A New Immersive Art Experience Is Coming To Dubai

Lindsay Judge   |   31-05-2021

Infinity des Lumières and Dubai Culture Arts Authority (Dubai Culture) have joined forces to open an Immersive digital art centre later this year. The centre will present a fusion of cutting-edge technology and brilliant artistic expression.


The partnership will mark the beginning of a new era of digital artworks in the city and will help to elevate this unique experience in the country.


Infinity des Lumières, who create digital art experiences, aim to develop a niche community where tech-driven artists have a place to gather and innovate. The art centre also seeks to create a platform where digital artists can present their creations for the world to marvel.


When the centre opens later this year visitors will be able to experience a multi-sensory journey as the arts of Van Gogh, Dreamed Japan, and Verse come alive before them. Spread over an impressive 2,700 square metres, Infinity des Lumières has created an innovative, technology-driven art and cultural platform using 130 projectors, 58 speakers, and an incredible 3,000 HD digital moving images.


Infinity Des Lumieres – Dreamed Japan


In addition, Infinity des Lumières is also home to the largest digital facade in The Dubai Mall – a magnificent art projection with a total display area of 200 square metres – where mall-goers will be captivated with living dynamic art. The centre will also feature a boutique, where art lovers can revel in an exquisite collection from the region and beyond.



Hala Badri, Director General of Dubai Culture, said: “Infinity des Lumières is a new and innovative experience in the world of technology-based arts in the GCC, and its launch in Dubai is an addition to the emirate’s thriving creative scene. At Dubai Culture, it is our pleasure to be supporting such a pioneering centre via our partnership through which we seek to strengthen the emirate’s position as the city of the future and an incubator for talents and creative entrepreneurs.”


Catherine Oriol, director of Infinity des Lumières follow with: “Dubai is a vibrant and vital crossroads for an incredibly diverse variety of industries, and we are honoured to receive Dubai Culture’s support for the art centre. Infinity des Lumières is a dynamic, innovative and engaging multi-layered cultural platform for people to encounter art, experience it in a new way, and radically change the approach to art appreciation. Through this partnership, we solidify our commitment to elevate the emirate’s portfolio by bringing our world-class expertise to the region and delivering a superior art and culture experience. With the support of Dubai Culture, we look forward to creating a strong local platform for Arab talents in the near future.”


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