Breitling has unveiled a new Chronomat Ladies Watch and a brand new Spotlight Squad starring Charlize Theron, Misty Copeland, and Yao Chen.
The new watch, which is available in two sizes and multiple colour combinations was unveiled via the latest Breitling Webcast summit, hosted by CEO Georges Kern.
The new Chronomat 36 and 32 collection embodies flair, confidence and an active lifestyle. An elegant watch that can be worn every day but also adds some glamour for special occasions.
While its roots are in the 1980s, this forward-looking timepiece is dedicated to innovative women of today who are reshaping attitudes and challenging stereotypes.
Sporty yet elegant, this modern-retro-inspired watch easily takes its wearer from business meeting to the beach – and everywhere in between.
George Kern, CEO of Breitling said: “Our inspiration for this new collection is the Breitling woman herself, as represented in our #SQUADONAMISSION campaign: a woman of purpose, action, and style who’s at the top of her game.”
The watches feature Breitling’s iconic Rouleaux bracelet with a butterfly clasp and they are COSC-certified as well as being water-resistant up to 100 metres.
They are available in an array of metal cases: cool stainless steel, goes-with-everything bi-colour, or luxe 18 k red gold. Women craving extra sparkle can opt for diamond-set bezels and indexes.
The Chronomat Automatic 36 is powered by the Breitling Caliber 10 with a reserve of about 42 hours. There are ten versions to choose from, with special lacquered dials in white, pale green, midnight blue, or copper.
The Chronomat 32 runs on the Breitling Caliber 77 and has a battery life of three to four years. It comes in seven versions, with white or midnight blue dials.
To mark this exciting launch Breitling presents its new Spotlight Squad featuring Oscar-winning actress Charlize Theron, ballet dancer Misty Copeland and Chinese TV and film actress Yao Chen.
This new squad continues Breitling’s #Squadonamission campaign and features three women at the top of the game who embody the spirit of this watch.
Georges Kern said: “Who better than Charlize Theron, Misty Copeland, and Yao Chen to turn the spotlight on major global causes as they redefine what it means to be a strong woman? The three leading stars are known for being fierce and pushing boundaries. What binds them together is the Spotlight Squad and Breitling’s dedication to change, diversity, and reshaping the world we live in.”
The new ladies Chronomat watch is now available online and at Breitling boutiques worldwide.