Emporio Armani’s new Spring/Summer 2026 menswear collection was unveiled last night in Milan.
The new collection explores introspection and identity and reflects a return to the designer’s core aesthetic, with a focus on cultural curiosity and the nuances of self-expression through clothing.
The SS26 collection introduces updated silhouettes and attitudes that reflect Armani’s long-standing appreciation of other cultures. It draws heavily from African motifs and craftsmanship, incorporating geometric patterns, local textures and artisanal details into a wardrobe designed for the modern man.
Key pieces include soft jackets often worn directly against the skin, wide-legged trousers and long tunics. The garments feature fabrics such as crepe and linen, presented in both rough and fluid forms. Colour treatments evoke the visual narrative of a life lived under intense sunlight, using cold-dyeing techniques to produce shades like sand, soil and red earth, with accents of steppe green, deep violet and desaturated red.
The collection’s surface designs are informed by Moroccan mosaics and Berber tents, while smock stitching references ritual tattoos. Embroidery using dense beadwork and silk thread forms rhythmic geometries and representations of infinity, further reinforcing the cultural influences that underpin the line.
Accessories play a prominent role, with woven slippers, straw hats and small headdresses making notable appearances. Soft, oversized bags complement the fluidity of the garments, while necklaces and charms reinforce a desire for adornment that is presented as instinctive and vital rather than superficial.
The show opened with a segment featuring EA7 Emporio Armani, capturing a moment of movement through desert wind, setting the tone for a collection that marries tradition with modernity and emotion with utility.
Emporio Armani’s SS26 menswear offering continues the brand’s exploration of global identities and timeless design principles, reimagined with lightness and fluidity that remain unmistakably Armani.
