Emirati Women’s Day: Latifa Al Gurg, Founder of Twisted Roots

Lindsay Judge   |   27-08-2021

Latifa Al Gurg, Founder of Twisted Roots on the journey of Emirati women so far and what it means for the future.


What does celebrating Emirati Women’s Day mean to you?

It’s a chance to celebrate all the strong women who have contributed to building and sustaining this great nation.


How would you assess the journey of Emirati women so far in terms of their achievements?

Emirati women have always been women who make great contributions to society and the community; however, their accomplishments and achievements of recent times have been exceptional and unrivalled.


What is your biggest achievement so far?

Life is a journey so I believe in always growing and evolving. However, at this point, I would have to say my three children who inspire me and support me every day would be my biggest achievement so far.


As an Emirati woman what do you still aim to achieve?

There’s always something else to achieve. I have so many things to look forward to and I’m excited to see what new paths are awaiting.


What is your personal motto?

Life is a journey, learn from every experience.


Who is a woman that inspires you?

A woman who is confident in her own skin and is committed to a journey of growth.


What is a message you would send to Emirati ladies on this day of celebration?

Build a strong understanding of your identity, goals and pathways. The stronger your foundation, the more enjoyable the journey.