Italian tennis star Matteo Berrettini introduces pieces from his new Boss collaboration and stars in a new campaign.
Hugo Boss has collaborated with Italian tennis player, Matteo Berrettini for its latest collection that is clean, modern and fresh. Matteo Berrettini has appeared in numerous tournaments wearing Hugo Boss from the Boss Open in Stuttgart to the Cinch Championships in London, and will arrive at Wimbledon wearing these latest collection pieces, on and off the court, that will capture the capsule that he co-created with the brand.
This collection includes active, performance-driven designs that are essential for sport, movement and relaxed days courtside, with iconic Boss colours and additional shades of blues. Offerings include polo shirts, lightweight jackets, shorts, socks and caps, the black and white stripes, sharp lines and printed logos create a stylish striking effect that is both sleek and sophisiticated.
As a Boss brand ambassador, Matteo is also the star of the collaboration campaign video. In this campaign, Matteo captures the spirit of the collection as his inspires other with his strength and determination, embodying the idea of ‘being your own Boss’.
The collection is now available online and in stores.
