Skincare brand Sunday Riley has introduced its first ever brand ambassador. Bridgerton actress Phoebe Dynevor has partnered with the cult beauty brand and will front campaigns and communication as part of this exciting partnership.
“Phoebe is incredibly kind and warm and relatable, she’s a woman whom you feel instantly connected to. Yes, her skin is gorgeous. But her outlook, the way she views the world, the way she leans in to speak with you, the way she opens up about her fears and her dreams, she’s incredibly human. That’s the type of person that I want to work with.” Said Sunday Riley of the announcement.
The partnership is rooted in a shared desire to create a more sustainable and eco-friendly world. In 2020, Sunday Riley received the B Corp Certification, meeting the highest standards of verified social and environmental performance, public transparency, and legal accountability to balance profit and purpose. The female founder-owned brand also proudly carries the Green Lab Certification and is certified as a cruelty-free brand by both PETA and Leaping Bunny.
Speaking of her role as Sunday Riley’s first Brand Ambassador, Phoebe Dynevor said: “I am thrilled to be joining the Sunday Riley team. From the moment I first tried Sunday’s products and indeed met Sunday herself, I knew that their ethos and their products were the perfect fit. Not only do I love what they stand for, but I love their products in equal measure.”
In the brand’s latest campaign Phoebe highlights the brand’s hero product Good Genes Lactic Acid Treatment with the message: “Do Not Miss A Moment To Glow”.
See more of Sunday Riley’s products at sundayriley.com.