threads define the women’s collection: on one hand, languid, masculine volumes are reconsidered with a plunging neckline; on the other, tailoring propositions are waisted with slightly shrunken proportions. Miniskirts give power dressing a modern spin. Cocoon coats in double-face cotton echo those seen on the runway. Likewise, the iconic Givenchy trench is reconsidered with couture volumes in the back. A touch of archival elegance also infuses wardrobe essentials like blouses and trouser suits.
Flamboyant touches include jewel-like 4G buttons on tailoring. Hot pink and orange hues bring fresh energy to a predominantly neutral palette. Lightness comes through plays of transparency and archival polka dot motifs. For evening, the Little Black Dress rules: a double-draped back creates an element of surprise, while delicately ruched silk chiffon emphasises seduction with a dash of mystery. New this season is a graphic lace signature, panelled together with point d’espirit tulle on evening dresses and knitwear.
Men’s looks reflect the innate elegance of the House’s founder and its new formality. Floral graphics, reflecting Hubert de Givenchy’s love of gardens, unexpected colours and revisited classics comprise a throughline while nods to various subcultures inject looks with tension and modernity, such as a white tuxedo or a black and gold leather perfecto. Givenchy codes and savoir-faire are apparent through technical fabric developments and hand-embroidery. Wool suiting fabric is treated with resin to make it wind- and waterproof; hand-applied flowers embellish machine-embroidered tulle.
Loewe

Scales and proportions are on the mind of Loewe’s creative director, Jonathan Anderson of late: big and small, high and low, points of view defining perceptions, and perceptions drawing silhouettes. This is highlighted in the fall 2024 pre-collection, which combines rawness with playfulness. The collection is presented with a campaign shot by Juergen Teller featuring friends of the houses, including Alison Oliver, Archie Madekwe, Dan Levy, Enzo Vogrincic, Kit Connor, Lesley Manville, Sophie Wilde, and 070 Shake, as well as a special guest appearance by Jonathan Anderson’s nephew, Alfie Anderson.
Shot amongst the miniaturised scenarios of Bekonscot Model Village, the world’s oldest original model village, built in 1929, it features a varied cast of artists and creatives in unexpected scenarios. The childish playfulness of the situations is offset by the dry, puzzling expressions of the subjects. Sophie Wilde leans against the walls of a castle, holding a denim version of the Squeeze bag in her hand. Alison Oliver sinks in a pond, or stands within a fortress, showing off the Flamenco Purse. Enzo Vogrincic barely balances over the railway tunnel, suited in corduroy and holding the Flamenco Backpack. Lesley Manville has her hands occupied with a giant sunflower and the Squeeze bag, while 070 Shake looks at the camera with a miniature deer on top of her head.
Poses and situations are both crude and whimsical, reflecting and augmenting the lines of the Loewe Fall Winter 2024 precollection, a mix of cropped and stretched-out shapes, outsized bows, and sculptural draping, with iconic Loewe bags, such as the Puzzle and the Hammock. The Puzzle Fold tote, the Flamenco Purse and the Squeeze bag come in malleable, soft iterations and are pictured as still lifes in miniature settings to highlight scale. Juergen Teller’s eye brings a documentary feel and dry humour to the endeavour, further positioning Loewe as a visual language rooted with a dash of magic.
Louis Vuitton

Nicolas Ghesquière pursues an exploration that caps ten years of creativity at Louis Vuitton, and this season presents the Prefall 2024 collection with a new Voyager show in Shanghai.
Echoes of earlier designs punctuate a decade in fashion, reflecting the roots of a noble French fashion House and the distinctive emblems that make it unique. Today, they are renewed with unbridled freedom of tone and form. An exuberance of colour and joyfulness salutes the tremendous stylistic vitality of China’s youth, and for this collection, the House teamed up with the young contemporary artist Sun Yitian, whose charming, figurative bestiary enlivens contrasted silhouettes. Short confronts long. At times, they unite, conjoining refinement and audacity. Oppositional prints make for happy marriages. Classicism goes tangential, giving outfits a charming zeal. In this fast-paced collection, accessories punctuate the narrative, recounting the innovative saga behind the great trunk-maker in their own way. The Petite Malle, the Twist, the OnTheGo, the Diane, the Loop, the Side Trunk, the Atlantis, the Noé, the Cannes, and the Camera Box — as well as the Capucines and the Dauphine — open fresh chapters and return in flexible versions. Meanwhile, the Slim Trunk joins the illustrious ranks of the Maison’s bags, timeless witnesses of a long history that continues to unfold.
The collection was being presented at the Long Museum in Shanghai, which was founded by husband-and-wife collectors Mr Liu Yiqian and Ms Wang Wei, and is named for its elongated funnel shape. The largest private museum in China, it holds the country’s richest collection, including traditional, modern and contemporary Chinese art, Chinese revolutionary art, and contemporary works from Asia, Europe and the United States.
Max Mara

Max Mara’s Pre-Fall 2024 collection, Magic Circus, celebrates old favourites, giving them new life through fresh colours and materials. The Whitney Museum of American Art is a Max Mara favourite, and one of the most beloved pieces in its collection is Alexander Calder’s “Cirque Cader”. The elaborate troupe of ingeniously articulated performers and hundreds of props, including nets, flags, carpets, lamps and musical instruments, are recently restored and redisplayed, all beneath the towering masts of the big top with its jaunty pennants.
Made from humble wire, wood, metal, cloth, cork and string, each piece generates character and charm. Calder’s performances were the talk of Paris and his audiences included Piet Mondrian, Joan Miró, and Marcel Duchamp. “Cirque Cader” speaks of the frisson of the live performance, the first night, the energy of the applause, the reason why the rentrée is so thrilling.
Max Mara’s materials for this collection are richer than Calder’s, but every look brings to life a personality, echoing the individual panache of the ringmaster, the strong woman, Pierrot, acrobat, and conjurer.
In red, white, camel and black, there are leopardine prints, audacious stripes, distinctive spots and the odd star. The look is leggy, bold and showy: tiny twill shorts with a pannier construction, a mini pareo to wear with a mannish blazer tucked in. A poplin shirt dress with pie crust frill to voluminous the sleeve, a one-shouldered asymmetric combination and a strictly tailored coat dress with a flirty skirt, a trapeze-shaped organza trench coat, and a bib-fronted micro-combination all beg to be worn with this season’s strappy silver Mary Janes.
And why wait till the leaves turn brown before you can wear these looks? There are plenty of pieces to want now and wear now, including smart summer dresses for the city and collectable T-shirts with flamboyantly drawn figures from the big top.
There are few people in the world today who have not been affected by cancer in one way or another.
With one in two now contracting the disease throughout their lifetime, we will inevitably either know someone close to us who has cancer or, unfortunately, contract it ourselves. The figures are stark, and the reality is that there is still no cure for the disease, but there is hope. With advanced research and new science, so many more are surviving, and early diagnosis is making the disease much more manageable for so many people, but the financial and emotional burdens surrounding those affected by cancer can be great and difficult to manage. Friends of Cancer Patients was set up in 1999 in the UAE to help with the devastating effects cancer can have on those with the disease and those close to them. Leading its vision is
Aisha Al Mulla, whose work has helped thousands of families and individuals over the last two decades. The organisation’s work is crucial help helping those in need. Here, we find out more about the work the organisation is doing and what you can do to help or perhaps benefit from your own help.
Tell us about Friends of Cancer patients and its vision.
Since 1999, Friends of Cancer Patients (FOCP) has been dedicated to alleviating the financial and emotional burdens faced by cancer patients and their families. Founded under the directives and patronage of Her Highness Sheikha Jawaher bint Mohammed Al Qasimi, Wife of the Ruler of Sharjah and Chairperson of the Supreme Council for Family Affairs, FOCP aims to promote awareness about early detectable forms of the disease and ensure patients and survivors receive compassionate care and support.
Our mission is rooted in the belief that no one should face the challenges of cancer alone, and that together, we can create a future where cancer is prevented, treated, and overcome with dignity, resilience, and hope.
Why was it important for you to be part of this organisation?
At FOCP we believe that every individual, regardless of their financial situation, deserves equal access to quality cancer care and support. Being part of this organisation allows me to channel my passion for making a tangible difference in the lives of cancer patients and their families. It is a privilege for us to be able to support those on their healing journey and provide them with the resources and empowerment they need to overcome any challenges. Knowing that we can contribute towards our mission to be a ray of hope and a source of strength for those facing the devastating impact of cancer is what drives me to give my all to this organisation. I am inspired by the resilience and courage of patients and their families, as well as the strength survivors have shown, and I am committed to being an ally in their fight against this disease.

