Looking Back At The Best Highlights From LVMH Watch Week Miami

Lindsay Judge   |   21-03-2024

The 2024 edition of LVMH Watch Week took place in Miami this January. The event, which was the 5th edition, presented the latest collections from the Groups size watchmaking Maisons to journalists and retailers from around the world. Brands showcasing at the event included Bulgari, Hublot, TAG Heuer and Zenith, as well as for the first time, Daniel Roth and Gérald Genta, two iconic Maisons relaunched within La Fabrique du Temps Louis Vuitton.

This fifth edition of LVMH Watch Week is taking place in Miami in the United States, a strategic market for our Watches & Jewelry Division. We are excited and proud to once again shine a bright light on the collective momentum of our watchmaking Maisons – Bulgari, Hublot, TAG Heuer and Zenith of course, but also Daniel Roth and Gérald Genta, joining us for the first time this year,” said Stéphane Bianchi, Chairman and Chief Executive Officer of LVMH Watches & Jewelry Division. Turn the page to find out more. 


Zeniths participation in the event also marked the first major event for the brands new CEO Benoit de Clerck. Joning with a strong background in the industry, he will continue to lead Zenith in balancing its unrivalled heritage with its forward-looking aspirations as the shining star of the future of Swiss watchmaking.

Chronomaster Sport

In the three years since its introduction, the Chronomaster Sport has made its mark and solidified its position as a leading contender among sporty chronographs.

Now, the award-winning Chronomaster Sport takes on a chromatic striking green ceramic bezel and dial, while debuting the lines new integrated rubber strap. The two new editions couldnt be more striking. For the first time in the Chronomaster Sport core collection, the engraved 1/10th of a second bezel on top of the 41mm steel case with pump-style pushers is crafted in green ceramic. Fitted with a three-link steel bracelet with an adjustable clasp, the green aesthetic explores a different side of sportiness with vibrant chromatics.

For those seeking something more dazzling, ZENITH presents the fanciest iteration of the Chronomaster Sport yet. Eye-catching and inherently precious, the Chronomaster Sport is crafted in a radiant rose gold case and bracelet, with a dazzling bezel featuring expertly set baguette-cut white diamonds, black spinels and grey as well as blue sapphires on the bezel.

The Chronomaster Original Triple Calendar

One could say that the Chronomaster Original Triple Calendar has been 55 years in the making. A little-known fact that attests to just how advanced ZENITHs groundbreaking automatic high-frequency chronograph calibre was at the time of its launch in 1969, the El Primero was initially designed to accommodate the triple calendar and moon phase functions right from the very beginning.

A series of 25 prototypes was produced in 1970 as a proof of concept, using the same round case as the A386. But given the success of the core chronograph version, the house decided to wait a few years before releasing the first version of the El Primero triple calendar in a watch, which by the 1970s took on a much more space-age design. With a host of functions, the Chronomaster Original Triple Calendar is the most versatile and functional line within the Chronomaster collection.

The latest model is available in two distinct dial versions: A sportier silvery-white panda” opaline dial with black counters and 1/10th of a second scale, and an opulent opaline slate-grey dial with silvery-white counters and scale that is directly inspired by the small series of El Primero triple calendar prototypes from 1970.

Both versions are highlighted by rose gold-tone applied baton markers and hands, adding a warm contrast that brings out the polished rose gold moon set on a metallic blue sunray-patterned disk with five-pointed stars. A third dial variant, exclusively for the Chronomaster Original Triple Calendar Boutique Edition available only at Zenith physical and online boutiques, is done in a sunburst olive-green tone with golden applied markers and hands. In each version, the calendar wheels match the dial colours.



Hublot unveils the second shade of its revolutionary material, SAXEM. Closely allied to sapphire, SAXEM is equally resistant yet offers even more luminosity. With cousins, you can tell they come from the same family but they do have distinctive differences. The same can be said for Sapphire and SAXEM; their connection is clear as they come from the same Hublot lineage. The Manufacture in Nyon is credited with bringing them both into the 21st century, to the point of establishing them as hallmark materials. Even so, their profiles are quite distinct. Sapphire is made of aluminium oxide, to which metallic oxides are added to provide colour. In contrast, SAXEM is coloured with rare earth elements. Sapphire has a trigonal (three-sided) structure, while SAXEM has a cubic (four-sided) form. Chemical details? Maybe, but ever since Hublot established itself as an integrated Manufacture, R&D has been the key focus of its operations. This was true when the Nyon Manufacture was inaugurated in 2009, and 15 years later, remains so today. The new Big Bang Unico Green SAXEM is further proof.


