Hermès presented its Spring/Summer 2021 collection with a live show at Paris Fashion Week today.
Models meandered around a catwalk decorated with oversized digital prints of Greco-Roman goddess sculptures adorned columns.

The creative presentation referenced surrealists Salvador Dali and Jean Cocteau who’s influence on the collection designed by Nadège Vanhee-Cybulski could be clearly seen.

Utility wear and essentials were the key pillars of this collection. Clean cut key pieces in soft neutral tones made this a wardrobe of essentials with a twist of elegant glamour in the details.

Splashes of red and blue were a welcome addition to the colour palette, while monochrome prints offered a break from the solid colours.

Fabrics were rich and chic in true Hermès style while details including mesh panels, pockets and metal fastenings add a touch of class to the pieces.

A collection made for the chic-est of women who opt to dress in the most elegant way from day to night.
Chloé presented its Spring Summer 2021 collection “A Season In Hope” through an innovative format combining physical and digital today as part of Paris Fashion Week.
Designed by Natacha Ramsay-Levi, the collection celebrated classic pieces. Comfortable, relaxed classics came in soft pastel tones and feminine prints. A representation of how today’s woman is really dressing.

The collection was truly representative of the world today. Materials were soft and fluid and shapes were as much loungewear in style as they are glamorous.

Presented in the courtyard of the Palais de Tokyo, models meandered around in their prospective outfits, while views experienced the show from the comfort of their own homes.

There were key elements that we have seen in previous collections, shapes and cuts were similar but with a new updated image. The soft, summery colour palette gave both a fresh and bold image to this new offering.

This collection was built to last. Gone are the days when pieces stay relevant for just one or two seasons, with these key classic pieces a woman can re-style her outfits again and again.
Valérie Messika has been redefining the way women wear diamonds for the past 15 years. After being inspired by her father who was a famous diamond merchant, from a young age, Valérie knew she wanted to start her own jewellery line. But she didn’t want to follow the rules. Her mission was to break the stereotypes of jewellery and create a genre that would allow women to wear diamonds every day in any way they want.
Valérie has seen incredibly rapid growth with her brand, which is now present in 52 countries around the world. Something this entrepreneur does very well is partnering with some of today’s modern icons that allow women to connect with the collections and imagine new ways to wear them. Her latest High Jewellery collection “No Rules” was developed in partnership with no other than British supermodel Kate Moss. It was Valérie’s dream to collaborate with Moss whose style has always been an inspiration.
The pieces were inspired by Moss’ own jewellery collection and have a strong boho feel to them but are most of all wearable and versatile. There are more than one hundred unique pieces in the collection that bring together the style of the two women. We find out more about this collection and discuss the incredible success of the brand so far with its founder Valérie Messika.
How did you spend your time during the lockdown and what is a lesson you’ve learnt from this year?
During the lockdown, I was at my country house with my family. We enjoyed time together and stayed in contact with the rest of our family via video calls to keep each other updated. It was important for us to stay connected during that time. We had a great routine; each morning I did homeschooling with my two daughters so that they could enjoy outdoor activities in the afternoon. Whilst they were outdoors, I devoted my afternoon to work. I made a list of tasks each day and focused my time on designing new collections and planning the year for Messika. In the evening, exercised and then relaxed with my family, watching TV or playing games.
This pandemic truly made us appreciate our time as a family, and the slower pace of life allowed us to really enjoy our time together. I believe we all have a slightly different perspective on life now. From a global point of view, we come together as one society and it is important to pay attention to all elements as we are all linked. Therefore, I feel it is important that we have the same conscientiousness regarding the planet. Despite what we are going through, it is nice to see the planet ‘reborn’, more beautifully, while we put ourselves on ‘pause’.
What can you tell us about the new High Jewellery collection?
I co-designed my new High Jewellery collection with my ultimate muse and inspiration; Kate Moss. Her personal jewellery box inspired the majority of the collection: colours, motifs, large decorative headpieces and the Art Deco style. It seemed like an amazing challenge at first, as her inspiration was slightly different from the usual Messika Paris design. So it was important for both of us to create something that was representative of each of us individually. The result is a collection that has Bohemian vibes and is timeless yet eclectic and bold!

Valérie Messika and Kate Moss
Do you have a favourite piece from the collection?
Of course! My favourite piece is a multi-chain necklace that is effortless and seems slightly in disarray. You can wear it in a very casual way, with a white t-shirt and a cool pair of jeans.
How does Kate Moss embody the values of Messika?
Kate Moss is one of the most inspiring women in the world: she is a true icon. She perfectly embodies Messika’s values – a free spirit who does not follow the rules. She is a chameleon, embodying the bohemian and rock ‘n’ roll archetypes at the same time. She is guided by her own rules and above all, her instinct.
You have had some incredible partnerships over the years – what do you look for when you’re searching for a brand ambassador?
It is very important for me to find someone who understands Messika’s DNA. We do not have one “type” of woman as Messika is for every woman!
You were surrounded by jewellery your whole life – what is your first memory of jewellery growing up?
My grandmother is one of the most amazing women I have ever met. I was very close to her when I was young. I remember she offered me one of her rings, a pear shape diamond of 9.30 carats. That is my favourite piece of jewellery as it carries a strong, sentimental value. I am still in awe of it and of all the diamonds I am privileged to work with.
How did your father’s career inspire you to get to where you are today?
My father’s passion was the starting point of my beautiful story. If his career was not in the diamond business, I don’t think I would be here. When I was a little girl, he would bring home incredible pieces and let me play with them. He passed his passion for diamonds on to me and sharing this common passion, I loved working with him as I got older. He has taught me everything I know about diamonds.
Take us back to the beginning of your journey before you launched Messika – what was your goal and how did you set about achieving it?
When I first founded Messika 15 years ago, most women only really wore diamonds in their engagement rings or for very traditional evening wear. There was a real fear and apprehension around diamonds as they were thought to be aging, something to be worn when you are ‘older’, and only for extremely special occasions. I started Messika because I really wanted to challenge and change that notion and tear down age or style barriers when it comes to wearing diamonds, and I feel that Messika has achieved that. Today, Messika can be considered as a fashion luxury house, and one of our brand’s messages is that diamonds can be worn at all times for every occasion.

How important is the ethical sourcing of stones to you at Messika and how do you ensure their authenticity?
Maison Messika adheres to the Kimberley Process, which certifies that all diamonds come from legal sources, member countries and that the money from their sale does not fund military activities. We aim to guarantee the authenticity of our diamonds while adhering to responsible and environmental practices.
You have had global success with your brand – what was your biggest “pinch me” moment?
Two years ago, I was surprised to receive a request for the Persian Drop set from Beyonce. We didn’t receive any specific details, the only information we had was that she wanted this particular set to be delivered by 6 PM and that they could be picked up at 11 AM the following morning. Even after we received them back, we were given no information. Two weeks later, we discovered that she wore the necklace whilst shooting for the video of her new song with Jay-Z, which was filmed at the Louvre in Paris. That was the most memorable moment in my life!
What would you say is your biggest achievement so far?
In the coming weeks, I will launch my new High Jewellery collection co-designed with Kate Moss and it has been an absolute dream.
What would you still like to achieve that you haven’t done yet?
I have been toying with the idea of creating a diamond watch.
You are still a relatively young brand – how do you compete with some of the more established brands that have a long history to fall back on?
As opposed to the prestigious houses of Place Vendôme that have centuries of rich archives and distinctive styles, all of my creations start with a blank page. It allows me to create modern pieces. At Messika, each new collection is a real jump into the void. I am partial to certain jewellery techniques over others; however, I always start the process without a precise brief, which helps my team and I to push the limits of jewellery further.
How would you define success?
You are successful when you feel fulfilled with what you have accomplished!
With every success comes setback and failures – how do you deal with this and stay motivated?
I feel very lucky to be surrounded by my family, who work alongside me every day. They ground me and remind me to look at the positives and find ways to overcome any difficulties I may be facing.
What is a challenge you have faced throughout your journey and how did you overcome it?
The biggest challenge in my career was to transform diamonds into jewellery. My goal was and still is to create a new way of wearing jewellery. My vision is for diamonds to shed their stuffy persona and become cool, innovative and easy to wear. Jewellery is an opportunity to express one’s self, a sentiment that is reflected in all my creations: from jewellery to High Jewellery.
If you could look back, what is something that you would tell your younger self?
Trust your instinct.

