Brand Focus: BOYY

Diana Bell-Heather   |   28-01-2018

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Have you noticed a slight change in what is considered an ‘It’ bag? More fashion savvy women are putting aside their Chanel’s and Louis Vuitton’s in favour of unique brands.

 

Recently, a bag label BOYY has come across our style radar which already has a loyal following of those looking for a fresh and modern interpretation of luxury. Established by designers Jesse Dorsey and Wannasiri Kongman in 2006, it’s not a new name on the market but it’s only in the last few months that it has picked up pace and is now stocked across a number of well known retailers including Net-A-Porter and Ounass.com.

 

The signature buckle and structures shapes, give these leather goods a youthful spirit and an artistic flair that many shoppers seek out. They also branched out into shoes and we can definitely see their slides being popular in the region.

 

Click through the gallery to see how street style stars rock this brand and our top picks from the recent collection.

 

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