For 150 years Shiseido has combined the best of science with cutting-edge technology to reveal your inner and outer beauty.
This ethos celebrates 150 years as the brand marks this landmark moment with an exclusive collection.
Inspired by some of the brand’s most iconic products a new special edition collection also shares that brands commitment to innovation, design and science. Using special 3D software the brand has been able to recreate the original design of some of its most memorable products from its early days.
Each of these products symbolises heritage, innovation in motion and the future.
Eudermine 150th Anniversary Edition features the Original arabesque design inspired by the 1897 glass bottle. It features prismatic colours and a carton made of paper from sustainably managed forests for the legendary lotion, known as “Shiseido Red Water”, which marked Shiseido’s first steps in cosmetics.
The Ultimune Power Infusing Concentrate 150th Anniversary Edition is inspired by Shiseido’s best-selling serum. Encased in an iconic bottle the new formulation of this product is designed to strengthen vital flow and inner defences for healthier, more vibrant skin than ever.
And the third and final product in the exclusive collection, the Ultimune Power Shot
150th Anniversary Edition features a lightweight concentrate, anti-ageing serum. This is powered by the ImuGeneration150TM Technology, infused with Ultimune’s potent ingredients in a 15X concentration.
The collection will be available for a limited time at Shiseido stores and online.
