LVMH has announced that it will buy Christian Dior for an approximately $13bn. The deal means that LVMH, already owner of Parfums Christian Dior, will take ownership of the whole of the Christian Dior brand; including its haute couture, men’s and women’s ready-to-wear, leather and shoes business.
Image: Christian Dior AW17 womenswear RTW show
The company has announced that its plan is to integrate the entirety of the Christian Dior brand into the luxury group in order to strengthen its fashion and leather goods divisions. The move will fuse together the whole Christian Dior brand, meaning there will be further opportunities created between Parfums Christian Dior and Christian Dior going forward.
Image: the newest fragrance from Parfums Christian Dior – J’Adore Injoy
The move will be made through a simplified public offer by the Arnault Family Group for Christian Dior shares that will involve both the trade of cash and Hermès shares. Christian Dior has reported impressive increases in both revenue and profitability over the past five years, and Bernard Arnault, chairman and chief executive of Arnault Group, said the deal demonstrated the commitment of the Group to LVMH and its brands.
Image: Dior Homme AW17 menswear RTW show
The proposed offer is expected to be filed by the end of May, and the acceptance period to last approximately three weeks.