What are some of the biggest achievements of the organisation so far?
I am immensely proud of the numerous milestones we have achieved in our mission to support cancer patients and their families in the UAE. In 2023 alone, we provided financial support to hundreds of patients and allocated over AED7.2 million to cover treatment expenses, and I want to express our heartfelt gratitude to all those in our community of supporters and donors who made this a reality. Through our digital channels, we engaged with over 10.3 million individuals, creating widespread awareness, and provided 17,223 free breast cancer screenings to champion early detection.
Our annual Ramadan campaign, which includes iftar meals, support group gatherings, and the distribution of care packages, brings joy and relief to our patients, emphasising that no one should face this battle alone. Additionally, our annual Zakat campaign raised AED 5.3 million to cover treatment expenses, reinforcing the UAE’s united stand against cancer and inspiring further contributions.
I am particularly proud of our innovative approaches to cancer awareness and early detection, such as our mobile screening clinic that travels across the UAE, empowering individuals to take charge of their health. These efforts have saved countless lives through early intervention, showcasing the impact we can achieve through community collaboration.
What would you still like to achieve?
Our aspirations for FOCP are boundless, and I am committed to continuing to expand our reach and impact across the UAE, to ensure that every cancer patient has access to comprehensive support and resources. By strengthening our partnerships with healthcare providers, research institutions, and government entities, we can enhance cancer care and support networks.
We aspire to advocate for improved policies, increased funding for research, and greater access to cutting-edge treatments, working towards a future where cancer is no longer a life-threatening diagnosis but a manageable condition that can be overcome with the right support and resources.
We know that today, so many people’s lives are affected by cancer – what message of support would you give to those who have been personally touched by the disease?
You are not alone in this battle.
To the incredibly strong cancer warriors, please hear me when I say that FOCP is here to walk alongside you, to provide the care, resources, and emotional support you need to heal and thrive. Your journey may be filled with challenges, but I want you to remember that you are stronger than cancer. Together, we will fight this disease with unwavering courage and resilience.
I have seen the incredible strength and determination of our patients and their families, and the monuments of triumph that are our survivors. Your stories of bravery inspire me every single day, and they remind me of the power of hope, community, and the human spirit. When the road ahead seems dark and uncertain, I want you to know that we are here to be your beacon of light.
To those who have been personally touched by cancer, please know that you have an entire community of supporters who are rooting for your success. We see your strength, we honour your resilience, and we are committed to ensuring that you never have to face this battle alone. Take each day as it comes, celebrate the small victories, and know that FOCP is here to provide the care, resources, and compassion you need to overcome this challenge.

What’s the biggest challenge you face in your role today?
As the pace of life accelerates and habits evolve, we have witnessed a concerning rise in the number of cancer patients seeking our support. This poses a significant challenge as we strive to ensure that we can provide the best possible care and resources to as many cases as possible, ensuring that no one is left behind. We also aim to adopt a holistic approach, understanding that healing extends beyond medical treatment alone.
This magnifies our responsibility as the number of patients in need continues to grow, requiring us to constantly innovate and expand our capabilities to meet the increasing demand. Despite these challenges, we remain strong in our commitment to providing the highest quality of care and support to every individual who comes to us for help. We are continuously exploring new ways to streamline our processes, leverage technology, and collaborate with partners to ensure that we can reach and support as many people as possible.
Tell us how the work of the organisation has changed lives.
When I reflect on the work we do at FOCP, I am humbled and inspired by the profound impact we have had on the lives of cancer patients and their families. Each story, each triumph, each moment of hope restored is a testament to the power of compassion, support, and unwavering determination.
Since our inception, FOCP has been a companion on the healing journeys of thousands of individuals, walking alongside them through the darkest of days and celebrating the brightest of victories. Our awareness campaigns and early detection efforts have been truly transformative, empowering people to take charge of their health and catch this formidable disease in its earliest stages.
I have witnessed firsthand the incredible transformation that can occur when someone is given the resources, the support, and the courage to face cancer head-on. Patients who were once overwhelmed by fear and uncertainty have blossomed into resilient warriors, determined to beat the odds and live life to the fullest. Their stories of strength, courage, and triumph inspire me every single day, reminding me of the power of community and the unbreakable human spirit.
Through our comprehensive support programmes, we have had the privilege of restoring hope, confidence, and a renewed sense of normalcy to those affected by this disease. We have seen individuals who were once consumed by the weight of their diagnosis rediscover their passions, reconnect with their loved ones, and reclaim their lives with a newfound sense of purpose and resilience.

