For four days this December, Hermès will unveil a one-of-a-kind immersive experience in Bahrain, inviting visitors to explore the artistic and cultural world of its celebrated publication, Le Monde d’Hermès.
Set against the scenic backdrop of the Marassi Al Bahrain Promenade, the kiosk pop-up will be open to the public from 12 PM to 10 PM, from 4th-7th of December, welcoming guests into a realm where creativity, storytelling, and craftsmanship harmoniously intertwine.
This year’s Le Monde d’Hermès delves into the annual theme, “The Spirit of the Faubourg”, celebrating the essence of the house’s birthplace at 24 Rue du Faubourg Saint-Honoré, Paris. Visitors can explore this concept through imaginative narratives, stunning imagery, and curated activities that reflect the maison’s artistry and legacy.
The kiosk itself, inspired by Parisian newspaper stands, offers an enchanting journey into the Hermès universe. Guests will meet whimsical characters such as Mr. Kiosk, the Diver seeking lost treasures, and the Explorer, a nod to the legendary voyages of Émile Hermès. Adding a personal touch, an on-site artist will create hand-painted illustrations on fans, while the Oracle tantalises visitors with tarot readings offering wisdom and inspiration.
More Than a Magazine
Since its inception in 1973, Le Monde d’Hermès has been more than just a magazine; it is a canvas of stories, designs, and conversations. Published biannually in 11 languages with a print run of 600,000 copies, it embodies the house’s commitment to innovation and artistic excellence. Each issue brings together an editorial team, artists, and writers who collaborate to craft a narrative aligned with Hermès’ métiers and vision.
The latest edition explores the inexhaustible creativity of the Faubourg, blending dreamlike elements with the practical elegance Hermès is renowned for. Visitors to the kiosk will be among the first to glimpse these collections, which span the house’s 16 métiers, from leather goods and textiles to jewellery and homeware.
Interactive Experiences for All
The Bahrain kiosk promises a multi-sensory journey for attendees. From engaging with captivating tales to enjoying music and culinary delights, the pop-up is designed to delight and inspire. A charming flower cart offers take-home treats, including a complimentary copy of Le Monde d’Hermès.
This event marks the kiosk’s latest stop in a global journey that began in Prague in 2021 and has since enchanted audiences in cities like Abu Dhabi and Doha.
For those passionate about luxury, craftsmanship, and culture, this is an experience not to be missed. As Hermès continues to honour its legacy through creative innovation, the Bahrain kiosk offers a unique glimpse into the maison’s past, present, and future.