Her Highness Sheikha Sana Al Maktoum has held her first major media event presenting Sana Al Maktoum Fine Jewellery to the world
Her Highness Sheikha Sana Al Maktoum has invited global media to come behind the Palace walls at the beautiful Sheikha Hessa Bint Khalifa Palace in Dubai, for the very first time as she presents her jewellery brand Sana Al Maktoum Fine Jewellery to the world. The first major media event for the designer revealed the inspiration behind her stunning debut fine jewellery range “My Treasure”.
Local and international media representatives were given a rare insight into Sheikha Sana’s design ethos. A certified gemologist, she founded “Sana Al Maktoum Fine Jewellery” in 2020, at the age of just 21. Her vision is to create beautiful, high-quality jewellery pieces, that empower women to look and feel their best. Her style is ethereal, feminine, and thoroughly modern.
The beautiful and spirited Sheikha Sana attributes her grandmother (elder Sanaa) as her greatest inspiration, and the muse for her signature butterflies, which feature so prominently in her “My Treasure” Collection.
The 13 pieces feature ethically sourced diamonds, alongside pink, yellow or blue sapphires, and encased in white gold, yellow gold, or rose gold. Some butterflies are captured at rest, while others quiver on the wearer, using the enchanting “en tremblant” technique.
“My late grandmother was herself an avid jewellery collector and always so supportive of my creativity. To this day I feel her presence always fluttering around me. I consider her my ‘guardian butterfly’. Sheikha Sana explained. A butterfly is ever-transforming, and as a jewellery designer, and as a woman, I feel I too am very much evolving”.
Her Highness has also revealed, a greater vision to use her personal jewellery brand, to create positive change for women and children, through education-related charity partnerships. Details of these charity collaborations will be released in the coming weeks. She said: “It’s important to me that my jewellery is not just beautiful, but empowering to women of all backgrounds”
Sana Al Maktoum Fine Jewellery can be found on Instagram @sanaalmaktoumofficial
