In a bold celebration of timeless elegance and nautical sophistication, Ralph Lauren has unveiled its exclusive Fall-Winter 2024 campaign with a bespoke yacht experience spanning Dubai, Abu Dhabi, and Doha.
Anchored at Dubai Harbor, Pearl Marina in Doha, and Yas Marina in Abu Dhabi, the floating showcase of style will run from the 28th of November to the 15th of December.
Each port stop brings a curated blend of events, from thrilling racing spectacles in Abu Dhabi and Doha to private previews of the new collection.
These activities are accompanied by a selection of Ralph Lauren’s hospitality offerings, including signature brews from Ralph’s Coffee.
At the heart of this unique experience is Ralph Lauren’s meticulously designed yacht, which serves as both a showcase and sanctuary. Its interiors are a testament to the brand’s enduring commitment to authenticity and sophistication, blending nautical themes with the timeless aesthetics of the Ralph Lauren Home Collection.
Kitted out in the Ralph Lauren Home Collection, guests are invited to relax on customised sunbeds and cushions or enjoy the luxury living space indoors. Signature fabrics and decorative accessories, including graphic stripes, bold florals, and maritime motifs like ship wheels and anchors, infuse the space with a nautical whimsy.
Each detail reflects Ralph Lauren’s signature mix of American sensibility and a love for enduring elevated design.
Beyond its visual splendour, the yacht delivers an immersive lifestyle experience. From the carefully curated offering at Ralph’s Coffee to a selection of refreshments at the onboard bar, the yacht embodies Ralph Lauren’s philosophy of combining style with comfort. Exclusive moments include private showcases of the brand’s Fall-Winter 2024 collection, blending classic sophistication with contemporary flair for both men and women.
