Miu Miu Announces Return to Art Basel Paris with Helen Marten’s “30 Blizzards”

Emma Hodgson   |   29-07-2025

Miu Miu has confirmed its participation in the Art Basel Paris Public Program as an official partner for 2025.

This marks the second consecutive year the brand will contribute to the programme, which offers freely accessible exhibitions and installations by modern and contemporary artists across several locations in the French capital.

For this edition, Miu Miu will present “30 Blizzards”, a new work by Turner Prize-winning artist Helen Marten. The project will be staged at the Palais d’Iéna, headquarters of France’s economic, social and environmental council, from the 22nd to the 26th of October 2025.

“30 Blizzards” represents Marten’s first exploration into live performance, expanding her established practice that spans sculpture, video, libretto and movement. The work continues her focus on conceptual depth, complexity and layered artistic language.

The performance is described as a sequenced, live production that explores human identity through themes such as time, language, structure and transformation. It has been conceived in collaboration with theatre and opera director Fabio Cherstich and composer Beatrice Dillon. The result is an immersive choreography of text, image and presence.

Miuccia Prada’s Miu Miu has stated that its participation aligns with the brand’s core focus on stories of femininity and women’s lives. This ongoing commitment is reflected in its engagement with contemporary art and culture.

miumiu.com

TAGS