Bvlgari Unveils the New B.Zero1 Rock Collection at New York Fashion Week

Lindsay Judge   |   09-02-2020

Bvlgari’s latest jewellery offering the latest edition of the B.Zero1 Rock collection was presented in New York as part of New York Fashion Week. The third generation of the B.Zero1 Rock collection is a celebration of the fierce and indomitable spirit of the Roman jeweller.



The contemporary collection was inspired by the Bvlgari Tubogas choker with studs dating back to the eighties. A symbol of self-expression the collection for women and men is cool and sharp in its design, representing independence and individuality.



The original Bzero1 collection featured spiral lines, inspired by Rome’s Colosseum. These spiral lines meet the edgy geometry of studs to create a sharp and bold collection. The pieces are unisex meaning they can be worn by both men and women in different expressions.



The chains, bracelets and earrings combine yellow gold and diamonds while experimenting with technology by injecting black ceramic in a rose gold version. The pieces are engraved with the Bvlgari double-logo. Pendants with geometric chains are empowering and bold.



The collection launched in New York as part of New York Fashion Week. Hosted by Group CEO Jean-Christophe Babin the launch event also saw the unveiling of the house’s latest muses.



Supermodel Lily Aldridge, British actress and singer Naomi Scott and American star Zendaya are to be the faces of Bvlgari’s MAI TROPPO 2020 Bvlgari Brand Campaign which encapsulates the jeweller’s ethos of living life to the fullest.


Lily Aldridge



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