What is your secret recipe to success?
Talent is not enough; you need to work hard to achieve your goals.
What is something you would love to change within the jewellery industry?
I created Messika Paris with the desire to democratize the diamond. At the very beginning, imagining what I could do with the diamonds inspired me. I wanted to break the idea of diamonds being untouchable and to make them more contemporary, with a younger and cooler look. I also wanted to make them affordable and most importantly, a part of everyday life. Messika has paved the way in this regard, but we have still have industry stereotypes to break.
Why do you think it’s important for women to have beautiful jewellery pieces in her life?
If I can give one piece of advice to all women, it is to wear jewellery in everyday life. Jewels should be considered more than just beautiful and stylish accessories. Nowadays, it is about making the jewellery ‘yours’. There is no longer a ‘one size fits all’ approach when it comes to jewellery. Jewellery has become a representative of one’s self.
What would you say to anyone at the beginning of his / her business journey?
Stay focused, know your priorities and stay passionate.
What is the life motto you live by?
Follow your instinct.
Italian jeweller Buccellati has opened a new headquarters in the heart of Milan.
The new HQ was inaugurated by the Buccellati family with a ribbon-cutting ceremony on 28th September 2020.

Beatrice Borromeo
Present at the ceremony was The artisans, employees and directors of the Company including Andrea Buccellati, Giuseppe Sala, Major of Milan, Nicolas Bos, Director of Richemont and Italian personality and ambassador of the brand Beatrice Borromeo.
This building is at the heart of old Milan. 2,000 square metres in size it has an iconic grey stone façade in Art Deco style. It is located in front of an important archaeological site with the remains of the Roman Imperial Palace built by Emperor Massimiano in 4th century AD, and it faces the Tower of the Gorani House, dating back to the 11th century AD., thus showing all its modernity and a lean, yet elegant, style.

The building will host the ateliers of Buccellati goldsmiths, the showroom for the sale to the Buccellati stores all over the world, and the offices where the third and fourth generation descendants of the Maison’s founder still work, led by the Honorary President and Creative Director, Mr. Andrea Buccellati.
Buccellati was recently acquired by Richemont, and is now ready to organize and manage its global growth from these new headquarters. The brand will open six new stores by the end of 2020 and it will reacquire the historic store in Via dei Condotti, in Rome, which was opened by Mario Buccellati in 1926.

“It is a very important day for the company that bears the name of our family” – declared Andrea Buccellati, Honorary President and Creative Director of the Buccellati – “and with the inauguration of the new headquarters, we all start the next one hundred years of history of the Maison. Under the guidance of Richemont we will expand in the world but respecting the greatest tradition we have and craftmanship that was dear to our grandfather Mario.”
The Buccellati headquarters will be available for guided tours of the ateliers, allowing visitors to discover more about its artisans and the beauty of the brand.
Dior opened Paris Fashion Week yesterday with a presentation of its Spring/Summer 2021 collection, designed by Maria Grazia Chiuri.
The Creative Director continues her committed reflection on the origins of fashion and the meaning of cut and creation, taking inspiration from the work of Lucia Marcucci; and Italian visual artist and writer who was behind the set design for this show. She chose to use the idea of collage and visual poetry as a new space for expression.
The showspace featured Series of 24 collages arranged in 6 columns, each 7m high. Created in a stained glass effect, printed on backlit transparent acrylic.

Presented to a live audience in Paris, the ready-to-wear pieces mirrored this space for expression as Chiuri opened the world of her imagination with this colourful and refreshing offering.

Patchworks of scarves in a mix of prints including Paisley and floral print were worn off-set by lace details, embroidery and soft flowing fabrics.

This collection felt fresh and modern with a touch of tradition. Key pieces such as the white shirt, blazer, kimono style jacket and tunic dress made the basis for the collection, while the beauty was in the details; the choice of fabrics, the clashing colours, the accessories that brought each look together.

The colour palette was soft and dreamy while the choice of materials was fluid and relaxed; placing both wearability and comfort at the forefront of the collection.

Maria Grazia Chiuri revisits the concept of clothing in its essence – those key pieces that are so crucial to our wardrobe today and celebrates the skills of cultures from around the world: from Japan to Indonesia, it was clear to see the mental journey the designer had been on when taking cultural influences for these pieces. At a time when physical travel is difficult, this allows as to dream.

The show was accompanied by a unique visual work created by filmmaker Aline Marazzi, a tribute to Lucia Marcucci’s vision, this film intertwines images and words weaving a captivating hymn to the power of feminine thought and sewing.
Broadcast on national Italian TV Giorgio Armani’s Spring/Summer 2021 collection was accompanied by a video-documentary that was presented for all the world to see.
The 20-minute video titled “Timeless Thoughts” preceded and introduced the Giorgio Armani Spring/Summer 2021 collection with an emotional reflective series of images, memories and archive interviews spanning decades of Armani’s style, before making way to the new collection, broadcasted for the first time on television.

For the Spring/Summer 2021 collection, silhouettes, for both men and women, are essential, soft, fluid: a blend of pure lines and neutral colours of grey, beige, black, blue.

Geometric lines and rhythmic patterns are clean and classic in true Armani style.

What emerges is the personality of a woman and a man who are free from aesthetic constraints, careful instead to express themselves through what they wear.

Fabrics are both matte and shimmering, while the details come in embroideries, sequins and elegant stitching.
The classic Armani takes on a relaxed and fluid identity, even in the way it is worn. Men are carrying jackets instead of wearing them and rather than classic shirts, polos or relaxed fit jumpers have replaced them.

Armani appears to be once again influenced by the culture of Japan with a subtle hint of kimono-style jackets and wide-leg trousers.

The show closed with classic Armani elegance and femininity in its evening wear that would sit perfectly on the red carpet if the world allows.
Tod’s Spring-Summer 2021 collection for men and women captures the spirit of an ideal grand tour through easy shapes and washed, worn-out textures.
Presented without an audience as part of Milan Fashion Week, the collection features bold clashing colours and a fun, relaxed mood that make this the perfect holiday wardrobe collection.

The women’s collection featured washed suede and canvas safari jackets, liquid duster jackets, patchwork leather blousons, pleated trousers and long shirts. Soft light materials make the pieces easy to wear and comfortable.

The men’s collection is informal and relaxed much like the women’s. The spirit of the urban traveller is captured with must-have piece for the season; the field jacket. Polo shirts, soft pullovers and loose trousers are easy to wear and stylish.

