Breitling Reveals an Exclusive Watch in Partnership With Etihad Airways

Lindsay Judge   |   11-12-2022

Breitling is celebrating the 70th anniversary of its iconic Navitimer by releasing a limited-edition series in partnership with its aviation partner, Etihad Airways.

 

The co-designed series is limited to just 250 pieces each featuring an engraved caseback with an ‘’Etihad Edition’’ inscription.  The watch features a stainless steel case, and a striking green dial presented on a brown alligator strap.

 

The limited edition was unveiled for the first time in Abu Dhabi, with an event that also celebrated the opening of Breitling’s new Boutique in The Galleria Al Maryah Island, the brand’s first in the capital.

 

 

Commenting on the collaboration, Aed Adwan, Breitling Middle East Managing Director said: ‘’Breitling’s legendary Navitimer chronograph has been synonymous with travel since it first debuted in 1952. The Navitimer grew up alongside the burgeoning civil aviation industry and is beloved by airline captains and aircraft enthusiasts, it, therefore, seemed fitting to mark the Navitimer’s anniversary with a limited-edition series in partnership with our airline partner, Etihad Airways.’’

 

Amina Taher, Vice President Brand, Marketing and Sponsorships, at Etihad Airways added: “As one of the world’s most punctual airlines our partnership with Breitling reflects our commitment to keeping on-time; and we’re certain time will fly for pilots, aviation enthusiasts, and Breitling lovers who choose this limited-edition timepiece. We’re delighted to be unveiling the Breitling Etihad Edition timepiece which is the second watch we have co-created with our ‘Official Timekeeper’ since 2019.”

 

To support the growing partnership, Etihad Airways is gifting each proud new owner of the Navitimer B01 Etihad Airways limited edition the planting of a mangrove tree, in Etihad’s Mangrove Forest located in Jubail Island, Abu Dhabi. Launched in February 2022, the Etihad Mangrove Forest is focused on biodiversity, wildlife and environmental protection. On purchase of the watch, each customer will receive a unique code with a link to the name of their mangrove tree, customers can also watch their tree grow, tracking its location, age and height – and even chat to it – for up to 10 years.

 

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