How can readers become involved in the work you’re doing and help others in need?
When it comes to the work we do at FOCP, I firmly believe that every single person has the power to make a profound difference in the lives of those affected by cancer. Whether it’s through volunteering, fundraising, or simply spreading awareness, there are countless ways for our community to get involved and become part of the solution.
Participating in our events is an impactful way for our readers to get involved. From awareness campaigns to fundraising initiatives, these gatherings are opportunities to raise your voice, lend your support, and directly contribute to the well-being of cancer patients and their families. By coming together as a community, we can amplify our message, expand our reach, and create a ripple effect of hope and resilience that knows no bounds.
Of course, financial contributions are also crucial in enabling FOCP to continue our life-changing work. I would encourage our readers to explore the various donation channels available on our website and social media platforms, knowing that every single dirham they contribute is a lifeline for someone in need.
But beyond these tangible ways of getting involved, I believe that the most powerful contribution our readers can make is to spread awareness and share our message. By talking about the work we do, by advocating for early detection and prevention, and by lending your voice to the fight against cancer, you can help us reach more people, inspire more action, and create a future where no one faces this battle alone.
What is the biggest reward you get from your role?
The biggest reward is witnessing the incredible resilience and strength of our patients as they navigate their healing journeys, as well as the determination of my team. Seeing the positive impact of our work, and knowing that we have played a role in restoring hope and empowering those affected by cancer, is truly humbling and gratifying.
But the rewards go beyond this, It’s the little moments – the smiles, the laughter, the expressions of gratitude – that truly fill my heart with joy and purpose. When a patient tells me that our support has made all the difference in their battle, or when a family member expresses their heartfelt appreciation for the care and compassion we have shown them, it reminds me of why I do this work.
Being part of someone’s healing journey is a privilege that I don’t take lightly. To be entrusted with the care and well-being of those facing the greatest challenges of their lives is a responsibility that I approach with the utmost dedication and compassion. Knowing that I can be a source of strength, a beacon of hope, and a steadfast ally for our patients and their families is what drives me to give my all, day in and day out. As the Director of FOCP, I am honoured to be a part of this journey, and I am committed to continuing to uplift, empower, and support those affected by cancer for years to come.
What’s the hardest part of what you do?
We fight tirelessly for every single patient, pouring our hearts and souls into ensuring they receive the best possible care and support. But sometimes, cancer emerges victorious, despite our unwavering efforts. These heartbreaking moments remind us of the gravity of our mission and the urgent need to continue our fight against this disease.
While it is undoubtedly difficult to witness the loss of a patient, it strengthens our resolve to provide the best possible care and support to those in need, and to never give up in the face of adversity. We honour the memory of those we have lost by redoubling our efforts, advocating for improved treatments and policies, and working towards a future where no one has to face the devastating consequences of this disease. Our patients and their families are in our hearts always, and their courage and resilience continue to inspire us to fight on.

In this issue, we are talking about Emirati Women’s Day – what does this day mean to you?
As an Emirati woman myself, this day is a powerful reminder of the pioneering achievements and invaluable contributions of women who have paved the way for future generations. This day shines a bright light on the success stories of our mothers, sisters, and daughters – the trailblazers, the innovators, the visionaries – who have defied expectations, and shattered glass ceilings, and inspired us all to dream bigger and reach higher. It is a testament to the resilience, strength, and unparalleled spirit of Emirati women, who have proven time and time again that we are a force to be reckoned with.
As we continue our journey in this world towards equality, empowerment, and the realisation of our full potential, it is a reminder that we must support and uplift one another, to break down barriers, and to create a future where women are celebrated, respected, and given the opportunity to thrive.

Who is a woman that inspires you?
My mother is the woman who has inspired me the most throughout my life. She has instilled in me the deep passion for helping others since my earliest days, and she continues to be my rock of strength and supporter. I am the woman I am today because of her guidance, wisdom, and unconditional love, and she is a true role model.
What’s the professional motto that you live by?
“Making a meaningful difference in the lives of the community and the people we serve.” This guiding principle drives me to approach each day with the determination to empower those affected by cancer, restoring hope, and creating positive, lasting change. It is a constant reminder that the work we do at FOCP is not just a job, but a calling – a mission to uplift, support, and empower those who are facing the greatest challenges of their lives. This motto keeps me grounded, focused, and dedicated to ensuring that every single person we encounter feels seen, heard, and supported on their journey. It reminds me that every small act of kindness, every word of encouragement, and every resource we provide has the power to transform lives and create a ripple effect of hope and resilience throughout our community.
The Dior Fall 2024 – Dioriviera Collection inspires idyllic summer escapes with playful prints, light materials and beachside essentials.

Earrings, Necklace, White shirt, White skirt, Pink “Dior Ballet” ballerinas all Dior

Coral & white dress, Coral “Lady Dior” bag, white sandals all Dior

Coral & White “DIORIVIERA” dress by Dior

Earrings, white shirt, white beaded skirt, pink & white pouch all Dior

Sunglasses, earrings, white dress all Dior

Blue & white dress by Dior

Blue & white top, blue & white skirt, multicoloured bracelets, blue & white “Lady D-lite” bag, all Dior

White beaded top, white pants, coral & white “Dior Book Tote”, white sandals all Dior
Photography: Kalid Hasan
Fashion Director: Lindsay Judge
Hair & Makeup: Sophie Leach
Model: Victoria at MMG Models
Location: One&Only The Palm
The Sharjah Businesswomen Council was established with the vision of providing women a strong platform that will allow them to use their capabilities and skills in order to build effective partnerships in economic, social, scientific and cultural sectors.
This vision today has become a reality as the council has helped countless women on their entrepreneurial journey, changing the shape of women in business in Sharjah. Founded by Her Highness Sheikha Jawaher bint Mohammed Al Qasimi, Wife of His Highness the Ruler of Sharjah, the council works with women in Sharjah, supporting them and offering guidance and knowledge for those looking to set up businesses or further elevate their current business.
As Chairperson of the council, HE Sheikha Hind bint Majid Al Qasimi is tasked with supporting this mission, something which she experienced first-hand with the beginning of her own arts and crafts business Designed by Hind. Here, ahead of the latest edition of Emirati Women’s Day, we find out more about the support it is offering and what’s coming up in the future.

Tell us about the vision of Sharjah Businesswomen Council, and what are the main goals of the council?
The Sharjah Businesswomen Council (SBWC) was established through the vision and patronage of Her Highness Sheikha Jawaher Bint Mohammed Al Qasimi, Wife of the Ruler of Sharjah and Chairperson of Supreme Council for Family Affairs, and we are deeply committed to empowering female entrepreneurs to make an impact on the economic and social development of the region.
Our vision is to achieve the full integration of women into the local economy of Sharjah and the UAE. We nurture a business-friendly environment that supports women at all stages of their careers, enabling them to become inspiring leaders and role models. By providing development opportunities and comprehensive solutions through workshops, training programmes, and mentorship, we not only inspire excellence and equip women with knowledge and skills, but also actively connect our members with key stakeholders and industry leaders to create valuable partnerships.
By fostering a culture of entrepreneurship and innovation, I am proud to say we have created a thriving business community that reflects the diversity and talent of female entrepreneurs, placing them at the forefront of the country’s economic growth and contributing to the UAE’s continued progress and prosperity.
Tell us about some of the talent that you are seeing amongst the younger generation.
The younger generation in Sharjah is brimming with talent, showcasing a strong work ethic, innovative ideas, and passion for making a difference that these young women possess. The future truly looks bright in their capable hands.
Many of these young entrepreneurs are highly proficient in digital tools and platforms, unafraid to experiment and embrace new technologies, which they use to create solutions and launch businesses, from agri-tech to utilising AI for marketing.
We empower these inspiring young women to turn challenges into opportunities, allowing them to approach problems creatively and think outside the box. Many are also passionate about creating businesses that not only make a profit, but also positively impact society.