Pop colours, an edgy design, outstanding mechanics, a skeleton tourbillon and a five-day power reserve: Hublots new collaboration with the artist is all about fusion, without compromise. From the Classic Fusion Tourbillon Orlinski to his sculptures, Orlinskis pieces never go unnoticed. The watch emerges from a work of art. Or perhaps its the other way around? Hublots Art of Fusionhas never been more exquisitely expressed than through the brands collaboration with Richard Orlinski. The worlds best-selling French artist and the most innovative watchmaker of the last 20 years were destined for one another.The first is radiantly sunny, with its case, strap, bezel, hands and index all dressed in yellow. Its beating heartis still the manually wound HUB6021. This movement is a favourite among brand connoisseurs. Its components, such as the crown and the six H-shaped screws around the bezel, appear suspended in space by black PVD skeleton bridges. Between 8 and 9 oclock, the power reserve indicates the five-day capacity. At 6 oclock, the tourbillon keeps the time ticking on. Plus, thanks to sapphire crystal faces on the front and back, the Classic Fusion Tourbillon Orlinski always catches the light.


The Manufacture’s tenth MP revisits the fundamentals of watchmaking: no dial, hands or oscillating weight, instead a roller display, a circular power reserve and an inclined tourbillon automatic winding by two linear weights. The announcement of a new Manufacture Piece (MP) is always eagerly awaited at Hublot. This MP-10 Tourbillon Weight Energy System Titanium will be no exception. The piece is immediately arresting. With its rounded angles, sleek design and sapphire crystal of an unparalleled complexity, it houses a movement which is no less sophisticated. A fusion of form and substance. The mechanical and aesthetic power are inseparable – one of the key concepts guiding the MP collections. And at the point where they intersect, the Manufacture offers a bold reinvention of the classic watchmaking complications. These are avant-garde pieces which are resolutely disruptive in their movement, display and complications. But they are neither concepts nor exercises in style. Like all the other MPs, the MP-10 Tourbillon Weight Energy System Titanium is a complete, accomplished and practical watch that will soon adorn the wrists of a select few collectors.


Watchmaking and jewellery collide to create an enchanting match. Master gemsetters have worked their magic on these six 32-mm cases, enveloping them in light or transforming them into rainbows. These pieces are crafted in King Gold – the Manufacture’s 18K gold alloy, warmer than 5N gold – or stainless steel. Hublot has channelled its avant-garde and unconventional approach to create these stunning variations with a feminine touch. With these fully-set Spirit of Big Bang Jewellery pieces, draped in their precious finery, time becomes incandescent. The slim design embodies a feminine spirit, which enhances the brilliance of its setting. The character of the Big Bang is fused with the sophistication of the gemstones, transforming the Spirit of Big Bang into a sparkling piece of jewellery. The Spirit of Big Bang combines the Big Bang design and the brand’s unique expertise in a tonneau-shaped watch. The piece features six H-shaped titanium screws, the self-winding proprietary movement, the unique “sandwich” case construction which enables an unlimited number of combinations and materials, and comfortable interchangeable straps featuring a deployant buckle. These endless possibilities truly celebrate the art of fusion.

TAG Heuer

Aquaracer professional 200 solargraph

TAG Heuer introduced an entirely fresh lineup of TAG Heuer Aquaracer Professional 200 Solargraph watches. This new collection pays homage to the adventurous spirit of the Aquaracer series, set to redefine elegance and functionality with the introduction of the 34mm size.


The TAG Heuer Carrera Chronograph masterfully combines heritage and modernity. While retaining the iconic Dato vintage look, it has notable technical enhancements, including improved ergonomics on the case, a gracefully curved flange, and a dial with a circular brushed finish.

To complete the release, TAG Heuer unveils the TAG Heuer Carrera Chronograph Tourbillon— a captivating addition to the Carrera collection – in an elegant teal green circular brushed dial of 42mm, creating a sophisticated statement piece. The watch is a testament to the intricate craftsmanship of TAG Heuer, showcasing the infamous movement of a tourbillon.


The TAG Heuer Carrera Date Plasma Diamant D’Avant-Garde is a groundbreaking timepiece adorned by 4.8 carats of lab-grown diamonds, including the signature crown made up of a 1.4-carat yellow lab-grown diamond. The introduction of the yellow diamond into the Diamant dAvant-Garde collection showcases TAG Heuers commitment to innovation, adding diversity and a burst of colour to TAG Heuers timepieces.


As a pioneer in the world of connected watches, TAG Heuer introduced its latest addition to the 45mm E4 line, the TAG Heuer Connected Calibre E4 in a stunning shade of green. This exquisite timepiece blends the traditional elegance of watchmaking with the cutting-edge technology of the connected world.