In men’s accessories washed suede is the hero material and big stitches accentuate the idea of handmade that is forever associated with the brand. The Gommini shoes feature oversized fringing details while sneakers and tassled boat shoes which have white nautical soles. Bags are soft, spacious and functional and sealed with the T Timeless symbol.

When it comes to women’s accessories gommino sandals are decorated with studs and fastened with laces the rise to the ankle. Cork wedges and plexiglass heels as well as canvas boots complete the footwear offering. The T Timeless motif makes a return on loafers and bags in a geometric style. Shoppers, bucket bags and soft deconstructed leather bags come in a rainbow of colours and the Tod’s Oboe Bag is the new version of the hobo with a soft profile.

As we all continue to navigate through this year, this collection allows us to dream of next summer and a time of escape.
Prada presented a milestone collection today that saw the first offering designed by Miuccia Prada and new Co-Creative Director Raf Simons.
While this collection was clearly Prada, Raf’s influence was undeniable. A dialogue between the two creatives the women’s offering represented a myriad of possibilities and the start of things to come.

Clean lines, graphic statements and the exploration of the notion of the uniform and the ways in which it can be interpreted. Clothes are pared-back, refined, focussed, without superfluous decoration: shell tops, straight pants, overcoats in industrial re-nylon, constructed using couture techniques, suits executed in fleece.

Artworks were created by Peter de Potter, a long-term collaborator of Raf Simons. They explore ideas of thought and process – returning, again, to the relationship between information, technology and humankind, but also, wider, of thought itself as first an inner monologue, then an outer dialogue, another exchange of ideas. These prints are used as graphic forms of contrast.

The virtual fashion show embrace technology; something we have come to rely on in the current situation. A flurry of cameras followed each of the models, capturing them from every angle. Technology appears as chandeliers of monitors and cameras – decoration and use combined – animated in a dynamic ballet with figures that pass through.

The show concluded with a live Q&A session with both designers which was broadcast via the brand’s digital platforms.
Dolce&Gabbana’s Spring/Summer 2021 collection is a tribute to Sicily.
The Italian summer destination which is very close to the designer’s heart was the source of the mood for this fun, fabulous and feminine offering.

The collection was presented as a physical show as part of Milan fashion week on 23rd September 2020 at Metropol, Milan.

Titled “Patchwork di Sicilia” the collection narrates a story of cultures with a mix of fabrics, atmospheres, colours, different qualities of brocades, poplin, georgette and chiffon inspired by Sicily’s diverse cultures.

Fatto a Mano as well as “Sustainability” are two key themes in this collection through the handcrafting, reinterpreting and creating new unique pieces through sewing together different iconic fabrics, prints and designs.

“Patchwork di Sicilia” is reminiscent of Dolce&Gabbana’s 1993 collection which was inspired by the ‘70s with a new, fresh vision with a focus on style not just fashion.

The collection is a cultural approach of blending different cultures to create “one of a kind” pieces.
Pieces were relaxed and floaty in style with real wearability to them. The colour palette, in true D&G style, was bolt and bright, with various styles and prints coming together to create a unique blend of materials, cuts and colours.
Italian shoemaker Sergio Rossi announced a new collection that will pay tribute to its late founder, Sergio Rossi himself.
GRAZIE Sergio is a journey through the history of the brand, highlighting the innovative vision that the founder had and the contemporary approach the brand has had throughout the decades.
Ten of Rossi’s most iconic creations will be available in a limited edition series that will allow today’s customer to have a taste of the past and the beauty that has been with the brand since the beginning.

The ten limited edition pieces include some of the most iconic shoes from the history of the brand including the sr1 and srTwenty.
Every shoe has the original logo from its year and is placed in a one-of-a-kind packaging.

Riccardo Sciutto, CEO of Sergio Rossi said:
“I am proud to introduce GRAZIE Sergio, a project from the heart and lled with emotion, inspired by the creator of the dream we live every day. A tribute I deemed necessary to carry on and celebrate, today more than ever, his vision and creativity.
I have always had a profound respect for Mr. Sergio Rossi, and I felt the responsibility to guide the Brand inspired by his values from my arrival at the Company.
GRAZIE Sergio is more than a collection as it lives above all traditional seasons and comes from the visceral desire to move and be moved. We have revived from the archive 10 of his most beautiful creations and signature styles, made in our magic factory of San Mauro Pascoli, dedicated to all Sergio Rossi lovers.
GRAZIE Sergio is a love letter to our women, a tribute to the Maestro, but also an important statement to restore a great truth: Sergio Rossi has always been and still is the symbol of femininity, quality and timeless Italian style”
The collection was unveiled via the brand’s digital platforms during Milan Fashion Week.
Fendi presented its Spring/Summer 2021 collection as part of Milan Fashion Week.
The brand decided on a physical show this season but with a much smaller social-distanced audience in place. Virtual guests were reportedly sent bags of pasta as a representation of how we watch fashion shows in this “new normal”.

The mood of this collection, which will be the last designed solely by Silvia Venturini Fend before the arrival of Kim Jones next season, felt like a revival, a blank canvas to which bold colours and soft prints were added.

The collection featured both men’s and women’s looks and was a coming together of genders and a representation of the way we are living at home currently. Titled Fendi Reflections this was a representation of the experience we have all had throughout the global pandemic and the way the world has changed.

The clothing was lightweight with clean lines, while geometric cuts and styles added a modern touch. There was a definite feeling of comfort to these pieces with soft loose layering and pyjama style pieces lace details and linen – perhaps a nod to how we have all been dressing over these past six months!

The image of nature through a windowpane was projected throughout the show space and this graphic was also seen on some of the clothing. This image of a window in the home was a representation of the way we have seen life over these past months.

But there was a glimmer of glamour between the lines as bold colours and dressier pieces were presented between the casual wear. For those days when we still need some elegance in our lives; or an image of the future perhaps?

As for the accessories, we saw lattice frame totes and PVC market bags – something we all need at a time like this. While mini bags were still key to the offering. Embroidered silk scarves were layered effortlessly over leather handbags to add a hint of vintage style.
To celebrate Saudi Arabia’s 90th National Day lifestyle and entertainment experience MDLBEAST has brought together some of the country’s rising talents to launch an all-star soundtrack that celebrates the best of the Kingdom.
The soundtrack title Watani 90 will be accompanied by a unique music experience that will take music-loves around some of the country’s most breath-taking spots via MDLBEAST’s new online music experience platform; Freqways.
MDLBEAST has teamed up with some of the best Saudi vocalists, producers and songwriters to produce a modern fusion of patriotic songs.
WATCH THE TEASER VIDEO HERE…
Two versions of the track will be released, done by Saudi producers Ali Alsharif and Vinyl Mode. This collaborative tribute to the nation includes an all-star cast of Saudi vocalists; Lulwa Al Sharif, Sultan Alkhalid and Badr Hakeem, in addition to the Saudi Men and Women’s Choir. The track will also feature a music video produced by rising Saudi art filmmaker, Mohammed Hammad.
Ahmad Alammary (Baloo), Chief Creative Officer, MDLBEAST said: “This is a very proud and momentous occasion for the team at MDLBEAST. Watani 90, which translates to “Nation’s 90th”, is a tribute to our country on this milestone celebration. The track exudes a fusion of old lyrics derived from patriotic songs of the past such as “Fawq ham alsahb” and “Yaslamy ealaykum yal-Saudia”, reinterpreted with a modern sound.
The song draws on nostalgic elements that show people’s love for the land and its rich cultural history. Our mission is to create a remix of cultures and Watani 90 is a testament to that – incorporating vocalists and producers from different fields and genres, coming together to create something fresh. It’s taking Saudi heritage and history, and repackaging it into something fresh”
Freqways performances will be available on-demand starting Thursday, 24 September. Listeners can tune into the performances on Freqways’ official website www.freqways.mdlbeast.com.
Coach debuted its Spring 2021 collection within Coach Forever, a mix of past, present and future designs in a virtual presentation made in collaboration with Juergen Teller.
Created in unprecedented times, and shot in various locations around the world, Coach Forever spotlights the optimism of craft, community and responsibility to the planet through new, vintage and archival Coach designs. It also features re-contextualised key pieces from Fall 2020.