How does the council help to share what’s happening in Sharjah on an international scale?
We actively participate in international delegations and trade missions throughout the year, connecting our members with potential investors and showcasing Sharjah’s attractive business opportunities globally. We frequently collaborate with international women’s business councils and chambers of commerce, facilitating knowledge exchange, joint ventures, and access to new markets for our members.
Our international reach is also achieved within our own borders, participating in many of Sharjah’s globally renowned and attended events and festivals. The Sharjah Businesswomen Council (SBWC) launched an inspiring initiative that called on women in the tech industry to benefit from the Expand North Star 2023 program. This initiative aimed to empower and support women in tech by providing crucial resources and mentorship opportunities. SBWC’s call highlighted the importance of women’s participation and leadership in the tech sector, encouraging them to seize the chance to expand their knowledge, skills, and networks. By actively engaging with Expand North Star 2023, women in tech were able to pave the way for greater innovation and diversity within the industry, contributing to both personal growth and the advancement of the sector as a whole.
To further our global reach, SBWC also leverages its strong digital presence and social media platforms to share news, success stories, and upcoming events. This online visibility positions Sharjah as a hub for female entrepreneurship and helps inspire women worldwide.

What’s the biggest challenge in your role today?
I would say our biggest challenge is in fact an opportunity: keeping pace with the rapidly evolving business world. The landscape is constantly shifting, driven by technological advancements, changing consumer trends, and global economic fluctuations. Adapting our services and support to meet the evolving needs of our members is very important to us. We closely monitor industry trends and actively seek feedback from our community, such as our Members Circle initiative, which invites SBWC members to open discussion sessions, where they share insights on how we can better support them. This direct engagement helps us anticipate future needs and tailor our offerings.
It’s a delicate balancing act, but we’re committed to staying ahead of the curve. We must constantly innovate to empower Emirati women entrepreneurs and cement Sharjah’s reputation as a hub for female-led businesses. We are dedicated to providing our members with the resources and opportunities in this dynamic environment and I am proud to say we’re not only keeping up but leading the charge in many cases.
What would you still like to achieve with the council?
We’ve accomplished a great deal, but there’s always more work to be done. That’s why the SBWC is constantly exploring new ways to empower women in exciting fields like agri-tech, artificial intelligence, sustainable technology, and social entrepreneurship. By bridging the gap and getting more women into these dynamic sectors, we can unlock incredible impact and create lasting role models and examples of excellence in leadership.
Of course, it’s not just about launching new businesses but ensuring their long-term success. That’s why mentorship programmes are so important, as we connect seasoned female entrepreneurs with aspiring ones to create an invaluable exchange of knowledge and experience, setting the stage for growth and prosperity. We remain committed to pushing the boundaries and empowering women to lead the charge in every corner of the business world, and I’m confident we can make this ambitious vision a reality.
We know you have a personal passion for arts and crafts – tell us about that?
My love for arts and crafts began at a young age, and there’s something truly magical about transforming raw materials into beautiful objects that hold cultural significance. It’s a form of storytelling, a way to express emotions and connect with our heritage.
This passion for artistic expression led me to launch ‘Designed by Hind’ and I’m proud to say we are now considered one of the UAE’s leading porcelain brands through our bespoke crockery collections. Through my business, I get to explore different design techniques and concepts to create truly unique pieces that tell a story, pay homage to our rich heritage, and utilise sustainable and traditional materials. It’s incredibly fulfilling to see my vision come to life, but more importantly, it allows me to connect with others who appreciate the beauty and craftsmanship behind each piece.
In this issue, we are talking about Emirati Women’s Day – what does this day mean to you?
Emirati Women’s Day is a day I hold close to my heart, an inspiring testament to the incredible achievements of women across the UAE, and incredible contributions that have transformed every sector of society, from business and science to education and arts. This is a day to acknowledge the notable strides we’ve taken towards female empowerment and a powerful reminder of how far we’ve come. The stories of our pioneering women, their inspiring determination and resilience, serve as an everlasting flame for future generations.
We want young girls to see themselves reflected in these pioneering role models and awe-inspiring accomplishments and to believe that they too, can achieve anything they set their minds to. Emirati Women’s Day is ultimately a declaration that there are no limits to what we can accomplish when we embrace our boundless potential.
Who is a woman who inspires you?
Among the countless Emirati women who inspire me with their achievements and unrelinquishing dedication, one incredible leader stands out as a true guiding light and an endless source of inspiration for me and so many others – Her Highness Sheikha Jawaher Bint Mohammed Al Qasimi, Wife of His Highness the Ruler of Sharjah and Chairperson of the Supreme Council for Family Affairs.
Her Highness’s truly visionary leadership has firmly established Sharjah as a monument of support for women entrepreneurs, supporting their dreams and empowering them to soar to unprecedented heights. As a vocal advocate for gender equality and a champion of women’s education, she has paved the way for countless success stories, inspiring women across the UAE, the region, and the world, to reach for the stars.
Being blessed to witness Her Highness Sheikha Jawaher Al Qasimi’s dedication first-hand has instilled in me a deep, unshakable commitment to empowering women and unlocking their boundless potential. Her passion is an example to all, and her vision is a constant source of inspiration. She serves as a powerful reminder of the immense impact a single individual can have on the lives of others, transforming communities and redefining the very fabric of society. Her Highness’s extraordinary achievements and her steadfast belief in the capabilities of women motivate me to follow her lead. Her legacy will continue to guide and inspire me, as I strive to empower Emirati women to reach new heights of success and fulfilment.

