Supermodel Gigi Hadid has been announced as the new global ambassador for Rabanne, for the house’s “Million Gold For Her” scent.
Discussing the launch the house said “Marking a pivotal moment in the maison’s fifty-eight-year history, Million Gold For Her is the first in a visionary new fragrance universe designed to awaken an all-powerful femininity defined by glittering gold success.”
Meanwhile, Hadid said “Million Gold For Her reminds me of how Rabanne feels as a brand. It is powerful and beautiful, with rose, lavender and a salty mineral musk undertone. I love the balance. I think that a lot of my personality has masculine tinges to it, so I Iike the mix of feminine and masculine elements in a fragrance.”
Million Gold for Her will be available from the 1st of September in Sephora Middle East, and the 1st of October regionally.