Coach Forever is a reflection on what matters most right now and a statement about responsibility, renewal and reduction. Inspired by Coach Creative Director Stuart Vevers’ vision of practical optimism, the collection tells the story of Coach bags beyond the runway as they are worn, cared for, personalized and passed down. Grounded in Coach’s legacy of craft, it offers a vision of a more mindful future featuring better-made things.

Stuart Vevers said: “With Coach Forever, I wanted to find new ways of doing things. It was important to me to challenge how we create our collections, and consider their impact on our communities and the planet. I’m excited to keep exploring that through designing and learning, and to have brought this to life with Juergen and our Coach Family.”

Worn by a global cast including Kaia Gerber, Kate Moss, Debbie Harry, Megan Thee Stallion, Cole Sprouse, Jon Batiste and more, the presentation brings together friends of Coach to tell a story about the enduring importance of community and inclusivity.
Shot remotely from around the world, Coach Forever was unveiled as a film presentation showing the collection and cast through the lens of Teller. For the film presentation, Vevers and Teller worked with singer, songwriter and producer :3lON to design the music and debut “Yesterday,” a not-yet-released track.

Emphasizing the house’s commitment to a more environmentally responsible approach to fashion, Coach Forever introduces bags crafted to last from vegetable-tanned, naturally-dyed leather alongside totes made completely of recycled materials. These include fabrics made from recycled plastic bottles, accessories and ready-to-wear crafted of up-cycled remnants, and vintage pieces personalized with embellishments and embroidery.
Coach Forever also introduces “A Love Letter to New York,” a special collection crafted by New York City artisans in support of the fashion community in the house’s hometown. It is dedicated to the city’s enduring spirit of creativity, optimism and courage.
The Nolinski Paris brings back a focus on the elegance of discreet luxury with (re)discoveries of Paris and lessons in manners and etiquette.
This season the luxury Parisian hotel offers a number of experiences and unique opportunities for its guests to experience the true beauty of the city, along with five-star luxury hospitality.

Chaumet
The first exciting opportunity is a partnership with jeweller and watchmaker Chaumet. The brand invites guests to discover its historic Maison at 12 Vendôme. To celebrate its 240th anniversary, the Maison celebrates its historic headquarters in the heart of the iconic city. Combining tradition and modernity, this redesigned location brings out the best in a store that resembles a traditional Parisian apartment. An exclusive, private experience will let you discover the new setting of the Maison Chaumet and its newest jewellery creations. This exceptionally refined day ends with two La Colline treatments at the Nolinski Spa.
The second must-try experience is a sidecar tour around the lesser-known streets of Paris. This mystical tour will take you through some of the city’s quirky streets and special gems that only the locals would know about. One or two people can experience all the charms of Paris in a one-and-a-half-hour sidecar tour, driven by one of the Gentlemen Siders of Retro-Tour, who will share the Parisian art de vivre with you. These lovers of vintage motorcycles, who are globe- trotters and inveterate travellers, will show you the best of Paris.

Nolinski Paris
And the third experience which is new to the hotel this season is to learn the best of French etiquette and art de vivre. Trainers of Aristocodes will show you all the nuances of the “French Touch.” In particular, this workshop will let you in on the art of meals, conversation, manners, and politeness as well as the attitude to adopt in all situations, for elegance can become a true communication tool. These tips can be tested out at a gourmet dinner at the Restaurant du Palais Royal. The great skill of Aristocodes lies in making the codes of politeness accessible by demystifying them, explaining their meaning, and adapting them to modern life.
For more information visit www.nolinskiparis.com
The 1940s is the decade that seemed to inspire designers for the fall/winter runway collections.
Forties Glamour consisting of nipped-in waists, A-Line skirts and wide-leg trousers created the classic silhouette.
Elegant looks from brands including Giorgio Armani, Loewe, Chloe and Miu Miu featured knee-length skirts, pussy bow necklines and skirt suits, bringing the retro look into the modern-day with bold accessories and prints.

Miu Miu

Loewe

BOSS

Giorgio Armani

Elie Saab

Chloe
Patek Philippe extends its family of pilot-style watches with the new Ref. 7234G-001 Calatrava Pilot Travel Time which was unveiled today.
Inspired by the manufacture’s aviator’s watches from the 1930s this design was first established five years ago. Today, the pilot-style livery comes to life in the form of the Calatrava Pilot Travel Time watches with two time zones (in white or rose gold and with two case sizes) as well as in the Alarm Travel Time, a grand complication with a 24-hour alarm, and several limited edition pieces.
Over the past few years, pilot-style watches have established themselves as key models for the brand. The subtle combination of tradition and innovation makes them contemporary timepieces with a touch of history.

This success will be underpinned by the launch of the new mid-sized Ref. 7234G-001 Calatrava Pilot Travel Time in white gold.
As a medium-sized version of the Ref. 5524G launched in 2015, the Ref. 7234G Calatrava Pilot Travel Time has a diameter of 37.5 mm to fit women’s and men’s wrists. The round Calatrava case in white gold is sleek with a flat and slightly bevelled bezel as well as a caseband that merges almost seamlessly with the strap lugs.
The blue lacquered dial, inspired by aviator’s watches, is highly legible even in the dark thanks to applied white-gold numerals filled with a white luminous coating and broad luminous baton hands made of blued white gold. The face is decidedly technical yet timelessly elegant.
The self-winding caliber 324 S C FUS movement consists of 294 parts and features the exceptionally convenient Travel Time system for displaying a second time zone.
The two time-zone pushers are equipped with a patented safety system that prevents unintended adjustments of the local time setting. Before they can be actuated, they must be unlocked with a quarter turn, which is simplified by delicate fluting. Afterwards, they must be locked again with a quarter turn in the opposite direction.

The analog date at 6 o’clock shows the date in three-day increments to improve legibility without cluttering the scale. A useful feature for travellers is that the date is always synchronized with local time because the time-zone pushers also increment or decrement the date if the local time hour hand passes midnight either clockwise or counter clockwise.
The new Ref. 7234G is worn on a shiny navy blue calfskin strap secured with a clevis prong buckle in white gold. It is reminiscent of the harnesses that allowed pilots to keep their parachutes and survival kits readily deployable. The scope of delivery includes a second calfskin strap in vintage brown with contrast stitching much like the belts for classic pilot overalls.
This wristwatch for ladies and gentlemen comes in addition to the Ref. 5524G with a diameter of 42 mm, making an ideal pair. Both formats of the Calatrava Pilot Travel Time are also available in rose gold with brown black-gradated dials (Refs. 5524R and 7234R).
Valentino Beauty has revealed a new fragrance; Voce Vita and campaign starring Lady Gaga.
Born from a virtually-achieved collaboration between Valentino’s artistic director Pierpaolo Piccioli, LA-based director Harmony Korine and Lady Gaga, Voce Viva, the film, is an invitation to gather together for a more inclusive world. “A celebration of equality, a homage to the generation no boundaries,” says Pierpaolo Piccioli.