What’s the professional motto that you live by?
The motto I live by, is “Empowering women is empowering our communities” – It’s a belief that has guided my journey and shaped my vision for the future, because when we empower women, we’re not just changing individual lives – we’re shaping the future of our communities, our nation, and our world.
What is coming up for the council this year?
Our team has been working tirelessly to create meaningful opportunities to empower and elevate our members on regional and global levels. One of the key events is our second roundtable discussion, held in partnership with the American University of Sharjah (AUS), where we’ll host industry leaders to discuss strategic solutions regarding the initiative’s theme, “Entrepreneurs Access to Funding.” This interactive session will provide our members with invaluable insights and strategies to secure the resources they need to turn their business dreams into reality.
Later this year, we will embark on an impactful trade mission designed to propel our female entrepreneurs to new heights. Through a series of networking events, B2B meetings, and insightful site visits, we aim to create lasting connections and strategic partnerships that will shape the future of women-led enterprises. It’s an exciting opportunity for our entrepreneurs to expand their horizons and tap into new avenues for growth.
I’m also proud to announce our return to ‘Expand North Star,’ the world’s largest startup gathering, happening in October. This will be a fantastic platform for us to showcase our members’ cutting-edge technology ventures, further cementing Sharjah’s reputation as a hub for female-led innovation. Additionally, we’re organising a business trip to Belgium with the Sharjah Chamber of Commerce to explore new opportunities and forge international partnerships. It’s all part of our mission to connect female entrepreneurs with global resources and networks.
The Sharjah Businesswomen Council is truly firing on all cylinders, and I can’t wait to see the incredible impact our members will make in the months and years to come. With each initiative, we propel our vision of empowering women and transforming our communities into a tangible reality. The future is bright, and I’m honoured to be leading this charge alongside our talented and passionate team.
Ten years ago, Louis Vuitton embarked on a new watchmaking journey with its Louis Vuitton Escale collection, introducing three métiers d’art timepieces, inspired by the collections of Gaston-Louis Vuitton, third-generation patriarch of the Maison’s founding family.
A decade later, the latest chapter tells a story of fine craftsmanship and high watchmaking, exploring the panorama of timekeeping in its most fundamental configuration of hours, minutes and seconds.

Four new time-only timepieces feature an elevated three-hand design, characterised by highly textured and tactile surfaces with sophisticated finishes. These new models were created with the finest craftsmanship of the Louis Vuitton Maison combined with Swiss-made movements.

Two of the watches are in rose gold with textured dials, sophisticated yet discreet, an everyday companion. While the other two are in platinum, further decorated with ornamental and precious stones for an exalted touch. These models introduce a profundity in design approach and reinforce the integration of the Maison’s heritage and values within the fine watchmaking collection. As seen in other Escale models over the past decade, the lugs make continuous allusion to the iconic trunks of the Maison, resembling the angled form and riveted exterior of the brass brackets and corners that reinforce the Louis Vuitton trunks.

These brass reinforcements are echoed on the dial, which has been completely redesigned to create new and stronger affinities between Escale and the Maison’s most famous creations. Angled and riveted markers in polished gold are hand-applied at each quarter, holding together the central dial and outer minuterie. The minuterie itself is punctuated with gold studs to evoke the nails of the lozine that runs along the exterior of a Louis Vuitton trunk. A brushed finish and subtle concave camber are the final touches that give the minuterie exceptional visual texture and readability.

A new dial texture, seen in the rose-gold models, is a direct reference to the finely-grained surface of the Louis Vuitton Monogram canvas. Custom dial stamps were developed and refined over several material essays in order to perfectly convey the suppleness and tactility of canvas on a metal dial. Light plays across the faceted hour indexes and along the groove dividing the central dial and the minuterie, guiding the eye over the expanse of textures and finishes.

The rose-gold Escale with a silvery dial comes on a calf-leather strap that draws undiluted inspiration from Louis Vuitton’s leather goods expertise. Inspired by Nomade leather, a natural leather originally introduced in 1999, the strap will gain a beautiful patina over time while losing none of its comfort and material performance, just like some of the most coveted Louis Vuitton leather products of all time. Fine yellow stitching, reminiscent of classic Louis Vuitton leather goods, outlines the shared artery of craftsmanship and hand-worked detail that animates all the creations of the Maison. In the platinum versions of the new Escale, lapidary work and gem-setting elevate the collection with rare materials and techniques.

One model features a dial of meteorite, carefully selected to highlight the contrasting textures and natural mineral tones of this otherworldly material. Another model juxtaposes the near-fluid shine of an onyx central dial with the geometric sparkle of a bezel and case set with baguette-cut diamonds, forming an ethereal halo that draws the gaze towards the inky depths of the black dial. Both models come with white-gold hands and markers, creating a monochromatic symphony of light and shade that invite discovery and delight the eye.

Each new Escale timepiece comes with an engraved serial number on a slim cartouche in contrasting gold riveted to the periphery of the transparent caseback, an allusion to the engraved serial number plates that identify each Louis Vuitton trunk.
After 20 years of craftsmanship and creativity, Cindy Chao The Art Jewel is marking this significant milestone with an exclusive collection of signature leaf and dragonfly brooches.
This 20th-anniversary collection is a testament to Chao’s enduring spirit of creative freedom and confidence, a journey that only a select few have had the privilege to witness.

Chao embarked on this creative journey two decades ago and has strived to break the boundaries between jewellery and art with “the mind of an architect and the hands of a sculptor”, pioneering the artistry and craftsmanship in the realm of high jewellery. With many achievements along the way, Chao was most recently invited by the Haute École de Joaillerie in Paris to guest lecture at the prestigious institution, making her the first Asian jewellery artist to do so.

At the heart of the 20th Anniversary Collection lies Chao’s signature “Four Seasons” leaf motif, symbolising the ever-changing seasonality and offering Cindy’s poignant narrative on the perpetual cycle of nature. With the leaf motif, the collection tells the story of ever-changing seasonality, the flow of time, and the cyclical rhythm of life.

Chao worked with 12 European master craftsmen to study and forge the organic forms of the leaves and completed them with three-dimensional gem-setting. To capture the true ambience of each season and shape the vitality of the leaves in different seasons, the craftsmen only work on the leaves in their respective seasons; hence, it took three cycles of the four seasons to accomplish these objets des arts. The crease, gradients of light and shadow, and colour transitions on the leaves are achieved by Chao’s spatial sensibility and sculptural skills, pushing titanium metalwork to a new height.

Chao’s relentless pursuit has always been to use the hardest metal to create the softest curvatures. Titanium is known for its extremely lightweight properties and exceptional hardness with a melting point of up to 1,668 degrees, making its shaping and gem-setting three times longer than that of 18K gold.

Each Leaf Brooch is set with around 1,500 gemstones on a titanium base of just 1.77mm in thickness. Hence, the craftsmen are required to work under a microscope between 20 to 60 times magnification. Due to the strain on their eyes, craftsmen can only work for three to five hours a day. Despite the intricacy of the pieces, the average weight of each brooch is merely 22 grams, a true reflection of the lightness of a real leaf.

The second motif featured in the collection is the dragonfly, a common inspiration in art history and an inspiration to Chao herself. Each dragonfly brooch in the collection is one-of-a-kind, mimicking the vibrant colours and details of nature. Using the finest attention to detail, the brooches are “painted” with at least 13 different gemstones in over 50 colours. A mix of titanium, gold, ox horn, and light-activated resin employed in this collection means numerous evaluations of their respective characteristics, constructing suitable tenon structures and precise joints.
The 20th Anniversary Collection serves as a profound testament to the aesthetic finesse and meticulous craftsmanship honed by Cindy Chao over two decades, underscored by her revolutionary ethos and unwavering artistic dedication.
The house’s latest collection features floral prints, light materials and elegant details juxtaposed with sports influences and statement accessories.

