Francesca Bellettini has been appointed as the new President and Chief Executive Officer of Gucci, marking a significant leadership change at the Italian luxury house.

Bellettini previously held the role of Deputy CEO at Kering, where she was responsible for the development of the group’s fashion brands. In her new position, she will report directly to Luca de Meo, Chief Executive Officer of Kering.
Discussing the new appointment, de Meo said: “At this pivotal moment, I intend to build a leaner and clearer organisation in which the best talent drives our houses forward…Gucci, as the flagship of our group, deserves the sharpest focus, and Francesca – one of the most seasoned and respected professionals in our industry – will bring the leadership and flawless execution needed to restore the brand to its rightful place.”
Her appointment comes at a pivotal moment for the house, as Gucci seeks to strengthen its creative vision and commercial performance within a highly competitive luxury market. Bellettini’s experience at Kering and her deep understanding of brand management are expected to play a key role in driving growth and reaffirming Gucci’s influence in the industry.