Model Hailey Baldwin is set to release a special collaboration with Australian beauty brand ModelCo in November. The collection will be called Hailey Baldwin for ModelCo, and it will include a range of Baldwin’s signature go-to beauty products. She said: “I have always loved the world of beauty and was thrilled to be given the chance to show my creativity. I love that my fans can now create my personal beauty style.”
The 19-year-old has created the line specifically with taking selfies in mind. We’re not sure exactly what that entails quite yet but we will soon find out. Baldwin has created a special hashtag for the collaboration called #TheBeauty Squad. She added: “My product range is affordable, accessible and combines quality and femininity for a photo-finish inspired look and feel. Think filter-esque hues, sleek packaging, and premium formulas.”
