Armani Privé Presents Autumn/Winter 2025–26 Haute Couture Collection: ‘Noir Séduisant’

Emma Hodgson   |   09-07-2025

Giorgio Armani revealed the Armani Privé Autumn/Winter 2025–26 Haute Couture collection this evening in Paris. Titled “Noir Séduisant” (Seductive Black), the collection centres on black as a versatile and expressive medium, embracing black’s full range of shades, textures and stylistic potential.

Armani, long known for his minimalist aesthetic, continues his exploration of black as both a graphic and symbolic force. The runway featured flowing dresses adorned with brightly coloured embroidered inserts, along with updated interpretations of tuxedos and tailcoats. Sculptural jackets were styled to be worn directly against the skin, while sharply tailored blazers were paired with white shirts, bow ties and slim-cut trousers. This combination reinforced the collection’s central tension between structure and softness.

Overall, Noir Séduisant continues Armani’s legacy of refining and reinterpreting couture codes. With its precise tailoring and careful attention to detail, the collection reinforces the idea that black, far from being a neutral or background shade, can be the main vehicle for elegance, seduction and artistic expression. 

The runway featured flowing dresses adorned with brightly coloured embroidered inserts, along with updated interpretations of tuxedos and tailcoats. Sculptural jackets were styled to be worn directly against the skin, while sharply tailored blazers were paired with white shirts, bow ties and slim-cut trousers. This combination reinforced the collection’s central tension between structure and softness.

Key garments included long, sinuous dresses made of velvet and metallic silks, which were further enhanced by sheer plastrons, oversized bows and bracelet-like cuffs. These elements gave the designs a sense of subdued splendour. Pavé crystals and gold linings were used sparingly but deliberately, introducing discreet flashes of light and contrast.

Armani’s use of texture was a defining feature of the collection. By layering velvet against metallic silks and using crystal detailing, the designer created what he describes as a “special luminosity” within the black palette. This contrast was central to the collection’s identity, showcasing how opposites can coexist harmoniously.

armani.com

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