Palestinian-Dutch supermodel Bella Hadid has been announced as the face for Charlotte Tilbury’s newest global launch.
The Airbrush Flawless Lip Blur is the latest product to join Charlotte’ Tilbury’s hugely popular Airbrush Flawless range at the beauty label.
According to the house, Hadid was the perfect choice due to her 90s-style glamour, and supermodel style.
Discussing the new launch, founder of the beauty empire Charlotte Tilbury said: “I am so thrilled to reveal that my friend and gorgeous beauty muse Bella Hadid will star in my new Airbrush Lip Blur campaign.”
According to Tilbury, Hadid has been using the icons range for years: “I’ll always remember when she told me how obsessed she is with my airbrush icons and I was so proud when she told me she takes it on every shoot, gives them to every makeup artist and are part of her everyday makeup routine because she can always trust them to give her the most incredible confidence boosting results.”
Hadid added: “It’s a dream come true to be on this beauty journey with Charlotte, launching our first official campaign together. She is such a creative force in the beauty community with her magnetic energy and unparalleled innovations. I cannot wait for everyone to see the magic we’ve created. As a huge fan of Charlotte’s myself, it’s been a real ‘pinch me’ moment to be able to work with her on this campaign for her latest innovation Airbrush Flawless Lip Blur.”
Hadid hinted that there could be more from the duo in the future too: “There’s so much more fun to come, we’re just getting started,” she added.
