The era of an ‘It’ bag might have faded, but there’s one handbag in particular that has been hanging out on the arms of A-listers and even royalty.
Gabriela Hearst ‘Nina’ and ‘Demi’ bags have become the go-to style for the likes of Priyanka Chopra, Anne Hathaway and even Meghan Markle – who has recently announced that she’s expecting her first child with husband Prince Harry.
Born in Uruguay, designer Gabriela Hearst grew up on her family’s ranch surrounded by horses which has inspired her equestrian-chic label that she launched in 2015. The brand reflects a slower pace and process: where things are made with care and detail, where tradition is more important than trend.
Hearst’s commitment is to make a strong and modern collection without compromising her ethics and key values, taking into consideration where materials come from and who is making them: luxury with a conscience or in other words, “honest luxury”. She launched Nina Bag in 2016 which started as a limited edition series bag and now has an extensive waiting list after selling out on all major e-commerce platforms within hours.
Her bags reached a cult status and feature a rounded shape with folded in corners and an arced handle. The distinctive style comes in a variety of finishes, from Meghan’s satin emerald green number, to Priyanka’s neutral tone in super soft leather.
Want to join the Hearst tribe? All of the major e-commerce sites have sold out but you can add your name to the waiting list on the brand’s website.