Shiseido has unveiled, WASO, a Japanese-inspired skincare collection that’s designed for young adult skin. WASO is an opportunity to take daily skincare regimen back to basics.
“Skincare crafted with respect for nature, for the beauty that exists within all of us.”- as defined on the press release.
What’s WASO?
WASO is inspired by the Japanese food tradition of washoku, which is known throughout Japan for promoting health and beauty. It is formulated with nature’s best ingredients, and unlike most skincare formulations, in order to mix the ingredients, the botanical cells have to be crushed. To help your skin to absorb all the good ingredients, Shiseido has created a unique Whole Cell Release System that separates botanical cells to protect the nutrients from getting damaged or lost.
Explore the Shiseido WASO lineup of skincare products in the gallery above.
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