The film’s message; “My Voice, My Strength” invites the audience to use their voice to share their values, diversity and beliefs. “My voice is what I am standing for, what makes me heard, it’s the statement of my individuality. The voice is alive. It has its own life. It’s a force of nature. Nature is powerful. It’s important how you use it.” Explained Lady Gaga.

With his modern sense of image and cinematographic approach, director Harmony Korine captures Lady Gaga in the power of the moment that a woman uses her true voice.

Expressing the healing of nature, of music and today’s ever greater need to feel connected, the film shares a message of hope and revival; a world where everyone has a voice. “No voice is equal to another, and every voice sings its own unique song all the voices contribute to a whole, human symphony,” Said Pierpaolo Piccioli.

The campaign still images were captured by photographers Inez & Vinoodh. Lady Gaga radiates in her Valentino red couture dress, designed by Pierpaolo Piccioli, under a glowing blue sky.
Burberry presented its Spring/Summer 2021 collection “In Bloom” via a live virtual presentation.
Set in the British countryside, Burberry Chief Creative Officer Riccardo Tisci said that the collection was a symbolic representation of regrowth, renewal and the circle of life. Floral prints, colours inspired by nature and a twist on Burberry classics make this a collection that’s having us yearn for a summer holiday.

Tisci celebrates the emblems and DNA of the fashion house, remastering them with a modern, dynamic energy. He collaborated with artist Anne Imhof to curate a unique show experience that was broadcast around the world. The presentation was a play of aesthetics, ideologies and tensions, between unbridled natural instincts and focused precision, between rules and rebellion.

Riccardo Tisci, Burberry Chief Creative Officer said of the collection: “It began with a thought of British summertime; embracing the elements with a trench coat on the beach mixing with the sand and the water. I envisioned the people of this space, like the lighthouse keeper, and a love affair between a mermaid and a shark, set against the ocean, then brought to land.

The circle is hugely symbolic – regrowth, renewal, the circle of life. The collection is called In Bloom because I was thinking about regeneration, about dynamic youth, about nature constantly recreating itself, always growing and evolving, always alive. Water is a symbol of that also – of newness, freshness and cleansing. And through water, life grows – water is what allows nature to bloom. Everything is circular.

The collection is focused and refined – one vision, one story. This is the essence of both Burberry’s identity and my own creativity. Reaffirming the codes of Burberry – my codes of Burberry, our DNA.”

This show was a contemporary fairytale exploring the unexpected ways in which nature can be beautiful. Taking inspiration from the seas, the earth and the beauty of nature.
Burberry will present its Spring/Summer 2021 collection on 17th September at 1 pm BST (4pm UAE time).
For the first time at Burberry, Riccardo has invited an artist to collaborate with him on the show creative. To bring his vision to life, he partnered with the internationally acclaimed artist Anne Imhof, with the duo radically bringing together fashion and art, examining tensions at the intersections of togetherness and tradition; the natural and the man-made; the real and the unreal.
WATCH THE PRESENTATION LIVE HERE…
Add a little vibrancy to your winter wardrobe with a pop of red.
From deep crimson to poppy orange-red the bold hue is set to bring some well-needed colour into your life. A red coat is a must-have when it comes to outerwear and for evening opt for a well-tailored red suit or a glamourous dress. Pair with black accessories to complete your look.
Discover some of this season’s best red runway looks below:

Valentino

Salvatore Ferragamo

Elie Saab

Hermes

Burberry

Alexander McQueen

Alberta Ferretti

Miu Miu
No great outfit is complete without perfectly complementing accessories. With that in mind, we discover three footwear trends that ruled the runway at the fall/winter 2020 shows.
Back to School Shoes
Cute Mary-Jane style shoes will remind you of your childhood. Opt for colourful slingbacks seen at Miu Miu and Marc Jacobs, while over at Gucci and Loewe, chic monochrome styles were paired with elegant outfits.

Marc Jacobs

Gucci

Miu Miu
Perfect Black Boots
We all long for the perfect pair of black winter boots and this year, we might just find them. Brands such as Celine, Alexander McQueen and Balmain all presented elegant black boots that will see you through the winter months.

Bottega Veneta

Balmain

Alexander McQueen
Touchy Textures
From faux fur shoes at JW Anderson and Bottega Veneta saw textured accessories adding some fun to this season’s looks and they are super stylish too!

JW Anderson

Miu Miu
You can now shop from Bloomingdale’s Middle East from the comfort of your own home.
With the region’s first omnichannel department store experience, Bloomingdale’s Middle East presents a one-stop-shop for some of your favourite brands for all the family and home.

Showcasing international luxury brands as well as niche regional labels the online platform features an extensive selection of womenswear, menswear, kidswear, beauty, homewares gifting and more. The launch of the new website coincides with the reveal of its stunning FW20 campaign, with the entire collection now accessible online across all markets.
The womenswear edit offers luxury designer labels including Saint Laurent, Chloé, Alexander McQueen, Bottega Veneta, Gucci, Balenciaga and Valentino, as well as contemporary brands such as Needle & Thread, Keepsake, Theory and Nanushka.
Find eveningwear pieces from Oscar de la Renta, Alexandre Vauthier and Badgley Mischka is complete with a range of footwear and handbags by Gianvito Rossi, Malone Souliers, Cult Gaia, By Far, Studio Amelia and more.

Fulfil all your skin needs with brands such as Dr. Barbara Sturm, 111 Skin and Dr. Lancer, as well as make-up must-haves from Givenchy Beauty, Bobbi Brown, Anastasia Beverly Hills. Luxurious fragrances include signature scents from Dior, Byredo, Ex Nihilo and more.
From workwear to daywear essentials, the menswear collection features an all-round wardrobe for the contemporary gentleman, ranging from Amiri’s relaxed suits and super sneakers to streetwear staples from Neil Barrett, Off-White, DSquared2 and Palm Angels, as well as smart casuals by Slowear, Eleventy and Stone Island.
A little something for the little ones, Bloomingdale’s ever-growing portfolio of kidswear brands now includes a curated selection by Boss, Dolce and Gabbana, Fendi, Givenchy, Kenzo, Moncler, Monnalisa, Moschino, MSGM and Stella McCartney.
An exquisite range of home-essentials includes tableware and accessories by Cutipol, Wedgwood, Bloomr, L’Objet and Eichholtz, complemented by sophisticated furniture designs by Adriana Hoyos Furnishings, Caracole and more.
The new platform will offer same-day delivery within the UAE and express shipping to Kuwait and KSA. Customers within the UAE and Kuwait can skip the wait and enjoy two-hour click and collect from the respective stores and free exchanges & refunds can be processed across all markets – either in store or via the automated process on the website.
Shop now at www.bloomingdales.ae
Mother-daughter duo Rita and Jessica Kahawaty present Mama Rita, a food delivery concept that tastes just like home.
Dubai based model Jessica Jessica Kahawaty and her mother, Rita have teamed up to create a brand new food delivery concept that will bring home-cooked mouthwatering dishes, made with love, direct to your door.
Based on Rita’s own home-cooked recipes, Mama Rita will offer the best of Middle Eastern, Mediterranean and International cuisine cooked with a mother’s touch. Every meal created in the Mama Rita kitchen tells a story of authenticity; the food is real, wholesome and cooked from the heart.

