Mohammed Ashi has returned to Riyadh to stage his first fashion show in his hometown to celebrate the city’s first-ever Fashion Week.
Taking place this evening, the the one-night-only event, the designer will debut his new collection, entitled “8pm: An Evening in Riyadh”, which according to the house “conjures the beauty of the desert by night, translating the evanescence of moonglow, the shimmer of stars, and the dunes’ graceful curves into an opulent collection of evening wear looks.”
Over the last fifteen years, Ashi has made his name in Paris and on the international fashion stage. The designer made history this summer as the first Saudi designer on the Paris Haute Couture Week calendar, having officially been accepted into the esteemed Federation de la Haute Couture.
For Ashi, “8pm: An Evening in Riyadh” represents not just a homecoming, it is a love letter to his native city, his loyal clientele, and to all those who have supported him in his brand from the outset.
Burak Çakmak, CEO of the Saudi Fashion Commission, said: “Mohammed Ashi has already made history as the first Saudi designer to join the ranks of haute couture. As a leader in Saudi fashion, we are incredibly honoured to invite him back to Saudi during another historical moment in time – Riyadh Fashion Week.”
Taking place for the first time between 20-23 October 2023, Riyadh Fashion Week is a platform designed to support Saudi’s emerging fashion sector, connecting Saudi brands with local and international audiences.
