Luxury Brand Loro Piana Reinvents its Suitcase Stripe

Lindsay Judge   |   12-08-2020

Loro Piana presents a range of clothes and accessories that celebrate the iconic Suitcase Stripe.


The Loro Piana Suitcase Stripe represents a remarkable moment in the brand’s history and savoir-faire. Its distinctive multicoloured stripe pattern in brown, red and yellow adorned the Loro Piana sales representatives’ suitcases that were used to carry textile samples between the 1970s and the 1990s, to sell their wares.



Handcrafted by artisans, the suitcases were designed to be instantly recognisable amongst the brand’s competitors and became known to be the carriers of Loro Piana’s exquisite materials.


This season the Suitcase Stripe returns with a collection of accessories featuring the same unique design from all those decades ago.



The brand’s classic Tote Bag made from linen and cotton canvas is the hero product of the collection. It has two multi-coloured distinctive stripes all the way around. This bag first appeared in the 1940s as a sailing bag but has remained popular throughout the following decades. The Suitcase Stripe Tote Bag is available in various sizes, colours and materials.



The stripes are also present on V-Neck Ponchos, made in cashmere or silk with a grosgrain band or cotton and linen finished with a fringed trim. Both are perfect for a summer getaway.


Elsewhere the Suitcase Stripe is applied to a cotton town, Panama hat and Espadrillas.



These nautical-inspired accessories will make the ideal holiday essentials, wherever you’re travelling this summer.