Beetroot Hummus
Growing up, Rita’s own mother Nahil taught her how to cook using delicious fresh vegetables grown in the Lebanese mountains by her father Simon. Rita took to cooking naturally and was soon adding her own touches to her mother’s signature dishes. Recognising this gift, Jessica wanted the world to enjoy the flavours of her home.

Shawarma
Mama Rita Co-Founder – Jessica Kahawaty says “I am so happy to be launching Mama Rita with my mother. For as long as I can remember, her cookbook was a treasured item she always wrote in – discovered recipes, inspiration and new flavours. Every meal was cooked from the heart. Our family has always been about sharing and finally, the world gets to taste the food that we grew up with.”

Mloukiyeh
Rita Kahawaty adds “Mama Rita is a true expression of my love of home cooking that has been passed down through the generations of my family. My mother taught me everything I know. Mama Rita is the same food we serve to our friends and family around our own dinner table. The meals delievered to your home is a true taste of my own kitchen.”

Lasagne
The selection of small dishes on offer will include a selection of healthy and wholesome dishes such as Beetroot Hummus the Mama Rita way, served with cucumber and carrot sticks, Mama’s Fattoush; a refreshing salad full of flavours.

Quinoa Salad
Main courses will include the delicious Original Lasagna layered with rich bechamel and bolognese sauce and Basil Pesto Pasta; with traditional fusilli pasta and an aromatic pesto sauce, topped with parmesan and roasted pine nuts. Rita’s Homemade Shawarma is a must-try. The authentic dish is cooked with tender beef marinated overnight will prove a taste of home

Blueberry cake
To finish, try classic Knéfe or Mama’s Special Carrot Cake or Blueberry Cake, perfect for those with a sweet tooth.
Mama Rita is available to order now at www.mamarita.com
You can now carry your baby in a Dior branded stroller.
The new stroller is designed in the unmistakeable Dior Oblique print and is the first stroller from the Parisian House.

Designed in collaboration with specialise luxury baby stroller company Inglesina, the Dior stroller is the ultimate object of desire for mums to be.
The stroller bears the Dior from the wheels to the leather handlebars and the Dior Oblique motif is emblazed on the adjustable canopy, providing protection from the sun or rain. A matching diaper bag in jacquard canvas fits easily over the handlebars, adding a distinctive touch.

For infants, an irresistible baby carriage – also decorated with the Dior Oblique motif – can be set into the stroller’s frame, offering softness, support and comfort.
The stroller respects the well-being of every baby thanks to its innovative ventilation system and a mattress made of natural bamboo fibres.

The stroller is available to discover in The Middle East, as well as a selection of destinations worldwide.
Maria Tash has taken the world by storm with her luxury piercing concept. Her store in The Dubai Mall has been an incredible success since its opening, introducing the region to the world of luxury piercing and its elegance.
This September, the American-born piercing queen presents her latest collection that weaves together fine jewellery design and luxury piercing.
This collection is the largest ever from the brand and introduces new designs and styles.

The collection introduces the new Triple Silhouette Spike Diamond Eternity which is a new update on an iconic Maria Tash design. Maria converted the classic gold spikes to diamonds and incorporated the faceting of a modern cut stone to achieve a minimalist approach to setting and a maximalist approach to style.

Maria Tash FW20 Invisible Set Diamond Crescendo Bar Threaded Stud Earring in White Gold
Modern unique diamond shapes make this collection both fresh and innovative. The new invisible solitaire, now in a triangular shape, embodies the sharp angles characteristic of the spike collection. Low pro le silhouette cut diamonds in long trapezoidal shapes take the invisible setting one step further and sit closer to the skin to create a ‘floating’ effect.

Maria Tash FW20 Invisible Set Diamond Apsara Curve Threaded Stud Earring in Rose Gold
Structure supports movement in the new prong set diamond drapes, diamond crescendo and tassel bar styles. The pieces move with the wearer but are securely held by the fixed orientation of the designs. Unexpected placements and innovative mechanisms hide the wearable component in the anatomy of the ear and create a look of seamless continuity.

Maria Tash FW20 Invisible Set Diamond Apsara Bar Threaded Stud Earring in White Gold
Sharp, linear bar designs and diamond spikes are balanced by the softness and drapery of the new chain charms. The chain charm styles create the option to accentuate existing jewellery and further the process of curation by adding movement to an established look.
The Fall/Winter 2020 Collection will be available to shop online on www.mariatash.com and across all Maria Tash locations globally on September 14, 2020.
The animal print trend never really goes out of fashion and it made a return to the runway at this year’s fall/winter 2020-21 shows.
We saw animal print comes in bold colours as well as chic monochrome styles from the likes of Miu Miu, Giorgio Armani, Burberry, Kenzo and more. Scroll down to discover some of our favourite looks that you could be making a statement in this fall.

BOSS

Burberry

Giorgio Armani

Valentino

Kenzo
Vacheron Constantin presents the new 41mm Overseas self-winding model. This new timepiece, which was unveiled at Watches & Wonders Shanghai, combines for the first time, its sleek silhouette with a pink gold case and bracelet with a blue Overseas dial.
This elegant combination is offered with three interchangeable bracelet/straps in pink gold, blue alligator, blue rubber for optimal comfort and versatility.

Joining the Overseas Collection this new timepiece is immediately recognisable due to its hexagonal bezel and sporty-elegant design. This self-winding three-hand version is precious yet sophisticated.

The intense blue enhances the sporty character of the watch, while the sunburst satin-brushed centre contrasts against the circular satin-finished flange and velvet-finished minute circle. This elegant and functional style makes a perfect match with the pink gold of the 41 mm case, flowing into a bracelet featuring likewise pink gold links inspired by the Maltese cross.

The interchangeable straps allow the wearer to be elegant and sporty depending on their mood or situation. The Overseas dual time and pink gold chronograph models can thus be fitted with the new gold bracelet introduced on this model and available in Vacheron Constantin boutiques and points of sale.

The Overseas self-winding watch relies on the Manufacture 5100 calibre and its comfortable 60-hour power reserve. In addition to its accuracy and reliability, it is graced with refined decorations revealed through the sapphire crystal case-back. A 22K gold oscillating weight adorned with a wind rose rotates on the baseplate graced with a Côtes de Genève motif.
This new timepiece will be available at Vacheron Constantin boutiques worldwide.
Saint Laurent presented its Men’s Spring/Summer 2021 collection via a unique virtual and physical experience.
The presentation brings together videos, augmented reality, 3D lenticular imagery, music playlist, street posters, hidden stickers, photo walls, flags, and more; all connecting the places from around the world, digitally to physically.
SCROLL DOWN FOR VIDEO…

Broadcast around the world on digital platforms the showcase title “No Matter How Long The Night Is”, allowed everyone to come together virtually at a time when psychical interaction still seems to be a thing of the past.

Designed by Anthony Vaccarello, the inspirations, materials, forms and colour palette naturally blend together different worlds.

Set over the skies and the architecture of Paris, New York and Beijing the collection is seen high above the rooftops of these iconic cities.

A blend of fabrics and textures, this laid-back offering highlights the relaxed mood we all need right now.

Printed shirts and jackets embrace natural elements such as flowers, leaves and greenery. Juxtaposed with soft materials and a highlight of animal print to mix things up.

