PRADA TAKES OVER NEW YORK CITY FOR A COLOURFUL AND ADVENTUROUS CRUISE RUNWAY PRESENTATION.
Set within Prada’s New York headquarters, a former piano factory, Miuccia Prada found the location for her first ever presentation of a resort collection. With an A-list guestlist, the designer had a goal of getting this show noticed on a grand scale and she did just that.
After touching on it in the fall/winter 18 collection Prada flashed backed to the nineties once again with designs that were reminiscent of the iconic Glen Luchford’s Prada featuring Amber Valletta. With archival collections an ever-popular trend with millennials, it seems Prada was looking to bring back the heritage of the brand from that era, moving it into the forefront for the younger generation.
Inspired by the techno-modest era of the ‘90s, there were geometric prints, delicate fabrics and tailored shapes. Featuring an athleisure touch with the typical mix and match of minimalism and maximalism. Designs were introducing a series of short-sleeved turtlenecks, narrow-waisted silhouettes and heavy gauge tights.
“It’s a kind of fantasy of reality” Miuccia Prada said of her multi-coloured collection backstage. The muted yet vibrant palette of funky patterns, including oversized trapper hats with frill details and the ever-essential presence of the logo, gave the flamboyant collection the perfect balance for trans-seasonal dressing.
