Louis Vuitton has announced that its Cruise 2026 show will take place on 22 May 2025 at the Palais des Papes in Avignon, France.
The historic venue, a UNESCO World Heritage site and one of the most significant Gothic palaces in the western world, will host the event for the first time.
The show forms part of the brand’s ongoing tradition of presenting collections in architecturally significant locations. Nicolas Ghesquière, Artistic Director of Women’s Collections, selected the Palais des Papes to highlight both the cultural richness of Avignon and the landmark’s historical importance. Built from 1335 under Pope Benedict XII, the site spans 15,000 square metres and features 25 public spaces. It is also a key venue for international cultural events such as the Festival d’Avignon.
In line with its commitment to supporting local heritage, Louis Vuitton will contribute to a lighting project aimed at enhancing the monument’s architectural features and improving safety around the surrounding square. This includes illuminating several nearby historic buildings.
The Cruise 2026 collection will be available in Louis Vuitton stores globally from November 2025.
