In celebration of the release of the Ferrari movie at Roxy Cinemas and in collaboration with Ferrari Owners Club UAE, 35 Ferrari cars recently paraded from Coca-Cola Arena to Roxy Cinemas Boxpark on Al Wasl Road, Jumeirah, creating a spectacular display.
Adam Driver in "Ferrari"
Following the parade, several iconic masterpieces were showcased outside Roxy Cinemas Boxpark. The new movie is set in the summer of 1957 when Enzo Ferrari – the famous driver and founder of the eponymous car manufacturer – is facing bankruptcy. It is a make-or-break moment in his career, and he decides to take a gamble on the iconic Mille Miglia, a treacherous 1,000-mile race across Italy.
The parade was held in collaboration with the Ferrari Owners Club UAE one day before the official release of the long-awaited movie “Ferrari” – now showing in all Roxy Cinemas across Dubai.