Smarter pieces still have a relaxed feel to them. Skinny suits are worn with T-shirts and the occasional skinny tie. While blazers are undone. Light layers and silky fabrics add a touch of softness.
This collection is both wearable and fitting of the time.
When the period of confinement began earlier this year, Breitling CEO Georges Kern was determined to continue the momentum of the brand through this tough time.
Breitling launched its Chronomat watch during the lockdown in April and has since seen tremendous positive feedback on the timepiece. Keeping in touch with clients throughout this time has been key to the brand and their online summit webcast back in April allowed them to communicate with the world what they have been working on. As stores have started to open in most markets, Georges Kern is optimistic of the future, with sales already starting to resume in many regions.
This August, Breitling presented its first physical summit since the lockdown began. Hosted as a part of the Geneva Watch Days event, the brand launched its latest novelty in an intimate gathering in Geneva, which was also broadcasted across the world digitally. The summit was in aid of the new professional line launch; the Endurance Pro. This sports watch will sit alongside the Emergency and Aerospace professional line watches in the Breitling portfolio and is designed to be an ultra-light sports watch that can be worn in all conditions.
The Endurance Pro has a 44mm case formed from Breitling’s unique composite material “Breightlight”. This unique material is super light and durable. The watch features a thermo-compensated SuperQuartzTM movement that is ten times more accurate than the conventional quartz, and it offers optimal comfort, matchless precision, and functionality that will appeal both to committed athletes and more casual sports enthusiasts. Designed for both men and women with a sporty lifestyle, the Endurance Pro is available in five bold colours with rubber straps as well as the option to have a sustainable Econyl strap. The launch of this watch also marks the launch of a new Breitling Triathlon Squad starring three hugely successful athletes. These men and women represent the values of the brand and perfectly represent the lifestyle this timepiece was designed for.
To find out more about the Endurance Pro as well as the decision to participate in the recent Geneva Watch Days event, we talk to Breitling CEO Georges Kern.
What can you tell us about Breitling’s participation in The Geneva Watch Days event and why was it important for Breitling to be involved?
It was a spontaneous decision made with Jean-Christophe Babin, CEO of Bvlgari when we spoke last January. Life needs to continue and I think we have to go out and do the maximum we can in the situation we are in. Let’s not forget that the Swiss watch industry employs 60,000 people, so there is a huge economic factor involved. With this event, we want to support the business and the industry, keep the flow, keep the momentum and keep the employment. As a brand, we have been very active throughout the lockdown. In April we had our first digital summit, which was very successful. Now we have this event and I’m very happy that it’s face-to-face again. As long as we are super cautious, which we are. But finally we are interacting with people – not just digitally – and that allows us to get an immediate reaction – even from behind a mask.
We have just seen the new Endurance Pro – why did you decide to launch this watch now how does it fit into the portfolio of watches at Breitling and who do you think is going to wear it?
It was part of our strategic plan and decisions to launch this watch were taken two years ago, so we would have launched it with or without COVID-19. We wanted to reinforce the professional line – we have the Aerospace and Emergency watches and we wanted a very sporty, young, dynamic, and light product for sportspeople. So it’s a sports leisure watch that you can wear every day, everywhere including when you go out for a swim, a run, or a cycle. And I think it was something that we were missing in our collection. When Jan Frodeno asked me which watch he should wear when running, I realised what we should do. We have this material Breitlight, which is 3.8 times lighter than titanium and a highly resistant material, perfect for this type of watch. I love to use the watch myself for cycling, but it works just as well with a casual smart outfit.

The Endurance Pro Collection with colourful rubber and ECONYL yarn NATO straps
We know that this watch was inspired by the Sprint timepiece from Breitling’s heritage – can you tell us a little about that watch and why you chose this in particular as the inspiration for the Endurance Pro?
The beauty with Breitling is that we have an incredible history and a phenomenal back catalogue. In the seventies, we had a watch called Sprint. It was also very light, very sporty and colourful. So this was the inspiration, but of course, for 2020 things are different from what they were in 1970. We kept the same spirit – young, dynamic, and sporty, but created a modern watch. Interestingly the same client buying an Endurance Pro could also buy a Chronomat, but he will wear it for different occasions.
Is there an era of Breitling’s history that you find yourself drawn to?
I loved the seventies style and the capsule collection we did with TWA, Pan-Am and Swiss Air. But I also love the sixties. The Superocean Heritage 57 is very much inspired by the sixties – The Beach Boys – that kind of mood. I think many people love this era because it stands for the ‘good old days’. Today we have many crises, wars, revolutions, political turmoil etc. and thinking of this period, you are under the impression that the world was in good shape and people were very happy. They weren’t overloaded with news and of course, there was no coronavirus. We will see in five or ten years the effect it has had; especially on younger people. We only have one life so let’s try to enjoy it as much as possible.
We have seen many exciting Breitling Squads introduced over the past few years and today we have the new triathlete squad – what do you look for when you’re searching for new squad members?
We always wanted to be different and we are a casual brand, so we don’t want to go into traditional sports like tennis, Formula 1, golf etc. Right from the beginning, we looked at lifestyle sports like surfing. Now we have added triathlon to our portfolio and it is a fast-growing sport. Everyone cycles swims or runs, so it makes us approachable. And that’s what we want as Breitling. We want to be cool and relaxed, not formal in any way.
I admire these sportspeople because first of all, they are super disciplined. To be at that level in any sport, you need to be disciplined, a great team player and you must not panic. I like to recruit sporty people who have been in a competition because they bring these qualities to the brand. When I cycle with my friends, we would never leave someone behind, we do it together, it’s a great experience. Also, these kinds of sports are good for your immune system, so go for it!
What is a squad that you would still like to bring to the Breitling family?
Well, it will be our ladies squad that will announce later this year! It’s a great squad. We are going to launch another ladies watch in October and we have a great new female ambassador. I’m really looking forward to that, as the product line is very exciting.

Endurance Pro with an orange inner bezel and rubber strap
Last time we spoke a lot about women’s watches – how has the launch of the women’s novelties been and what’s next for women at Breitling?
When you look at the ladies market, which is in fact 60 per cent of the overall market, you have four or five classics and that’s it. The mistake that brands often make is to just reduce the size and try to create a watch that looks feminine. With the Navitimer 35, we took the pearl bezel, a very strong element from the 1960s, which is feminine but also very distinctive and different, and the line is doing extremely well. Interestingly, especially the more expensive watches – gold and steel, diamonds, mother-of-pearl – are doing great. It’s one of our top sellers all around the world.
There is a discussion of whether ladies want a watch designed for them and whether they do want a smaller watch – what are your thoughts on this?
Women are just as versatile as men. You have women with small wrists who prefer smaller, more elegant watches and then you have tall women with larger wrists who want big watches. So we need to have everything. We know that many women are wearing a Navitimer for example, but we need to have smaller sizes. The Navitimer 35 wears very big so it looks quite large on the wrist even though it technically isn’t the case, so that works very well in both Europe and Asia.
How do you think this year has raised greater awareness on sustainability and are there any actions Breitling will take concerning this that you hadn’t already planned for?
I truly believe that this crisis will have a major impact on consumer behaviour, especially that now the economic consequences of the lockdown will come into play with higher unemployment occurring. What was cool in the past, might not be that cool in the future. Without any market research, Breitling intuitively became inclusive in the way we communicate and interact as well as with the sports and partnerships we relate to. Our squad members are presented in a casual way, our boutiques have an inclusive design. We have had several initiatives; the work we do with fighting against plastic in the oceans with our surfer squad, supporting the Solar Impulse Foundation of Bertrand Piccard and more; I think these are very important initiatives. Even though we can’t change the world, we need to do the maximum we can in our sphere of influence. Our clients have leverage, so through them, we can raise awareness.
As an expert in the industry, what are your expectations on the recovery of the watch industry post-COVID-19?
First of all the market is still there. You have a population of 7-8 billion people. Within the Swiss watch industry, we’re talking about a couple of million timepieces made each year. So there will always be clients. The point is, I believe we will see consolidation and concentration on fewer brands. The winning brands will be the ones who are embracing the new values that I mentioned. So obviously Breitling will be part of this. But some others will go through a very tough time. But the market is there, people will continue to buy, we already see it. People are travelling less so there is more disposable income, they still want to catch up with their purchases and that is the difference between us and some other industries. Take a pizzeria for example, after the confinement you’re not going to eat double the pizzas – those sales are lost – but you can postpone buying a watch. So people will still buy but it will just be two or three months later. That’s the difference between us and other industries.

