David Beckham has stepped into the world of grooming with his new line in partnership with L’Oreal called House 99.
The 21-piece grooming range includes moisturisers, shaving creams, haircare, bodycare and beard oils with the 99 symbolising the year he married Victoria, had his son Brooklyn and celebrated one of the most successful years in his career playing for the football club Manchester United.
“For me, grooming is not only about how you look, but how you feel. It’s about being comfortable, trying new things and shaping your next look,” he said in a statement. “I created House 99 to give people the inspiration as well as the right products to experiment and feel completely at home doing so. House 99 is here to support men, to give them the tools they need to create whatever look they are going for.”
Launching today in London, the range will be available across 19 countries worldwide form March 1.