Louis Vuitton has unveiled its 2025 Women’s Resort campaign, starring actress and global ambassador Zendaya.
Set against the backdrop of the Italian Riviera, the collection spans a range of silhouettes, and in a nod to Italian culture, it includes a Tuscan Flower motif.
One standou look features a cropped T-shirt paired with a long, flared skirt adorned in vivid red and blue floral patterns, also inspired by Tuscany.
Additional looks in the campaign include a black open-back short dress with intricate embroidery, and an embellished open-knit long dress with a high slit, blending formal elegance with casual ease. The garments are noted for their fluid lines and finely crafted materials, delivering a sense of effortless grace.
Highlights from the accessories in the collection include the Capucines bag, available in wicker and supple mahogany leather, and sunglasses with gold-coloured hinges inspired by the historic locks of Louis Vuitton trunks. Chain belts and other refined elements nod to the House’s legacy while reinforcing the travel-ready theme.
The visuals, captured by renowned photography duo Inez & Vinoodh, are directed by BeGood Studios’ Lina Kutsovskaya. Law Roach handled styling, with hair by Ursula Stephen and makeup by Ernesto Casillas.
Reflecting Louis Vuitton’s long-standing heritage of travel and innovation, the campaign reinforces the House’s identity. The Resort 2025 collection, brought to life through Zendaya’s presence, channels both the spirit of exploration and the craftsmanship that has defined the brand since its founding in 1854.