Endurance Pro with a red inner bezel and Outerknown ECONYL yarn NATO strap
What is a lesson that you’ll take away from this year or something that you think has changed positively?
I’ve learnt that I have a great team! We the management are shareholders ourselves and I was very happy about the sense of responsibility from everyone throughout the lockdown. There were great improvisations and smart-thinking. What I’ve also learned is that the world is and will always be in a constant change for the good or the bad, but you need to have the intellectual flexibility and reactivity. Otherwise, you will be wiped out.
The stores are a key part of Breitling’s universe – how has the reopening of stores across the world been so far and what are you doing to entice customers back to the boutiques and how have online sales been over these months?
We still have 10-15 stores closed currently. We have some stores that are not performing so well at the moment due to lack of tourism. We have some stores in cities like New York where no one is visiting because of the situation. But we have some phenomenal performances in countries like France, Germany etc. and I know that we have gained market share during this time. Luxury goods are not spontaneous buys; they are things you really think about. There is a process: you want the watch, you check the comments about it, you go to blogs and learn about the product and only when you’re ready, you finally go into the store. It takes a while. The restart for our boutiques has been very good and we are confident.
What about online sales?
What we did throughout COVID-19 was that we engaged a lot with our retailers. With many of them, we do their fulfilment. So if they sell a watch and they don’t have the logistics centres, we have a system that we can now do the shipping for them. This allows more flexibility. So we now have 800 retailers in our online network, which is amazing. It has been growing but still, it’s only 10-12 per cent of the total sales. It’s still not the same as in other industries where you have a much higher percentage. How it will play out – I have no idea. But I still believe it’s very essential to have a 360 experience; to touch the watch, talk to someone about it, try it on your wrist etc. and that has to be physical. People are spending a lot more time now at our stores because of the atmosphere we have created. Which is great. I’m not sure that e-commerce can replace physical stores.
Geneva Watch Days is a new format and we also saw the Dubai Watch Week earlier in the year which was a great success – What are your thoughts on the future of watch fairs going forward?
There are a few different elements. First of all, you have the costs. Nobody is ready to pay the costs we used to pay in the past for fairs because it doesn’t make sense. You see this by the way, in the car industry as well. I don’t think car manufacturers are ready to pay for large exhibitions anymore. The second issue is: what do you need a fair for? We don’t need a fair to sell watches. For press? We could communicate with the media via different channels.
Still, I believe that fairs should be a platform for communication and for cultural exchange. So if you asked me: would Breitling participate in a kind of big family gathering where the whole watch industry would be in Geneva to celebrate? Yes of course, because we are part of the family. But it needs to be done within a reasonable financial frame.
Breitling is a much-appreciated brand in the Middle East – what can we expect to see in our region for the rest of the year and into 2021 and can we expect to see you any time soon?
I will be on the first plane going to Dubai! I love the UAE and the region. We’re very active also in Saudi Arabia where we have opened three boutiques. We have renovated our boutiques in Bahrain and Kuwait. We have a flagship store in Dubai Mall, which is doing very well. It’s a shame to see what is going on in Lebanon. When I was very young I worked as an Area Sales Manager for in the Middle East, so I have a strong emotional attachment to the region and as you know strong roots in the region. Many Sheikhs wear our watches and are passionate about aviation.

Breitling Triathlon Squad
What is a message you would like to send to your friends and clients in the Middle East?
I invite them to go see the new products! The Chronomat, the ladies lines, these are all fantastic products and they are new in terms of design and very high quality. I don’t know anyone today who doesn’t like at least one or two models from our range. Since we cover so many areas, I think everybody will find something they love within our brand.
What is something that you still want to do with Breitling that you haven’t had the chance to do yet?
Many things! I don’t want to give away too many secrets but there are many things we can do. In the watch segment, we have further ideas, especially with women’s. I wake up with an idea every morning! I get inspiration all the time.
Elie Saab presented his Fall/Winter 2020 Haute Couture collection today via a beautiful digital presentation set in Lebanon. It was a tribute to his home country, in particular the city of Beirut, a place that he will always call home.. Finding such beauty at times of crisis is what we all need at the moment.
“The beauty of Beirut is beyond words. Suspended somewhere between fantasy and reality, the city is a feeling, an experience, a lasting impression.” Said the show notes to this virtual presentation.

The essence of Beirut and its strength is represented in every silhouette he materializes and in every eternal woman he celebrates. Elie Saab designs with the city, its vibrant cultural imaginary and its rich artistic heritage in the forefront of his mind.

Unveiling this Exclusive Haute Couture Collection in the aftermath of the devastation that recently befell the Lebanese capital was key for the designer. He owes Beirut a defiant act of hope.

Only too familiar with the instability of loss as a Lebanese, the couturier intuitively knows the strength in being able to lace together realities that inspire the imagination. In this whimsical new collection, he invokes the courage and strength that allows Beirut to triumph over and over again.

In a time when humanity is forced to slow its rhythm, Saab decided to take a moment to find root in the soothing pace of nature. The Lebanese designer calls on the renewing energies of the elements to bring into being an enchanted world that endlessly blossoms and forever blooms.

Inspired by the soft colour palettes of a celestial sunrise, rich textures from the bounties of the earth and lines of calm flowing waters, Saab presents a collection of beautiful divinities that embody the essences of his most beloved Beirut.

Delicate whispering blues, blush pink muslins, glistening muted golds of the effervescent sun, gentle green of the undergrowth, create a colour palette of romance and femininity.

Like a subtle silk thread of morning mist, the elegant models gradually emerge, playing hide and seek between the transparency and shadow of organza trees. They are free to move and dance in organic silhouettes, exploring the vibrancy they are a part of as they transform and flourish. Some take flight as airy feathered wings catch the soft breeze while others cascade into landscapes of embroidered tulle.

The iridescent bride shimmers in the tones of renewal, mirroring the enchanted wood over which she reigns. In her gentle armour of silver strength, her feet barely touching the earth as she gracefully glides forward, courageously illuminating a trail into the foliage.
Everything in this world seems fantastical and unreal, yet it is all so realizable. This is Elie Saab’s intent, to paint a path onward, a way for his Beirut to shine forward. For it is the ability to dream that gives breath to hope, to a future full of possibilities.