Printed cotton single-breasted coat, Printed silk twill top, Printed silk twill shorts, Prada Re-Edition 1978 medium Re-Nylon and Saffiano leather two-handle bag, All Prada.

Nylonette Dress With Flower Print, Satin Sandals, Prada Re-Nylon mini bag, All Prada.

Double-breasted cotton twill trench coat, Embroidered linen and antique silk mini-dress. Prada Fine Jewelry Eternal Gold Made to Order choker with large pendant and Prada Fine Jewelry Eternal Gold Made to Order earrings, prices upon request. Available in selected Prada stores and on www.prada.com

Popelin Antique Shirt, Popelin Antique Shorts, Superfine Cashmere Knitwear, Tulle Tights, Satin Sandals, Prada Galleria leather bag with floral appliqués All Prada.

Linen embroidered lace dress, Mini wicker and leather, Prada pannier bag, Argyle cotton socks, Mordoré nappa leather heeled sandals. Prada Fine Jewelry Eternal Gold Made to, Order chain necklace, Prada Fine Jewelry Eternal Gold Made to Order chain earrings, prices upon request, available in selected Prada stores and on www.prada.com

Printed wool cardigan, Printed nylonette bra, Printed nylonette midi skirt, Prada Re-Edition 1978 medium Re-Nylon and Saffiano leather two-handle bag, All Prada. Prada Fine Jewelry Eternal Gold Made to Order heart earrings, Prada Fine Jewelry Eternal Gold Made to Order heart ring, prices upon request available in selected Prada stores and on www.prada.com

Ribbed Jersey, Leather Jacket, Gabardine Pants, Velvet Slides, Prada Galleria studded leather bag, All Prada. Prada Fine Jewelry Eternal Gold heart pendant necklace, price upon request, available in selected Prada stores and on www.prada.com

Checked cotton mini-dress, Crochet Headband, All Prada Fine Jewelry Eternal Gold Made to Order snake bracelet price upon request, available in selected Prada stores and on www.prada.com

Chiffon Argyle Dress, Silk knitwear, Tulle tights, Prada Galleria leather bag, All Prada.
Founder/Editor in Chief: @lara_mansour
A film by @fullhousedxb
Photographer: @ZigaMihelcic
Fashion Director: @Lindsay.judge
Hair and makeup: @Nadine.elias
Model: Elvina at @mmgmodels
Location: @parkhyattdubai
For the first time, Fendi has introduced a complete collection of perfumes The seven luxury fragrances, celebrate the brand’s upcoming 100th anniversary and embody the soul of the Maison, its values and its DNA.
Fendi’s olfactory story began in 1925, when the brand was founded by Adele Casagrande Fendi and her husband Edoardo Fendi, who began with a fur and leather goods workshop in Rome. This would soon be passed from generation to generation across a closely bonded family. Representing that family connection, a collection of seven fragrances invites you to explore the seven personalities of Fendi and its leading figures.

The Fendi fragrance family is inspired by the brand’s home city of Rome and its history. Each scent features ingredients that are of value and great importance to the brand. It reflects this artistry and an olfactory expression of the essence of Fendi: total freedom for creative gestures, and the love of skillfully selected, richly used fine materials.

The seven fragrances were crafted by three perfumers, Quentin Bisch, Fanny Bal and Anne Flipo, who worked closely with the brand’s artistic directors to ensure each scent is a reflection of the Fendi universe. Key ingredients include orange blossom absolute from Tunisian, bergamot from the Calabria region in Italy, Atlas cedar, patchouli from Indonesia, iris from France, and vanilla from Madagascar… these are the finest, richest, highly concentrated (18% on average), natural and artisanal raw ingredients that compose the palette of the three perfumers.

“The fragrance collection tells the story of FENDI from another point of view. It expresses the essence of the Maison in a different way, by telling its story in a different language.

Today, at FENDI, we can readily say that we have explored and used all the senses.” Says Silvia Venturini Fendi. Each fragrance is inspired by one of the outstanding personalities of this close-knit chosen family. Their memories inspired the perfumers to create the olfactory stories expressed in each composition, with tenderness, humour, and simplicity.

Prima inter pares is inspired by Adele Casagrande Fendi, the matriarch, whose name embodies the destiny and success of Fendi, with this Casa Grande, symbolising the great Maison. Anna Fendi, her daughter and one of the legendary Fendi sisters, with Dolce Bacio, echoing the memory of a mother’s kiss. Silvia Venturini Fendi – third generation and creator of the iconic bags Baguette and Peekaboo – with Perché No, an expression she has made her own, because at Fendi, nothing is impossible. Her two daughters, Leonetta Luciano Fendi and Delfina Delettrez Fendi – fourth generation – with, respectively, Ciao Amore, a spontaneous and natural greeting, and Sempre Mio, the living roots of a heritage. The latter’s young twins, Tazio et Dardo Vascellari Delettrez Fendi with La Baguette where exquisite simplicity meets the signature bag. And lastly, Kim Jones, the British designer who, with Prima Terra, narrates the land of his childhood.
The fragrances are exclusively available in FENDI boutiques and at fendi.com
Marwa Obaid Al Aqroubi, Executive Director of House of Wisdom, discusses how Sharjah has become a leading bastion of cultural development.
In 2019, Sharjah was awarded the title of the UNESCO World Book Capital and in celebration, the House of Wisdom was commissioned as a unique building that would represent a new era of learning. The building was designed by the award-winning architectural company, Foster + Partner and extends over 12,000 square metres. This unique structure houses a literary universe. So much more than a library, it has become a place of knowledge sharing, learning and community development and is now a crucial part of the Emirates’ cultural scene. Here, we talk to Executive Director Marwa Obaid Al Aqroubi to find out more about how the House of Wisdom is helping to shape up the UAE’s arts and cultural landscape.

