Roger Vivier launch exhibition comes to the Middle East

  |   12-04-2016

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[Photo: designer Roger Vivier by photographer Ian Parick]

The Parisian luxury accessory Maison partners with Al Tayer Group to announce the opening of Roger Vivier-Icons Connected, a travelling exhibition that pays tribute to the memorable story of legendary shoemaker, Roger Vivier (1907-1998) from the 1930s until today. The exhibit will present accessories that best represent the luxury brand’s history alongside iconic images and vintage pieces that capture this famous Parisian accessories Maison’s most celebrated milestones. Its first stop in the Middle East will be at The Dubai Mall on 3rd May until 14th May, 2016.

Spread across the main mall space and inside the Level Shoe District, the displays will showcase prominent pieces and images that embody the brand’s absolute elegance, modernity through time and its protagonists: Roger Vivier, the visionary founder who made women’s dreams come true and inspired fashion history since the 1930’s, to Bruno Frisoni, current Creative Director and Brand Ambassador Ines de la Fressange who have both been at the helm of the house since 2003 when Diego Della Valle, owner and founder of Tod’s Group, bought the Roger Vivier name to revive it.

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[Photo: Ines de la Fressange & Bruno Frisoni by Anna Bauer]

Since Frisoni’s appointment in 2003, he has updated Vivier’s codes while bringing fresh genius to signature styles including the buckle pump made famous by Catherine Deneuve in the classic film Belle du Jour in 1967, while the exquisite and quintessentially Parisian icon Ines de la Fressange wears Vivier out in the world always with her inimitable elegance and wit. This exhibition celebrates the history of the venerated house, and charts its evolution from a carriage trade shoe brand to a sophisticated, contemporary Parisian luxury accessories brand with global reach.

The Vivier universe will be on display in a 12-chapter tale within The Dubai Mall for two weeks featuring iconic pieces from the heritage of the brand to the most contemporary ones including: images of today’s international most coveted celebrities all Viviered-up, such as Cate Blanchett, Jessica Chastain, Jennifer Lawrence and Brie Larrson; the Haute Couture 2008 Miss Viv’ design; Brigitte Bardot’s thigh-high boots from 1967; the buckle from 1965 and its evolution in time; Elizabeth Taylor’s shoes from 1963; Queen Elizabeth’s 1952 coronation shoes and sketches by Bruno Frisoni of Maison Roger Vivier’s contemporary styles.

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[Photo: Roger Vivier at Level Shoe District, Dubai Mall]