LOEWE Perfumes has announced the launch of LOEWE SOLO Elixir, a new addition to its renowned LOEWE SOLO fragrance family.
This latest release forms part of the brand’s “Botanical Rainbow” collection, offering an elevated interpretation with an exceptionally high concentration of essential oils.
Inspired by the serene beauty of a sunset, the LOEWE SOLO family embodies a harmonious blend of grace and balance. LOEWE SOLO Elixir Eau de Parfum (EDP) reimagines the original fragrance with intensified aromatic, floral, and ambery notes. The composition features a medley of lavender, jasmine sambac, mandarin, and orris, enriched with the warmth of nutmeg, cinnamon, olibanum, and patchouli. At its core is an element of LOEWE Accord, a unique note crafted by the brand’s perfumer, derived from the resinous scent of the Spanish Rockrose wildflower, reflecting the essence of LOEWE’s fragrance DNA.
LOEWE SOLO Elixir is presented in the house’s signature rectangular glass flask, finished in a gradient of burnt umber. This design pays homage to the rich and warm hues of the original fragrance. Completing the bottle is a tactile wooden cap made from wenge, symbolising the collection’s artisanal craftsmanship and natural inspiration.
The release of LOEWE SOLO Elixir expands the “Botanical Rainbow,” a collection of nine iconic fragrance families characterised by vibrant colours and unified by a block-shaped bottle design conceptualised by Jonathan Anderson. This collection underscores the brand’s commitment to nature, craftsmanship, and the celebration of individual expression through scent.
LOEWE SOLO Elixir is now available through selected retailers and LOEWE boutiques worldwide.
