Starring supermodel Karolina Kurkova, this campaign is called ‘Dress from the feet up’, with the social hashtag #JustaddSole.
The campaign focuses on and supports the shoe category, making NET-A-PORTER the global destination for shoes and allowing them to be known for the best edit of shoes to wear whenever, wherever and whatever your style.
“Everyone knows that I dress from the feet up. It is always about the shoes, and then I work it out from there. I’m a high-heel girl but after moving to New York a year ago, I started wearing flats. At the moment I’m in love with my Gucci loafers; they’re my little obsessions.” – Sarah Rutson, Vice President of Global Buying, NET-A-PORTER.
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