NET-A-PORTER announces a social-first digital beauty festival Beauty Of You.
The online festival will bring together some of the world’s renowned beauty experts who will share their knowledge, tips and advice to the Net-A-Porter community worldwide through a series of live events and videos.
The multi-platform digital beauty festival will feature exclusive content including tutorials, storytelling and live events which will be published across all NET-A-PORTER channels from today (Monday 11th January) until Monday 25th January.
Experts taking part in the two-week programme include Miranda Kerr, Charlotte Mensah, Dr Barbara Sturm, Tina Craig, Tata Harper, Marianna Hewitt, Camila Coelho, Sarah Chapman, Katie Brindle, Dr Rose Ingleton and Mali Thomas.
Highlights of the digital event will include a fully shoppable IGTV experience ‘Call The Expert’ social franchise, IG Live, Reels, TikTok, as well as one-off private events for VIP customers and friends of the brand.
The full schedule will be published on the dedicated ‘Beauty of You’ hub: https://www.net-a-porter.com/en-gb/campaigns/beauty-of-you.