FENDI has announced the opening of its latest boutique in Riyadh, located on the ground floor of the Solitaire Mall.
Spanning 290 square metres, the space was designed by FENDI’s in-house Architecture Department and incorporates local patterns and materials while staying true to the Maison’s identity.
The boutique’s entrance features arches crafted from Travertino marble, drawing inspiration from Ancient Roman architecture.
Inside, the design merges plush furnishings with marble details and refined textures, offering an immersive shopping experience.
The store presents FENDI’s Men’s and Women’s Spring/Summer 2025 collections alongside select pieces from the FENDI Casa furniture range. Seasonal hues contrast with the grooved Travertino marble walls, which subtly display the Maison’s Pequin stripes motif.
A central focus wall made from Patagonia marble showcases handcrafted amber-coloured textured glass shelves, highlighting FENDI’s iconic Peekaboo and Baguette bags.
On either side of this feature, dedicated sections display Women’s leather goods to the right and Men’s to the left, both framed by niches adorned with FENDI’s signature motifs. Travertino marble columns featuring the AStUCCio pattern, crafted by the FENDI Fur Atelier, accentuate the space.
The Women’s Ready-to-Wear and Shoes area uses a soft palette of ivory, pink, and champagne tones. Products are displayed against a Travertino wall with engraved FF logos, accompanied by FENDI Casa seating in Spiderman Crystal marble with champagne-toned coffee tables. In contrast, the Men’s section incorporates earthy colours, Blue Roma marble, and dark brown leather armchairs by FENDI Casa.
A VIP room, enveloped in Red Travertino marble, provides a private shopping environment. Notable features include a custom Fur Tablet depicting the Riyadh skyline, created by the FENDI Fur Atelier. The room is furnished with plush velvet seating from FENDI Casa and illuminated by the Parisienne Montmartre floor lamp by Régis Botta.