Tell us about the House of Wisdom and its concept.
The House of Wisdom was established under the visionary directives of His Highness Sheikh Dr. Sultan bin Mohammed Al Qasimi, Ruler of Sharjah and Member of the Supreme Council. It stands as a modern cultural hub that represents the enduring legacy of Sharjah’s prestigious designation as the UNESCO World Book Capital for 2019. This initiative was conceived with a deep sense of purpose — to celebrate this milestone and to communicate its profound significance to future generations, and aims to further the tireless efforts that seek to enhance knowledge and nurture thriving communities through quality events, activities, and exhibitions.
Why is it important to have such a place in Sharjah?
As someone who is proud to call Sharjah my home, I can attest that this emirate is the capital of all that is beautiful and unique, a distinction it has earned through its rich history in science and knowledge, a history that I feel deeply connected to. I believe that Sharjah’s natural and well-deserved status as the home for the House of Wisdom serves as a monument to the emirate’s strong presence in the cultural, educational, artistic, and scientific realms. I have had the privilege of experiencing firsthand the significant and impactful presence of creative people from around the world who have been drawn to Sharjah’s vibrant ecosystem. The emirate’s diverse range of programmes, exhibitions, festivals, and inclusive events have enriched countless lives and firmly aligned with our efforts and the objectives we seek to achieve.
What’s coming up this year at House of Wisdom?
For the second half of 2024, we plan to continue our monthly programmes, such as the panel discussions in the ‘Wisdom Talks’ and ‘HoW Talents’ programmes that educate the community on creative and talented people. We will also continue our programmes hosted at the Al Jazri Laboratory, named after Arab scientist, engineer and alchemist Badi Al Zaman Al Jazari (1206-1136), one of the most important inventors in history, in addition to The Little Reader’s programmes.
The beloved Enchanted Gardens Festival for children and families is set to return, offering a delightful opportunity to celebrate a renowned work of literature through immersive experiences. We also plan to launch the second edition of the Book Club in autumn, in addition to organising a plethora of programmes and events on the sideline of our participation in the upcoming Sharjah International Book Fair (SIBF) in November.
Sharjah has become a leading hub in culture and arts – tell us more about this.
In April 1979, His Highness Sheikh Dr. Sultan bin Mohammad Al Qasimi, Member of the Supreme Council and Ruler of Sharjah said: “It is time to stop the concrete revolution in the country and replace it with a cultural revolution instead.” Since then, Sharjah has been celebrating culture and art in all of its cities, towns, neighbourhoods and landmarks, through institutions that work together to further enhance this position and ensure its continuity. Sharjah has become an artistic and cultural hub not only because of its renowned events and supportive entities but also because culture and arts have a very important role and are prioritised by the government. The cultural development process is seeing continuous expansion and progress to meet the needs of people while keeping up with the latest trends.

What would you like to see happen around this in the future?
At the House of Wisdom, our vision is inspired by and in line with Sharjah’s vision. Hence, we look forward to becoming a global centre for intellectual and artistic creativity. We not only want the House of Wisdom to be a place for social engagement and discussions, but also to play an undeniable role in the production of knowledge and creativity, so that creative ideas are born here, turned into visionary projects and inventions, and spread around the world.
In line with the vision and directives of His Highness, there are expansion plans in the future. We are considering opening new branches of the House of Wisdom in different locations across Sharjah. I believe that the new expansion will be a major step forward towards the enhancement of knowledge accessibility, and providing people with close destinations to interact, discuss, and read, as well as enjoy the rich programme of exhibitions and events we organise throughout the year.
The design of House of Wisdom is very special – tell us about this.
The House of Wisdom’s design was inspired by the vision of Sheikha Bodour Al Qasimi, Chairperson of the Sharjah Book Authority (SBA) and Chairperson of the Sharjah Investment and Development Authority (Shurooq). Her goal was to create a space reflecting Sharjah’s rich cultural achievements and cement the emirate’s position as a global hub that celebrates science, creativity, and culture. To bring this vision to life, the renowned architectural firm Foster + Partners was tasked with designing a building that encapsulates the essence of Sharjah.
The resulting two-story structure is a testament to the emirate’s commitment to innovation and progress. The building’s facade is shaded by a floating roof, creating a light-spirited and resilient design. Surrounding the structure is a lush, verdant landscape featuring Fig, Ghaf, and Palm trees, as well as a striking sculpture by artist Gerry Judah called “The Scroll,” which commemorates Sharjah’s designation as the UNESCO World Book Capital in 2019.
The interior of the House of Wisdom is designed to be open and inviting, with natural elements such as plants, a tree, and fountains creating a serene and calming environment. The extensive use of transparent glass allows visitors to appreciate the beauty of the surrounding gardens from every angle, seamlessly blending the indoor and outdoor spaces.
How does House of Wisdom help to share what’s happening in Sharjah on an international scale?
There are two methods to achieve this objective. The first method is by participating in regional and global exhibitions and conferences, and we have been proud to be part of previous book fairs such as the Thessaloniki International Book Fair (TIBF) in Greece, and the Seoul International Book Fair (SIBF) in Korea, in addition to conferences like the Ithra conference in Saudi Arabia. The second method is to foster partnerships and collaborative events with active institutions, like the King Faisal Center for Research and Islamic Studies.
What’s the biggest challenge in your role today?
Any work includes a challenge in one way or another, but in the House of Wisdom, we have more of an objective than a challenge – to instil a love of our culture and heritage in young generations, particularly the youth and university students, and inspire them to preserve it and be proud of it. If our identity and culture was not preserved, we could not have reached this position and achieved such development, progress and prosperity. We want to harness this place, with its position, state-of-the-art facilities, premium services, and prestigious events, to achieve this objective.

What would you still like to achieve with HOW?
I am proud of Emirati culture, of Arab and Islamic identity, and the global recognition it receives. It is something that I see during each participation in an international book fair or a visit to another country. I always look forward to seeing the House of Wisdom play a vital role in promoting our culture all around the world, as a key contributor to human civilisation, and a key player in driving positive impact on nations worldwide, fostering cross-cultural communication, understanding and dialogue between them.
We seek to promote Emirati, Arab and Islamic culture worldwide, and this has been evident during the visits of our global guests, who have put the House of Wisdom on their agenda to explore our best practices.
We know you have a personal passion for writing – tell us about that?
Sixteen years ago, I started working under the leadership of Sheikha Bodour Al Qasimi, who established ‘Kalimat Group’, and has always inspired her teams to advance their careers in the writing and publishing field. Thanks to her support and encouragement, I published my first children’s book ‘Ahmed El Helo’ (Adorable Ahmad), followed by ‘Goodbye Nana’. I also translated many award-winning books, in addition to writing articles in newspapers.
As someone born and raised in Sharjah, I find it natural that my passion for writing has been nurtured by this emirate, which is renowned for its pioneering efforts in various fields, including the literary arts.
Why do you believe it’s important for people to read today?
Reading is life! Books are essential amidst the fuss and buzz and fast-paced lifestyles to give us the tranquillity, serenity and contemplation that we need to go on. Reading also opens the doors to the world and brings us closer to each other and to our culture. It makes us more capable of understanding the ‘other’ who shares the land and the passion for literature with us. This is why it is crucial that we read and continue reading every day, no matter what.
In this issue, we are talking about Emirati Women’s Day – what does this day mean to you?
Emirati women are partners in building our country and further elevating our society. They set the perfect example of striking a balance between personal, professional and family life. Dedicating a day to them is a token of appreciation from the wise leadership who has always believed in them and in their abilities, and open the doors for them to contribute and participate in the progress of our country. Such a day is an additional incentive that motivates them to achieve more creativity and excellence. It inspires them to make more achievements that further strengthen the community and boost its position worldwide.
What’s the professional motto that you live by?
Let your achievements speak for you, and be the best ambassador wherever you go.
What message would you send to our readers to invite them to the House of Wisdom?
Welcome to the most beautiful cultural and social centre in the UAE – the House of Wisdom in Sharjah. Here, you can read books, study, do research, and take part in many events that we organise regularly all year long. You can also make the most of the specialised digital libraries that provide rich and various sources. House of Wisdom is more than a library. It is a knowledge, creativity and cultural exchange hub, which makes it a premiere destination for everyone who seeks knowledge and culture, a place in which different cultures, ideas and interests interact, providing new opportunities for innovation, creativity, learning and entertainment. It is a must-visit destination.
Giulio Bergamaschi took the helm of Italian fragrance Maison Acqua di Parma in 2023, bringing with him 20 years of experience in the luxury beauty industry.
Bergamaschi is tasked with further elevating the company’s position as a global leader in the beauty industry, as well as continuing the brand’s promotion of Italian lifestyle and craftsmanship. With a history dating back to 1916 Acqua di Parma was founded in the northern Italian city of Parma by the Italian Baron, Carlo Magnani. The story began with one fragrance – Colonia – which was deemed the first Italian Eau de Cologne. Colonia was created using natural ingredients with vibrant, citrusy scents, something that remains a signature of the brand today.
This summer, Acqua di Parma reveals its latest additions with two new Blu Mediterraneo fragrances and a new Acqua di Parma summer lifestyle collection that features fragrances, candles, diffusers, and resort accessories. Here, we find out more about the latest launches as well as the future direction of the brand.

