Isabel Marant revealed a menswear collection with oversize proportions combined with structured pieces, knitwear and cozy fleece pieces for SS24.
The show took place as part of Men’s Fashion Week, in the French capital.
A key focus in the collection was the oxymoronic placing of contrasting ideas and oppositions.
Graphic patterns were placed against organic prints, while bright hues of yellow contrasted with monochromatic shades.
The result was a changing urban silhouette, inspired by the blurring of workwear and sportswear, creating a hybrid allure.
In the gig economy and post-pandemic world, it’s likely that the trend is here to stay.