Bulgari Bulgari 

As the 50th anniversary of this iconic watch approaches, a new 18-carat gold watch, initially a gift to the Maisons top clients, features an innovative digital display; after it experienced a renaissance in 2019, Bulgari infused the icon with a new take on elegance and refinement, pairing it with a strikingly modern metal bracelet. With its pure aesthetic, the original Bulgari Bulgari perfectly embodies our DNA without any need for further embellishment,” says Fabrizio Buonamassa Stigliani. The Maison, he continues, revisits the essence of this initial creation, now subtly enhanced with modern technologies.” New iterations in yellow gold – a historical and iconic material of the collection – and in rose gold come in two sizes. The first has a gender-neutral and versatile 38 mm case with a transparent caseback for a full view of the gears and finishes of the self-winding mechanical BVL 191 calibre, crafted by the Bulgari Manufacture in Switzerland. The second, a 26 mm in diameter with a quartz movement, is a mere 6.35 mm thick, giving it an irresistible watch-as-jewellery vibe. 

Echoing the piece unveiled in 1975, the yellow gold models feature a striking contrast with a black watch face. Against this backdrop, the gilded condensed Arabic numerals at 12 and 6 oclock, together with the elongated baton indices, stand out. The dials understated minimalism further highlights the bold character of the letters stamped on the bezel. Maintaining the original Bulgari Bulgaris design cues, the geometric lugs of the case extend into a black alligator strap. A second version harmonizes rose gold for the case and silver opaline dial, offering a softer visual appeal. 

Octo Finissimo 

Two new additions the Octo Finissimo line, the Iconoclast Octo Finissimo Yellow Gold and the Octo Finissimo Tuscan Copper, ooze elegance and sophistication. Yellow gold is fused with Octo Finissimo, casting its timeless aesthetic in a new light. his precious metal not only reflects Bulgaris historic mastery of goldsmithing, but also evokes the fascinating luster of vintage luxury watches. The case, with its 58 facets, exhibits exquisite finesse with architectural angles, leading to a satin-finished yellow gold bracelet of exceptional comfort, completed by a triple-blade folding clasp. The dial, lacquered in deep blue with a sunray finish, completes the golds lavishness. Golden, contrasting hands and hour markers ensure outstanding legibility, befitting a chic, sporty timepiece. With a diameter of 40 mm and a slimness of just 6.4 mm, the new Octo Finissimo appeals to both men and women, 

With the Octo Finissimo Tuscan Copper, Bulgari ventures into new creative realms. A true statement piece, its sunray Tuscan copper dial in a salmon hue stands as a highly coveted rarity among Bulgari connoisseurs. Rhodium-plated hands and indexes create subtle and elegant contrasts on this coppery face, paired with a case and bracelet in 904L stainless steel, the same grade as that used in the aerospace industry. The caliber BVL 138 provides an ample power reserve of 60 hours. 

Bulgaris essence, deeply rooted in its Italian heritage, finds its most exquisite in- spirations on the peninsula. The vibrant hue of Tuscan copper perfectly exemplifies this ethos. Fabrizio Buonamassa Stigliani explains: Here, the metallic salmon tone draws its inspiration not from the usual vintage aesthetic prized by collectors, but from the very roots of Italian art, that of the 16th century, and more precisely from a disruptive movement of the time, called Mannerism, which marked my own training as a designer. Hence, my choice for this color symbolizes an experimental and disruptive artistic approach.” 


Celebrating its 10th anniversary, the watchs jewellery-inspired lines have been elegantly refined, gently and ever so closely embracing the wrist. Beyond its diamond-set dial, Bulgari unveils new facets of Luceas personality through the artistry of mother-of-pearl Intarsio and malachite inlay. 

The Rays of mother-of-pearl watch is crafted in either rose gold, lavishly set with diamonds, or in sleek steel, the elegantly slimmed-down, polished bezel frames a captivating dial, either in mother-of-pearl Intarsia or malachite marquetry. The signature Intarsia technique extols light, showcasing the organic iridescence of mother-of-pearl, a precious treasure of the seas, and adds a refreshing take on the sunray finish of watch dials. Artisans assemble raysof finely cut mother-of-pearl – a task demanding the highest precision given the materials brittleness – to create a sunburst pattern with three-dimensional pleating. In white or green mother-of-pearl, depending on the version, this shimmer born of nature itself enhances Luceas radiant allure. 

The Intense Malachite timepiece features an intense-hued malachite stone captures the sixtiesfascination with colored stones. This distinct tableau is composed of small pieces of the mi- neral that might have been overlooked but, here, are transformed into something beautiful through the art of upcycling. Skilled artisans at the Bulgari Manufacture in Switzerland carefully select each fragment for the vibrancy of its hue and the expressiveness of its grain. Meticulously cut and hand-assembled, every piece contributes to this special creation, rendering each Lucea a unique masterpiece. 

Twelve brilliant-cut diamonds, claw-set in square, architecturally inspired settings, sparkle as hour markers on these remarkable dials, their angular shape contrasting with the gemsroundness. Another diamond adorns the V-shaped crown, itself topped with a cabochon-cut synthetic sapphire, mirroring the dials design. One subtly opulent iteration of Lucea dazzles with a diamond-set bezel for total of 56 gems and 1.3 carats on the case and dial.