Congratulations on the role – tell us about your vision and direction for the brand.
I would like to celebrate Italian sophistication through timeless craftsmanship and appreciation of life’s subtleties. We transform products into artisanal objects, embracing small-scale creation and creative experimentation. Our vision comes alive through distinctive fragrances, exquisite design, masterful craftsmanship, and a refined brand image. We’re reducing distribution to focus on quality and creativity, connecting with those who value cultural significance in everyday objects. We seek kindred spirits who find joy in elevating the ordinary to the extraordinary, embodying the essence of Italian vibrancy and sophistication.
You are taking the helm of a brand with a rich history and heritage – how do you plan to ensure that shines through?
We give life to what is called “artigianato artistico”, the Italian concept of artistic craftsmanship where masterful hands give life to exquisite creativity. What I am trying to do with Acqua di Parma is to build a brand that looks different but is coherent with itself, which is about ‘perpetuating’ and ‘experimenting’. We need to perpetuate what we have always been, but we need to keep experimenting with the brand: being different from others but true to ourselves. There is a trap of chasing after trends that I do not want us to fall into.
What’s in the pipeline for the brand this year?
New exceptional fragrances and a series of poly-sensorial objects.

What’s the biggest challenge you face in your role?
We observe an increasing demand for luxury products and an evolving client profile. Clients are increasingly discerning, valuing authenticity, exceptional quality, and creativity. I believe Acqua di Parma has a competitive advantage, as it embodies all these qualities and has nurtured them for over a century. The challenge that I have, and I undertake with passion, is to keep the creative tension that generates the sparkle alive. Perfumery is not chemistry; it is alchemy. We strive to convey the exceptional craftsmanship and quality inherent in our products, while continuously developing new, innovative offerings that reflect our creative spirit and meet the evolving needs of our discerning clientele. There is no recipe to success, but a continuous creative process that lies on a well-established know-how.
Can you tell us about the brand in the Middle East and the plans for the region?
We have an increasing number of Middle Eastern clients coming to our international boutiques. They are known for their discerning taste, appreciation of quality fragrances, and love for travel. They often discover our brand during their global journeys. We are keen to serve them in their home country and offer them a poly-sensorial immersion into the sophisticated Italian art of living, through a century-long legacy of niche fragrances and artful craftsmanship. We have two boutiques in Dubai, one in Qatar, and we are about to open one in Riyadh, where our clients can access our full assortment of exclusive fragrances and masterpieces, as well as a selection of previews.
We are coming into summer, and ADP is a brand synonymous with summer scents. What’s coming up this summer?
We are launching a new fragrance, Mandarino di Sicilia, for which we selected a unique variety of mandarin called ‘Tardivo di Ciaculli’ which is rich in essential oils. Its name means ‘late,’ reflecting its extended ripening period, however, we harvest it earlier, when it is still green, to capture an exceptional, crisp vibrancy. Mandarino di Sicilia is also available in a Millesimato version, a limited-edition of 2022 hand-numbered pieces, celebrating the early harvest in October 2022 and the fruit of a notably sunny and dry summer, producing a vibrant, multifaceted, and sophisticated essence. It exemplifies what makes Made in Italy so special: a unique blend of terroir, craftsmanship, and art.

You have vast experience of the luxury industry – what do you think is the secret to remaining a successful brand today?
A unique and authentic positioning. Acqua di Parma is a gem in this regard. In 1916, Baron Carlo Magnani, lover and protector of art, created the Colonia – Acqua di Parma; a bright, clean, and vibrant signature. Distributed through respected tailors, which symbolised refined craftsmanship and elegance, Acqua di Parma became the invisible final touch of a sophisticated silhouette. Today, Acqua di Parma epitomises Italian sophistication and celebrates a century-long legacy, intertwining traditional craftsmanship with modern artistry.
How would you define luxury?
Luxury is about the things you can’t buy: time and culture. This is what we inject into all Acqua di Parma creations.
Craftsmanship takes time. Design takes culture. We recently launched ‘Chapeau!’, a candle representing an ingenious take on the Maison’s collection of poly-sensorial design objects. It was initially launched in Milan, Rome, and London, where it quickly sold out. We are currently awaiting new stock to supply our boutiques. The availability of this product is limited due to the genuine craftsmanship involved. We respect the capacity of our craftsmen and will deliver additional quantities as soon as they are crafted.
We are seeing a lot of brands creating localised products and experiences for their customers – is this something you want to explore further?
Yes absolutely. We leverage our century-old know-how to best serve our clients, meeting their preferences with tailor-made creations. It is part of our continuous effort to surprise and delight them with excellent service.
The brand has always remained very loyal to your values and heritage – how do you balance this with moving forward to please today’s customers?
Heritage grants solid foundations. Innovation is an everyday journey. We observe our clients, we listen to them, and we have a healthy obsession with how to serve them best. We partner with top designers and extraordinary craftsmen, and we give life to “artigianato artistico”.

How do you feel about endorsements and partnerships as a company?
Acqua di Parma creations are all made in Italy by the masterful hands of our craftsmen and are designed by extraordinary creative talents from all over the world who understand the value of Italian sophistication.
We partner with extraordinary craftsmen in Italy, and with extraordinary designers from all over the world. Partnership works best when you bring together different talents who share a common vision.
‘Chapeau!’ represents an ingenious take on the Maison’s collection of poly-sensorial objects and was designed by Dorothee Meilichzon, an awarded French designer.
What message would you send to our readers?
I invite them to come visit our universe in our boutiques and our summer Boutique in Saint Tropez. We are keen to delight them with a century-long legacy of niche fragrances, masterful craftsmanship and Italian sophistication.